Influential users in Twitter: detection and evolution analysis

In this paper, we study how to detect the most influential users in the microblogging social network platform Twitter and their evolution over time. To this aim, we consider the Dynamic Retweet Graph (DRG) proposed in Amati et al. (2016) and partially analyzed in Amati et al. (IADIS Int J Comput Sci Inform Syst, 11(2) 2016), Amati et al. (2016). The model of the evolution of the Twitter social network is based here on the retweet relationship. In a DRGs, the last time a tweet has been retweeted we delete all the edges representing this tweet. In this way we model the decay of tweet life in the social platform. To detect the influential users, we consider the central nodes in the network with respect to the following centrality measures: degree, closeness, betweenness and PageRank-centrality. These measures have been widely studied in the static case and we analyze them on the sequence of DRG temporal graphs with special regard to the distribution of the 75% most central nodes. We derive the following results: (a) in all cases, applying the closeness measure results into many nodes with high centrality, so it is useless to detect influential users; (b) for all other measures, almost all nodes have null or very low centrality and (c) the number of vertices with significant centrality are often the same; (d) the above observations hold also for the cumulative retweet graph and, (e) central nodes in the sequence of DRG temporal graphs have high centrality in cumulative graph

Mapping networks of influence: tracking Twitter conversations through time and space

The increasing use of social media around global news events, such as the London Olympics in 2012, raises questions for international broadcasters about how to engage with users via social media in order to best achieve their individual missions. Twitter is a highly diverse social network whose conversations are multi-directional involving individual users, political and cultural actors, athletes and a range of media professionals. In so doing, users form networks of influence via their interactions affecting the ways that information is shared about specific global events. This article attempts to understand how networks of influence are formed among Twitter users, and the relative influence of global news media organisations and information providers in the Twittersphere during such global news events. We build an analysis around a set of tweets collected during the 2012 London Olympics. To understand how different users influence the conversations across Twitter, we compare three types of accounts: those belonging to a number of well-known athletes, those belonging to some well-known commentators employed by the BBC, and a number of corporate accounts belonging to the BBC World Service and the official London Twitter account. We look at the data from two perspectives. First, to understand the structure of the social groupings formed among Twitter users, we use a network analysis to model social groupings in the Twittersphere across time and space. Second, to assess the influence of individual tweets, we investigate the ageing factor of tweets, which measures how long users continue to interact with a particular tweet after it is originally posted. We consider what the profile of particular tweets from corporate and athletes’ accounts can tell us about how networks of influence are forged and maintained. We use these analyses to answer the questions: How do different types of accounts help shape the social networks? and, What determines the level and type of influence of a particular account

Three Facets of Online Political Networks: Communities, Antagonisms, and Polarization

abstract: Millions of users leave digital traces of their political engagements on social media platforms every day. Users form networks of interactions, produce textual content, like and share each others' content. This creates an invaluable opportunity to better understand the political engagements of internet users. In this proposal, I present three algorithmic solutions to three facets of online political networks; namely, detection of communities, antagonisms and the impact of certain types of accounts on political polarization. First, I develop a multi-view community detection algorithm to find politically pure communities. I find that word usage among other content types (i.e. hashtags, URLs) complement user interactions the best in accurately detecting communities. Second, I focus on detecting negative linkages between politically motivated social media users. Major social media platforms do not facilitate their users with built-in negative interaction options. However, many political network analysis tasks rely on not only positive but also negative linkages. Here, I present the SocLSFact framework to detect negative linkages among social media users. It utilizes three pieces of information; sentiment cues of textual interactions, positive interactions, and socially balanced triads. I evaluate the contribution of each three aspects in negative link detection performance on multiple tasks. Third, I propose an experimental setup that quantifies the polarization impact of automated accounts on Twitter retweet networks. I focus on a dataset of tragic Parkland shooting event and its aftermath. I show that when automated accounts are removed from the retweet network the network polarization decrease significantly, while a same number of accounts to the automated accounts are removed randomly the difference is not significant. I also find that prominent predictors of engagement of automatically generated content is not very different than what previous studies point out in general engaging content on social media. Last but not least, I identify accounts which self-disclose their automated nature in their profile by using expressions such as bot, chat-bot, or robot. I find that human engagement to self-disclosing accounts compared to non-disclosing automated accounts is much smaller. This observational finding can motivate further efforts into automated account detection research to prevent their unintended impact.Dissertation/ThesisDoctoral Dissertation Computer Science 201

COEVOLVE: A Joint Point Process Model for Information Diffusion and Network Co-evolution

