Visual Understanding via Multi-Feature Shared Learning with Global Consistency

Image/video data is usually represented with multiple visual features. Fusion of multi-source information for establishing the attributes has been widely recognized. Multi-feature visual recognition has recently received much attention in multimedia applications. This paper studies visual understanding via a newly proposed l_2-norm based multi-feature shared learning framework, which can simultaneously learn a global label matrix and multiple sub-classifiers with the labeled multi-feature data. Additionally, a group graph manifold regularizer composed of the Laplacian and Hessian graph is proposed for better preserving the manifold structure of each feature, such that the label prediction power is much improved through the semi-supervised learning with global label consistency. For convenience, we call the proposed approach Global-Label-Consistent Classifier (GLCC). The merits of the proposed method include: 1) the manifold structure information of each feature is exploited in learning, resulting in a more faithful classification owing to the global label consistency; 2) a group graph manifold regularizer based on the Laplacian and Hessian regularization is constructed; 3) an efficient alternative optimization method is introduced as a fast solver owing to the convex sub-problems. Experiments on several benchmark visual datasets for multimedia understanding, such as the 17-category Oxford Flower dataset, the challenging 101-category Caltech dataset, the YouTube & Consumer Videos dataset and the large-scale NUS-WIDE dataset, demonstrate that the proposed approach compares favorably with the state-of-the-art algorithms. An extensive experiment on the deep convolutional activation features also show the effectiveness of the proposed approach. The code is available on http://www.escience.cn/people/lei/index.htmlComment: 13 pages,6 figures, this paper is accepted for publication in IEEE Transactions on Multimedi

Understanding user experience of mobile video: Framework, measurement, and optimization

Since users have become the focus of product/service design in last decade, the term User eXperience (UX) has been frequently used in the field of Human-Computer-Interaction (HCI). Research on UX facilitates a better understanding of the various aspects of the user’s interaction with the product or service. Mobile video, as a new and promising service and research field, has attracted great attention. Due to the significance of UX in the success of mobile video (Jordan, 2002), many researchers have centered on this area, examining users’ expectations, motivations, requirements, and usage context. As a result, many influencing factors have been explored (Buchinger, Kriglstein, Brandt & Hlavacs, 2011; Buchinger, Kriglstein & Hlavacs, 2009). However, a general framework for specific mobile video service is lacking for structuring such a great number of factors. To measure user experience of multimedia services such as mobile video, quality of experience (QoE) has recently become a prominent concept. In contrast to the traditionally used concept quality of service (QoS), QoE not only involves objectively measuring the delivered service but also takes into account user’s needs and desires when using the service, emphasizing the user’s overall acceptability on the service. Many QoE metrics are able to estimate the user perceived quality or acceptability of mobile video, but may be not enough accurate for the overall UX prediction due to the complexity of UX. Only a few frameworks of QoE have addressed more aspects of UX for mobile multimedia applications but need be transformed into practical measures. The challenge of optimizing UX remains adaptations to the resource constrains (e.g., network conditions, mobile device capabilities, and heterogeneous usage contexts) as well as meeting complicated user requirements (e.g., usage purposes and personal preferences). In this chapter, we investigate the existing important UX frameworks, compare their similarities and discuss some important features that fit in the mobile video service. Based on the previous research, we propose a simple UX framework for mobile video application by mapping a variety of influencing factors of UX upon a typical mobile video delivery system. Each component and its factors are explored with comprehensive literature reviews. The proposed framework may benefit in user-centred design of mobile video through taking a complete consideration of UX influences and in improvement of mobile videoservice quality by adjusting the values of certain factors to produce a positive user experience. It may also facilitate relative research in the way of locating important issues to study, clarifying research scopes, and setting up proper study procedures. We then review a great deal of research on UX measurement, including QoE metrics and QoE frameworks of mobile multimedia. Finally, we discuss how to achieve an optimal quality of user experience by focusing on the issues of various aspects of UX of mobile video. In the conclusion, we suggest some open issues for future study

Short-Video Marketing in E-commerce: Analyzing and Predicting Consumer Response

This study analyzes and predicts consumer viewing response to e-commerce short-videos (ESVs). We first construct a large-scale ESV dataset that contains 23,001 ESVs across 40 product categories. The dataset consists of the consumer response label in terms of average viewing durations and human-annotated ESV content attributes. Using the constructed dataset and mixed-effects model, we find that product description, product demonstration, pleasure, and aesthetics are four key determinants of ESV viewing duration. Furthermore, we design a content-based multimodal-multitask framework to predict consumer viewing response to ESVs. We propose the information distillation module to extract the shared, special, and conflicted information from ESV multimodal features. Additionally, we employ a hierarchical multitask classification module to capture feature-level and label-level dependencies. We conduct extensive experiments to evaluate the prediction performance of our proposed framework. Taken together, our paper provides theoretical and methodological contributions to the IS and relevant literature