Intelligent Technologies Shaping Business Models for Journalistic Content Provision: A Concept Matrix

There has been much discussion about how intelligent technologies shape journalistic content provision. Common buzz words are data-driven and automated journalism. To address this issue, we conduct on a two-phase, systemic literature review in order to develop an integrated Concept Matrix (Webster & Watson 2002) on how intelligent technologies - here natural language generation, predictive intelligence algorithms, and latent semantic indexing - shape the business models of journalistic content provision. We offer insights regarding \u27roles of\u27 intelligent technologies and how they drive for\u27 business models as we find that they, will make the difference also in journalism as in many other already or soon digital industries

Metric for seleting the number of topics in the LDA Model

The latest technological trends are driving a vast and growing amount of textual data. Topic modeling is a useful tool for extracting information from large corpora of text. A topic template is based on a corpus of documents, discovers the topics that permeate the corpus and assigns documents to those topics. The Latent Dirichlet Allocation (LDA) model is the main, or most popular, of the probabilistic topic models. The LDA model is conditioned by three parameters: two Dirichlet hyperparameters (α and β ) and the number of topics (K). Determining the parameter K is extremely important and not extensively explored in the literature, mainly due to the intensive computation and long processing time. Most topic modeling methods implicitly assume that the number of topics is known in advance, thus considering it demands an exogenous parameter. That is annoying, leaving the technique prone to subjectivities. The quality of insights offered by LDA is quite sensitive to the value of the parameter K, and perhaps an excess of subjectivity in its choice might influence the confidence managers put on the techniques results, thus undermining its usage by firms. This dissertation’s main objective is to develop a metric to identify the ideal value for the parameter K of the LDA model that allows an adequate representation of the corpus and within a tolerable elapsed time of the process. We apply the proposed metric alongside existing metrics to two datasets. Experiments show that the proposed method selects a number of topics similar to that of other metrics, but with better performance in terms of processing time. Although each metric has its own method for determining the number of topics, some results are similar for the same database, as evidenced in the study. Our metric is superior when considering the processing time. Experiments show this method is effective.As tendências tecnológicas mais recentes impulsionam uma vasta e crescente quantidade de dados textuais. Modelagem de tópicos é uma ferramenta útil para extrair informações relevantes de grandes corpora de texto. Um modelo de tópico é baseado em um corpus de documentos, descobre os tópicos que permeiam o corpus e atribui documentos a esses tópicos. O modelo de Alocação de Dirichlet Latente (LDA) é o principal, ou mais popular, dos modelos de tópicos probabilísticos. O modelo LDA é condicionado por três parâmetros: os hiperparâmetros de Dirichlet (α and β ) e o número de tópicos (K). A determinação do parâmetro K é extremamente importante e pouco explorada na literatura, principalmente devido à computação intensiva e ao longo tempo de processamento. A maioria dos métodos de modelagem de tópicos assume implicitamente que o número de tópicos é conhecido com antecedência, portanto, considerando que exige um parâmetro exógeno. Isso é um tanto complicado para o pesquisador pois acaba acrescentando à técnica uma subjetividade. A qualidade dos insights oferecidos pelo LDA é bastante sensível ao valor do parâmetro K, e pode-se argumentar que um excesso de subjetividade em sua escolha possa influenciar a confiança que os gerentes depositam nos resultados da técnica, prejudicando assim seu uso pelas empresas. O principal objetivo desta dissertação é desenvolver uma métrica para identificar o valor ideal para o parâmetro K do modelo LDA que permita uma representação adequada do corpus e dentro de um tempo de processamento tolerável. Embora cada métrica possua método próprio para determinação do número de tópicos, alguns resultados são semelhantes para a mesma base de dados, conforme evidenciado no estudo. Nossa métrica é superior ao considerar o tempo de processamento. Experimentos mostram que esse método é eficaz

Understanding the use of Virtual Reality in Marketing: a text mining-based review

The current study intends to highlight the most relevant studies in simulated realities with special attention to VR and marketing, showing how studies have evolved over time and discussing the findings. A text-mining approach using a Bayesian statistical topic model called latent Dirichlet allocation is employed to conduct a comprehensive analysis of 150 articles from 115 journals, all indexed in Web of Science. The findings reveal seven relevant topics, as well as the number of articles published over time, the authors most cited in VR papers and the leading journals in each topic. The article also provides theoretical and practical implications and suggestions for further research.info:eu-repo/semantics/acceptedVersio