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Platform Markets and Energy Services
A structural shift from transaction-based, marginal cost pricing to fee-based service business models often accompanies We emergence of âplatformâ markets, i.e. multi-sided markets where an intermediary captures the value of the interaction between user groups. The many examples include telecommunications, data storage, cinema, music and media, and the automobile industry. Why not electricity? In this paper, we explore how the electricity supply industry can be conceived of as a platform-mediated, two-sided market and the consequences for pricing. Through two cases, a balancing services provider for smart home energy management systems and an electric vehicle charge manager, we show where a platform entrant could position itself in the retail electricity markets between supply companies and end-users. The drivers of such a transition include increased volatility due to renewable generation, the new complexity of roles for end-users, and the introduction of information and communication technologies. Conceiving of electricity as a platform market where new entrants provide an energy optimisation and management service may stimulate a competitive ecosystem and innovation. We suggest that fee-based pricing would enable the objectives of time-varying pricing to be achieved without adversely affecting the most vulnerable customers
The future of insurance intermediation in the age of the digital platform economy
Today most insurance is sold by over a million brokers and independent agents acting as intermediaries between the insurance companies and their customers. Digitalization and changing customer behavior have fostered the development of insurtech businesses, and, more recently, multi-sided platforms are emerging as new market forms for insurance intermediation. This paper aims to provide a better understanding of how the emergence of the platform economy with a market dominated by multi-sided platforms potentially impacts insurance intermediation in the future. Using inductive content analysis on the results of a systematic literature review of the body of research on insurance intermediation, we identify the key functional roles fulfilled by insurance intermediaries. Applying these roles to a literature review on multi-sided platforms allows us to compare how different market forms and players embody the functional roles of intermediaries. Our findings suggest that multi-sided platforms are better able to perform certain roles in terms of agility, scale and scope, and we discuss the future role of platforms in insurance intermediation
Identifying and Evaluating the Demand Side Factors Influencing the Choice of Software-As A Service: An Integrative Framework
The ever increasing internet bandwidth and the fast changing needs of businesses for effectiveness and integration within and with the partners and the distributed /mobile employee force is leading organizations to adopt information systems infrastructures that are cost effective as well as flexible. The question seems to be: what is driving organizations to go in for SAAS rather than the SWS model of software provisioning? Some of the major drawbacks of SWS model of software provisioning are the high upfront and implementation costs. Also the software is difficult and costly to maintain and upgrade. Long lead times, high costs, complex planning sessions and deployment delays inherent to SWS, make SAAS a viable may to overcome these challenges and provide easy-to-use and cost-effective tools for system integration. Whereas there have been studies reporting technology, cost, quality ,network externalities and process as the main variables in the utility function of the user , but most of the studies have modeled either one or two in the their models . The study is an attempt to create an integrative framework with a comprehensive list of factors which affect choice of SAAS .The proposed framework is also tested on an initial sample of 15 respondents and the relative importance and the weights of the factors identified
Regulating competition in the digital network industry: A proposal for progressive ecosystem regulation
The digital sector is a cornerstone of the modern economy, and regulating digital enterprises can be considered the new frontier for regulators and competition authorities. To capture and address the competitive dynamics of digital markets we need to rethink our (competition) laws and regulatory strategies. The thesis develops new approaches to regulating digital markets by viewing them as part of a network industry. By combining insights from our experiences with existing regulation in telecommunications with insights from economics literature and management theory, the thesis concludes by proposing a new regulatory framework called âprogressive ecosystem regulationâ. The thesis is divided in three parts and has three key findings or contributions. The first part explains why digital platforms such as Googleâs search engine, Metaâs social media platforms and Amazonâs Marketplace are prone to monopolization. Here, the thesis develops a theory of âdigital natural monopolyâ, which explains why competition in digital platform markets is likely to lead to concentration by its very nature.The second part of the thesis puts forward that competition in digital markets persists, even if there is monopoly in a market. Here, the thesis develops a conceptual framework for competition between digital ecosystems, which consists of group of actors and products. Digital enterprises compete to carve out a part of the digital network industry where they can exert control, and their strong position in a platform market can be used offensively or defensively to steer competition between ecosystems. The thesis then sets out four phases of ecosystem competition, which helps to explain when competition in the digital network industry is healthy and when it is likely to become problematic.The third and final part of the thesis brings together these findings and draws lessons from our experiences of regulating the network industry for telecommunications. Based on the insights developed in the thesis it puts forward a proposal for âprogressive ecosystem regulationâ. The purpose of this regulation is to protect and empower entrants from large digital ecosystems so that they can develop new products and innovate disruptively. This regulatory framework would create three regulatory pools: a heavily regulated, lightly regulated and entrant pool. The layered regulatory framework allows regulators to adjust who receives protection under the regulation and who faces the burdens relatively quickly, so that the regulatory framework reflects the fast pace of innovation and changing nature of digital markets. With this proposal, the thesis challenges and enriches our existing notions on regulation and specifically how we should regulate digital markets
Regulating competition in the digital network industry: A proposal for progressive ecosystem regulation
