18,676 research outputs found
Exploring the concept of web site customization: applications and antecedents
While mass customization is the tailoring of products and services to the needs and wants of individual customers, web site customization is the tailoring of web sites to individual customers? preferences. Based on a review of site customization applications, the authors propose a model with four different levels standardization, adaptation, passive personalization, and active personalization). Each of these levels requires a different level of involvement of both the supplier and the customer. Based on an extensive review literature the authors then develop conceptual models of the determinants of site customization from both a customer?s and a supplier?s point of view. Both models contain the factors that determine the willingness of a party (customer or supplier) to get actively involved in web site customization. Some factors have a positive impact on the willingness to customize while others have a negative impact. Managers engaged in site customization projects should realized that site customization is not an undisputed topic. Its success will be context dependent. The presented conceptual models can be used to analyze the essentials of a particular context and to assess the potential of web site customization.
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Consuming use orientated product service systems: A consumer culture theory perspective
Research suggests that product service systems (PSS) may usefully form part of the mix of innovations necessary to move society toward more sustainable futures. However, PSS implementation rates are disappointingly low and an implementation gap has emerged. Drawing on consumer culture theory (CCT), this paper provides insights to help resolve this issue in business to consumer markets. Since consumption of use orientated PSS is analogous to access based consumption, six dimensions of access are set out to analyse a case study of infant car seat provision. Five outcomes are derived from the analysis and these include partial identification with accessed product and interplay of use and symbolic value. This analysis questions the view that PSS do not create sufficient value to overcome a preference for ownership in western societies. Rather, PSS consumption is likely to arise when both functional and symbolic value are extracted by consumers and when PSS are promoted to appropriate consumer groups such as ânomadsâ. Further research is needed to explore these phenomena and address the issues they raise in PSS design processes
Agency Theory and Supply Chain Management: Goals and Incentives in Supply Chain Organisations
Purpose Agency theory (AT) offers opportunities to examine how the risk of opportunism can be prevented or minimised along supply chain organisations using incentives to achieve goal alignment.
Methodology The study presents evidence of how members of such organisations achieve goal alignment through the use of incentives by empirically examining two complete supply chain organisations, including final customers, within the UK agri-food industry using a case study methodology.
Findings The findings show that contractual goals can be divided into two different categories, shared supply chain organisational goals, and independent goals of each individual participant. In addition to monitoring ability, incentives can also be classified into short term financial and long term social incentives. Product attributes, in particular credence attributes, are also identified as having implications for both goals and incentives.
Research limitations The supply chain perspective and case study methodology mean that the research findings cannot be generalised to other supply chains. A further limitation of the research is the use of different methods of data collection at the final customer point.
Practical Implications Managers must ensure that appropriate incentives for all departments and individuals are designed to deliver the strategic goals of the supply chain organisation
Customer relationship management for brand commitment and brand loyalty
This article examined the impact of customer relationship management strategy on customers brand commitment and brand loyalty in the Nigeria financial sector. Methodology: the positivist quantitative survey approach was used to collect primary for this research. Simple random sampling was used to select 250 customers of Nigerian deposit accepting banks. Findings: the study found that CRM strategy impacts positively on banksâcustomers brand commitment and loyalty behaviours. However, continuance loyalty weighted highly positive on customer advocacy behaviour than affective loyalty. Conclusions: the study concluded that customer relationship management strategy helps in winning customers brand commitment and loyalty. Thus, continuance factors are suitable for predicting advocacy intentions of customers of Nigerian banks. Recommendations: the study recommended for strategic policy makers in the Nigeria financial sector to improve on their firmsâ CRM infrastructure in order to continually meet customersâ expectations.
KEYWORDS: Customer relationship management, customer advocacy, brand commitment, loyalt
The Global Networked Value Circle: A new model for best-in-class manufacturing
As companies face deflation, slowing production and declining prices, they will need to assess their entire value chain as they look for ways to keep costs low and improve efficiencies while continuing to innovate. To help address this challenge, this report reflects fresh research undertaken by Capgemini in collaboration with the University of Edinburgh into the ?Best-in-Class Global Manufacturing Value Chain?
