104,009 research outputs found

    Why You Don’t Get Published: An Editor’s View

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    The definitive version is available at http://www.wileyonlinelibrary.comThis paper uses content analysis to examine 66 reviews on 33 manuscripts submitted to Accounting and Finance. Selected extracts from reviews are provided to illustrate the issues considered important to reviewers. The main message is that papers need to be work-shopped and more care taken over editorial matters. A checklist for prospective authors is provided

    Iconic product advantage for improving marketing performance of Indonesian small and medium enterprises

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    Purpose: To examine the role of iconic product advantage to improve marketing performance. Design/Methodology/Approach: This study uses primary data obtained from interviews based on a list of questions to 103 respondents of Salted Egg SMEs in Brebes Regency, Central Java Province, Indonesia. Findings: All hypotheses are accepted, market orientation influences iconic product advantage, product innovation influences iconic product advantage, dynamic capability influences iconic product advantage, iconic product advantage influences marketing performance. Practical Implications: There is no research that examines the market orientation of marketing performance that is bridged by the iconic product advantage. This research proves that the iconic product advantage bridges the market orientation with the marketing performance of Brebes Salted Egg SMEs that is supported by product innovation and dynamic capability. Originality/Value: Iconic product advantage is novelty in this study. Iconic product advantage is the superiority of the company by making products that become icons or symbols that serve as a reminder for consumers with the symbols contained in the product.peer-reviewe

    Space exploration: The interstellar goal and Titan demonstration

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    Automated interstellar space exploration is reviewed. The Titan demonstration mission is discussed. Remote sensing and automated modeling are considered. Nuclear electric propulsion, main orbiting spacecraft, lander/rover, subsatellites, atmospheric probes, powered air vehicles, and a surface science network comprise mission component concepts. Machine, intelligence in space exploration is discussed

    Plausible inference: A multi-valued logic for problem solving

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    A new logic is developed which permits continuously variable strength of belief in the truth of assertions. Four inference rules result, with formal logic as a limiting case. Quantification of belief is defined. Propagation of belief to linked assertions results from dependency-based techniques of truth maintenance so that local consistency is achieved or contradiction discovered in problem solving. Rules for combining, confirming, or disconfirming beliefs are given, and several heuristics are suggested that apply to revising already formed beliefs in the light of new evidence. The strength of belief that results in such revisions based on conflicting evidence are a highly subjective phenomenon. Certain quantification rules appear to reflect an orderliness in the subjectivity. Several examples of reasoning by plausible inference are given, including a legal example and one from robot learning. Propagation of belief takes place in directions forbidden in formal logic and this results in conclusions becoming possible for a given set of assertions that are not reachable by formal logic
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