7,944 research outputs found

    Making the FTC â˜ș: An Approach to Material Connections Disclosures in the Emoji Age

    Get PDF
    In examining the rise of influencer marketing and emoji’s concurrent surge in popularity, it naturally follows that emoji should be incorporated into the FTC’s required disclosures for sponsored posts across social media platforms. While current disclosure methods the FTC recommends are easily jumbled or lost in other text, using emoji to disclose material connections would streamline disclosure requirements, leveraging an already-popular method of communication to better reach consumers. This Note proposes that the FTC adopts an emoji as a preferred method of disclosure for influencer marketing on social media. Part I discusses the rise of influencer marketing, the FTC and its history of regulating sponsored content, and the current state of regulation. Part II explores the proliferation of emoji as a method of communication, and the role of the Unicode Consortium in regulating the adoption of new emoji. Part III makes the case for incorporating emoji as a method of disclosure to bridge compliance gaps, and offers additional recommendations to increase compliance with existing regulations

    What Your Username Says About You

    Full text link
    Usernames are ubiquitous on the Internet, and they are often suggestive of user demographics. This work looks at the degree to which gender and language can be inferred from a username alone by making use of unsupervised morphology induction to decompose usernames into sub-units. Experimental results on the two tasks demonstrate the effectiveness of the proposed morphological features compared to a character n-gram baseline

    Urban Dynamics an Impression of Surabaya's Sociolinguistic Setting

    Full text link
    This paper examines the sociolinguistic situation in the city of Surabaya, bypresenting an impression of various phenomena unique to Indonesia's secondlargest city. A surprisingly little amount of linguistic research has heretofore beencarried out on this subject, whereas it transpires from this study that enoughintriguing and unique things can be found in this Southeast Asian metropolis,both among its Javanese majority as well as its Madurese and Chinese inhabitants.Due to the lack of earlier relevant publications, this research is largely based onthe results of several fieldwork trips, which included the pleasant activities ofwatching television, interviewing people and making excursions in and aroundSurabaya to experience how languages are used in daily life. Additionally,concepts such as “language mixing”, “slang” and “attitudes towards language”are involved and considered very significant in disentangling the role andfunction of language in an urban setting

    Multiliteracy, past and present, in the Karaim communities

    Get PDF

    Alternative Histories of Social Media in Japan and China

    Get PDF
    The range, importance, and influence of aalternative histories of social media is vital, if we are to understand –– not misconstrue –– the contemporary dynamics of social media. In chapter, which draws on our earlier work aimed at internationalizing Internet studies and reframing the Internet in terms of its global histories (Goggin & McLelland, 2009 & 2017b), we discuss a range of alternative histories of social media outside the usual North American and European paradigms. In particular, we examine two distinct though also related Asian cases: Japan and China. Each case has its own complex dynamics, however there are interesting comparisons and contrasts to be drawn. Taken together, we hope that this two-country comparative discussion illustrates the importance and productiveness of generating alternative social histories to the dominant accounts –– which tend to assume, to their peril, that Western social media platforms and corporations have trumped their non-Western counterparts.Australian Research Counci
    • 

    corecore