The impact of supply chain-related factors on the environmental performance of manufacturing firms in Turkey
This paper investigates the impact of supply chain-related factors on the adoption of proactive environmental strategies, and the impact of such strategies on environmental investments and environmental performance. Data were collected from 96 Turkish manufacturers using an online questionnaire. The model was tested with PLS, a structural equation modelling method. The results show that a proactive environmental strategy leads to higher environmental investments which in turn lead to higher environmental performance. The results also show that two supply chain-related factors, organizational commitment and collaboration with suppliers, positively impact proactivity, whereas customer pressure does not have any significant direct impact on proactivity but it does positively impact environmental investments
The effect of Dutch and German cultures on negotiation strategy comparing operations and innovation management in the supply chain
negotiation, strategy, culture, Dutch, German
Resolution, Recovery and Survival: The Evolution of Payment Disputes in Post-Socialist Europe
What determines the mechanism chosen to resolve a commercial dispute? To what degree does the aggrieved recover damages? And does the relationship survive in the aftermath? The answers to these questions affect expectations as to the costs of transacting and, thereby, the development of markets. But they have received almost no attention in the economic literature on the post-socialist transition. This article exploits a rich survey of small and medium-sized manufacturing enterprises in three post-socialist countries to explain behavioral responses to an inter-firm payment dispute. Particular attention is given to how the evolution of disputes is sensitive to both the geographic distance between trade partners and membership in a business association.http://deepblue.lib.umich.edu/bitstream/2027.42/40147/3/wp761.pd
Understanding Small Business Networking and ICTs: Exploring Face-to-Face and ICT-related opportunity creation mediated by Social Capital in East of England Micro-businesses
Small businesses that are sole traders or micro-businessesâwith few, if any employees notoriously suffer from a âliability of smallnessâ (Aldrich and Auster 1986), including poor access to various resources. However, many authors argue that the inherent problems of smallness can be overcome with networking and good network connections. Resources, the opportunities to access them and other benefits apparent from networks and networking are
readily apparent in the literature. However, few articles, if any, have examined small business networking from the perspective of this studyâusing in-depth qualitative methods, the theoretical construct of social capital and exploring the increasing role of Information and
Communication Technologies (ICTs) in networks and networkingâas part of understanding a variety of entrepreneurial opportunities. This article provides much needed empirical insights on how and if ICTs support opportunity creation amongst small businesses within a spatial and social network perspective. Its âmedia ecologyâ approach does not over-prioritise the role of ICTs, but instead examines their interrelationships with face-to-face contactâputting technology in its âplaceâ. The article focuses on the notion of âopportunity creationâ from
networks, since this is the outcome critical for the small businesses themselves in order to generate economic benefits for their business. It seeks to provide a higher level, outcomebased framework that helps specify the various sorts of opportunities created by networks for
small businesses, based on original ethnographic material and findings from a case study of East of England micro-businesses
Knowledge acquisition in supply chain partnerships: The role of power
This is the post-print version of the final paper published in International Journal of Production Economics. The published article is available from the link below. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. Copyright @ 2013 Elsevier B.V.Knowledge is recognised as an important source of competitive advantage and hence there has been increasing academic and practitioner interest in understanding and isolating the factors that contribute to effective knowledge transfer between supply chain actors. The literature identifies power as a salient contributor to the effective operation of a supply chain partnership. However, there is a paucity of empirical research examining how power among actors influences knowledge acquisition and in turn the performance of supply chain partners. The aim of this research is to address this gap by examining the relationship between power, knowledge acquisition and supply chain performance among the supply chain partners of a focal Chinese steel manufacturer. A structured survey was used to collect the necessary data. Two conceptually independent variables â âavailability of alternativesâ and ârestraint in the use of powerâ â were used to assess actual and realised power, respectively. Controlling for contingencies, we found that the flow of knowledge increased when supply chain actors had limited alternatives and when the more powerful actor exercised restraint in the use of power. Moreover, we found a positive relationship between knowledge acquisition and supply chain performance. This paper enriches the literature by empirically extending our understanding of how power affects knowledge acquisition and performance
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