Predicting Social Links for New Users across Aligned Heterogeneous Social Networks

Online social networks have gained great success in recent years and many of them involve multiple kinds of nodes and complex relationships. Among these relationships, social links among users are of great importance. Many existing link prediction methods focus on predicting social links that will appear in the future among all users based upon a snapshot of the social network. In real-world social networks, many new users are joining in the service every day. Predicting links for new users are more important. Different from conventional link prediction problems, link prediction for new users are more challenging due to the following reasons: (1) differences in information distributions between new users and the existing active users (i.e., old users); (2) lack of information from the new users in the network. We propose a link prediction method called SCAN-PS (Supervised Cross Aligned Networks link prediction with Personalized Sampling), to solve the link prediction problem for new users with information transferred from both the existing active users in the target network and other source networks through aligned accounts. We proposed a within-target-network personalized sampling method to process the existing active users' information in order to accommodate the differences in information distributions before the intra-network knowledge transfer. SCAN-PS can also exploit information in other source networks, where the user accounts are aligned with the target network. In this way, SCAN-PS could solve the cold start problem when information of these new users is total absent in the target network.Comment: 11 pages, 10 figures, 4 table

BL-MNE: Emerging Heterogeneous Social Network Embedding through Broad Learning with Aligned Autoencoder

Network embedding aims at projecting the network data into a low-dimensional feature space, where the nodes are represented as a unique feature vector and network structure can be effectively preserved. In recent years, more and more online application service sites can be represented as massive and complex networks, which are extremely challenging for traditional machine learning algorithms to deal with. Effective embedding of the complex network data into low-dimension feature representation can both save data storage space and enable traditional machine learning algorithms applicable to handle the network data. Network embedding performance will degrade greatly if the networks are of a sparse structure, like the emerging networks with few connections. In this paper, we propose to learn the embedding representation for a target emerging network based on the broad learning setting, where the emerging network is aligned with other external mature networks at the same time. To solve the problem, a new embedding framework, namely "Deep alIgned autoencoder based eMbEdding" (DIME), is introduced in this paper. DIME handles the diverse link and attribute in a unified analytic based on broad learning, and introduces the multiple aligned attributed heterogeneous social network concept to model the network structure. A set of meta paths are introduced in the paper, which define various kinds of connections among users via the heterogeneous link and attribute information. The closeness among users in the networks are defined as the meta proximity scores, which will be fed into DIME to learn the embedding vectors of users in the emerging network. Extensive experiments have been done on real-world aligned social networks, which have demonstrated the effectiveness of DIME in learning the emerging network embedding vectors.Comment: 10 pages, 9 figures, 4 tables. Full paper is accepted by ICDM 2017, In: Proceedings of the 2017 IEEE International Conference on Data Mining

Weighted Random Walk Sampling for Multi-Relational Recommendation

In the information overloaded web, personalized recommender systems are essential tools to help users find most relevant information. The most heavily-used recommendation frameworks assume user interactions that are characterized by a single relation. However, for many tasks, such as recommendation in social networks, user-item interactions must be modeled as a complex network of multiple relations, not only a single relation. Recently research on multi-relational factorization and hybrid recommender models has shown that using extended meta-paths to capture additional information about both users and items in the network can enhance the accuracy of recommendations in such networks. Most of this work is focused on unweighted heterogeneous networks, and to apply these techniques, weighted relations must be simplified into binary ones. However, information associated with weighted edges, such as user ratings, which may be crucial for recommendation, are lost in such binarization. In this paper, we explore a random walk sampling method in which the frequency of edge sampling is a function of edge weight, and apply this generate extended meta-paths in weighted heterogeneous networks. With this sampling technique, we demonstrate improved performance on multiple data sets both in terms of recommendation accuracy and model generation efficiency

Representation Learning for Attributed Multiplex Heterogeneous Network

Network embedding (or graph embedding) has been widely used in many real-world applications. However, existing methods mainly focus on networks with single-typed nodes/edges and cannot scale well to handle large networks. Many real-world networks consist of billions of nodes and edges of multiple types, and each node is associated with different attributes. In this paper, we formalize the problem of embedding learning for the Attributed Multiplex Heterogeneous Network and propose a unified framework to address this problem. The framework supports both transductive and inductive learning. We also give the theoretical analysis of the proposed framework, showing its connection with previous works and proving its better expressiveness. We conduct systematical evaluations for the proposed framework on four different genres of challenging datasets: Amazon, YouTube, Twitter, and Alibaba. Experimental results demonstrate that with the learned embeddings from the proposed framework, we can achieve statistically significant improvements (e.g., 5.99-28.23% lift by F1 scores; p<<0.01, t-test) over previous state-of-the-art methods for link prediction. The framework has also been successfully deployed on the recommendation system of a worldwide leading e-commerce company, Alibaba Group. Results of the offline A/B tests on product recommendation further confirm the effectiveness and efficiency of the framework in practice.Comment: Accepted to KDD 2019. Website: https://sites.google.com/view/gatn