The digital sector is a cornerstone of the modern economy, and regulating digital enterprises can be considered the new frontier for regulators and competition authorities. To capture and address the competitive dynamics of digital markets we need to rethink our (competition) laws and regulatory strategies. The thesis develops new approaches to regulating digital markets by viewing them as part of a network industry. By combining insights from our experiences with existing regulation in telecommunications with insights from economics literature and management theory, the thesis concludes by proposing a new regulatory framework called âprogressive ecosystem regulationâ. The thesis is divided in three parts and has three key findings or contributions. The first part explains why digital platforms such as Googleâs search engine, Metaâs social media platforms and Amazonâs Marketplace are prone to monopolization. Here, the thesis develops a theory of âdigital natural monopolyâ, which explains why competition in digital platform markets is likely to lead to concentration by its very nature.The second part of the thesis puts forward that competition in digital markets persists, even if there is monopoly in a market. Here, the thesis develops a conceptual framework for competition between digital ecosystems, which consists of group of actors and products. Digital enterprises compete to carve out a part of the digital network industry where they can exert control, and their strong position in a platform market can be used offensively or defensively to steer competition between ecosystems. The thesis then sets out four phases of ecosystem competition, which helps to explain when competition in the digital network industry is healthy and when it is likely to become problematic.The third and final part of the thesis brings together these findings and draws lessons from our experiences of regulating the network industry for telecommunications. Based on the insights developed in the thesis it puts forward a proposal for âprogressive ecosystem regulationâ. The purpose of this regulation is to protect and empower entrants from large digital ecosystems so that they can develop new products and innovate disruptively. This regulatory framework would create three regulatory pools: a heavily regulated, lightly regulated and entrant pool. The layered regulatory framework allows regulators to adjust who receives protection under the regulation and who faces the burdens relatively quickly, so that the regulatory framework reflects the fast pace of innovation and changing nature of digital markets. With this proposal, the thesis challenges and enriches our existing notions on regulation and specifically how we should regulate digital markets
Governing Migration: Immigrant Groups' Strategies in Three Italian Cities - Rome, Naples and Bari
Ethnic networks constitute an important component of immigrantsâ integration in their host societies. This has been a particularly important strategy in Italy, where institutional assistance for immigrants is often paltry and problematic. This paper examines three ethnic communities in Italy that have been particularly successful in using their ethnic social capital for integrating into Italian society at the city level: the Mauritians in Bari, Filipinos in Rome and Chinese in Naples. Sending countriesâ policies and programs, as well as the socio-historical context of ethnic relations within the countries has also influenced the patterns of these networks. The psychological or motivational element behind these groupsâ migration project is also critical to their integration, and is often manifested on a group level. Keywords: Migration, Immigrant, Ethnic group
The Role of the Mangement Sciences in Research on Personalization
We present a review of research studies that deal with personalization. We synthesize current knowledge about these areas, and identify issues that we envision will be of interest to researchers working in the management sciences. We take an interdisciplinary approach that spans the areas of economics, marketing, information technology, and operations. We present an overarching framework for personalization that allows us to identify key players in the personalization process, as well as, the key stages of personalization. The framework enables us to examine the strategic role of personalization in the interactions between a firm and other key players in the firm's value system. We review extant literature in the strategic behavior of firms, and discuss opportunities for analytical and empirical research in this regard. Next, we examine how a firm can learn a customer's preferences, which is one of the key components of the personalization process. We use a utility-based approach to formalize such preference functions, and to understand how these preference functions could be learnt based on a customer's interactions with a firm. We identify well-established techniques in management sciences that can be gainfully employed in future research on personalization.CRM, Persoanlization, Marketing, e-commerce,
21st Century Cottage Industry - A cross-case synthesis of freelancer intermediary platforms
The purpose of this study was to identify possible archetypes of freelancer intermediary platforms. Though there is growing interest towards platforms, classification of platforms stops when it is classified as a transaction, innovation, integrated or some other platform. However, this approach doesnât account for the variation within these categories. Given the young population's interest towards freelancing and the estimated size of the platform economy as a whole ($4300 Bn.) and the number of freelancer intermediaries (250-300), attempting to identify the subtypes of freelancer intermediary platforms was deemed a worthy endeavor.
Finding these subtypes of intermediary platforms or archetypes of freelancer intermediaries has both academic and practical implications. For academics, these archetypes will contribute to the growing body of platform literature by giving it new units of analysis and by creating reasonable categorization. For people interested in utilizing a freelancer intermediary platform either as a seller or a buyer, this thesis offers solid knowledge of the intermediary platforms functions and features as well as what to expect when joining one.
The research design is built on principles of embedded and flexible multiple-case study and cross-case synthesis. When describing a contemporary phenomenon, a multiple-case study produces more robust results when the weight of one case decreases. The cross-case synthesis was one of the few viable options given the studyâs lack of dependent and independent variables. These variables were unavailable because no beforehand information on what the archetypes could be was available. For this reason, this study adapted analytical methods of grounded theory.
The study identified four archetypes of freelancer intermediary platforms: the locals, two for the price of one, the middle child and the global juggernauts. Locals focus on physical services that are dependent on freelancersâ location. Two for the price of one are small platforms that charge only one side be it, seller or buyer. The middle child is very similar to global juggernauts in other aspects but the size and is a necessary phase in the platformâs maturation. Global juggernauts are the biggest platforms and the industry leaders that have significant network and trust management systems in place. Archetypes form a solid foundation on which future research on freelancer intermediaries can be based on
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