Abstract Information diffusion in online social networks is affected by the underlying network topology, but it also has the power to change it. Online users are constantly creating new links when exposed to new information sources, and in turn these links are alternating the way information spreads. However, these two highly intertwined stochastic processes, information diffusion and network evolution, have been predominantly studied separately, ignoring their co-evolutionary dynamics. We propose a temporal point process model, COEVOLVE, for such joint dynamics, allowing the intensity of one process to be modulated by that of the other. This model allows us to efficiently simulate interleaved diffusion and network events, and generate traces obeying common diffusion and network patterns observed in real-world networks. Furthermore, we also develop a convex optimization framework to learn the parameters of the model from historical diffusion and network evolution traces. We experimented with both synthetic data and data gathered from Twitter, and show that our model provides a good fit to the data as well as more accurate predictions than alternatives

Competition among memes in a world with limited attention

The wide adoption of social media has increased the competition among ideas for our finite attention. We employ a parsimonious agent-based model to study whether such a competition may affect the popularity of different memes, the diversity of information we are exposed to, and the fading of our collective interests for specific topics. Agents share messages on a social network but can only pay attention to a portion of the information they receive. In the emerging dynamics of information diffusion, a few memes go viral while most do not. The predictions of our model are consistent with empirical data from Twitter, a popular microblogging platform. Surprisingly, we can explain the massive heterogeneity in the popularity and persistence of memes as deriving from a combination of the competition for our limited attention and the structure of the social network, without the need to assume different intrinsic values among ideas

Twitter as an innovation process with damping effect

Understanding the innovation process, that is the underlying mechanisms through which novelties emerge, diffuse and trigger further novelties is undoubtedly of fundamental importance in many areas (biology, linguistics, social science and others). The models introduced so far satisfy the Heaps' law, regarding the rate at which novelties appear, and the Zipf's law, that states a power law behavior for the frequency distribution of the elements. However, there are empirical cases far from showing a pure power law behavior and such a deviation is present for elements with high frequencies. We explain this phenomenon by means of a suitable "damping" effect in the probability of a repetition of an old element. While the proposed model is extremely general and may be also employed in other contexts, it has been tested on some Twitter data sets and demonstrated great performances with respect to Heaps' law and, above all, with respect to the fitting of the frequency-rank plots for low and high frequencies

Dynamics of Information Distribution on Social Media Platforms during Disasters

abstract: When preparing for and responding to disasters, humanitarian organizations must run effective and efficient supply chains to deliver the resources needed by the affected population. The management of humanitarian supply chains include coordinating the flows of goods, finances, and information. This dissertation examines how humanitarian organizations can improve the distribution of information, which is critical for the planning and coordination of the other two flows. Specifically, I study the diffusion of information on social media platforms since such platforms have emerged as useful communication tools for humanitarian organizations during times of crisis. In the first chapter, I identify several factors that affect how quickly information spreads on social media platforms. I utilized Twitter data from Hurricane Sandy, and the results indicate that the timing of information release and the influence of the content’s author determine information diffusion speed. The second chapter of this dissertation builds directly on the first study by also evaluating the rate at which social media content diffuses. A piece of content does not diffuse in isolation but, rather, coexists with other content on the same social media platform. After analyzing Twitter data from four distinct crises, the results indicate that other content’s diffusion often dampens a specific post’s diffusion speed. This is important for humanitarian organizations to recognize and carries implications for how they can coordinate with other organizations to avoid inhibiting the propagation of each other’s social media content. Finally, a user’s followers on social media platforms represent the user’s direct audience. The larger the user’s follower base, the more easily the same user can extensively broadcast information. Therefore, I study what drives the growth of humanitarian organizations’ follower bases during times of normalcy and emergency using Twitter data from one week before and one week after the 2016 Ecuador earthquake.Dissertation/ThesisDoctoral Dissertation Business Administration 201

DESCRIBING URGENT EVENT DIFFUSION ON TWITTER USING NETWORK STATISTICS

In this dissertation, I develop a novel framework to study the diffusion of urgent events through the popular social media platform—Twitter. Based on my literature review, this is the first comprehensive study on urgent event diffusion through Twitter. I observe similar diffusion patterns among different data sets and adopt the "cross prediction" mode to handle the early time prediction problem. I show that the statistics from the network of Twitter retweets can not only provide profound insights about event diffusion, but also can be used to effectively predict user influence and topic popularity. The above findings are consistent across various experiment settings. I also demonstrate that linear models consistently outperform state-of-art nonlinear ones in both user and hashtag prediction tasks, possibly implying the strong log-linear relationship between selected prediction features and the responses, which potentially could be a general phenomenon in the case of urgent event diffusion