Technology in the 21st Century: New Challenges and Opportunities

Although big data, big data analytics (BDA) and business intelligence have attracted growing attention of both academics and practitioners, a lack of clarity persists about how BDA has been applied in business and management domains. In reflecting on Professor Ayre's contributions, we want to extend his ideas on technological change by incorporating the discourses around big data, BDA and business intelligence. With this in mind, we integrate the burgeoning but disjointed streams of research on big data, BDA and business intelligence to develop unified frameworks. Our review takes on both technical and managerial perspectives to explore the complex nature of big data, techniques in big data analytics and utilisation of big data in business and management community. The advanced analytics techniques appear pivotal in bridging big data and business intelligence. The study of advanced analytics techniques and their applications in big data analytics led to identification of promising avenues for future research

Macro-micro approach for mining public sociopolitical opinion from social media

During the past decade, we have witnessed the emergence of social media, which has prominence as a means for the general public to exchange opinions towards a broad range of topics. Furthermore, its social and temporal dimensions make it a rich resource for policy makers and organisations to understand public opinion. In this thesis, we present our research in understanding public opinion on Twitter along three dimensions: sentiment, topics and summary. In the first line of our work, we study how to classify public sentiment on Twitter. We focus on the task of multi-target-specific sentiment recognition on Twitter, and propose an approach which utilises the syntactic information from parse-tree in conjunction with the left-right context of the target. We show the state-of-the-art performance on two datasets including a multi-target Twitter corpus on UK elections which we make public available for the research community. Additionally we also conduct two preliminary studies including cross-domain emotion classification on discourse around arts and cultural experiences, and social spam detection to improve the signal-to-noise ratio of our sentiment corpus. Our second line of work focuses on automatic topical clustering of tweets. Our aim is to group tweets into a number of clusters, with each cluster representing a meaningful topic, story, event or a reason behind a particular choice of sentiment. We explore various ways of tackling this challenge and propose a two-stage hierarchical topic modelling system that is efficient and effective in achieving our goal. Lastly, for our third line of work, we study the task of summarising tweets on common topics, with the goal to provide informative summaries for real-world events/stories or explanation underlying the sentiment expressed towards an issue/entity. As most existing tweet summarisation approaches rely on extractive methods, we propose to apply state-of-the-art neural abstractive summarisation model for tweets. We also tackle the challenge of cross-medium supervised summarisation with no target-medium training resources. To the best of our knowledge, there is no existing work on studying neural abstractive summarisation on tweets. In addition, we present a system for providing interactive visualisation of topic-entity sentiments and the corresponding summaries in chronological order. Throughout our work presented in this thesis, we conduct experiments to evaluate and verify the effectiveness of our proposed models, comparing to relevant baseline methods. Most of our evaluations are quantitative, however, we do perform qualitative analyses where it is appropriate. This thesis provides insights and findings that can be used for better understanding public opinion in social media

Human-Centered Technologies for Inclusive Collection and Analysis of Public-Generated Data

The meteoric rise in the popularity of public engagement platforms such as social media, customer review websites, and public input solicitation efforts strives for establishing an inclusive environment for the public to share their thoughts, ideas, opinions, and experiences. Many decisions made at a personal, local, or national scale are often fueled by data generated by the public. As such, inclusive collection, analysis, sensemaking, and utilization of pubic-generated data are crucial to support the exercise of successful decision-making processes. However, people often struggle to engage, participate, and share their opinions due to inaccessibility, the rigidity of traditional public engagement methods, and the lack of options to provide opinions while avoiding potential confrontations. Concurrently, data analysts and decision-makers grapple with the challenges of analyzing, sensemaking, and making informed decisions based on public-generated data, which includes high dimensionality, ambiguity present in human language, and a lack of tools and techniques catered to their needs. Novel technological interventions are therefore necessary to enable the public to share their input without barriers and allow decision-makers to capture, forage, peruse, and sublimate public-generated data into concrete and actionable insights. The goal of this dissertation is to demonstrate how human-centered approaches involve the stakeholders in the design, development, and evaluation of tools and techniques that can lead to inclusive, effective, and efficient approaches to public-generated data collection and analysis to support informed decision-making. To that end, in this dissertation, I first addressed the challenges of empowering the public to share their opinions by exploring two major opinion-sharing avenues --- social media and public consultation. To learn more about people\u27s social media experiences and challenges, I built two technology probes and conducted a qualitative exploratory study with 16 participants. This study is followed up by exploring the challenges of inclusive participation during public consultations such as town halls. Based on a formative study with 66 participants and 20 organizers, I designed and developed CommunityClick to enable reticent share their opinions silently and anonymously during town halls. Equipped with the knowledge and experiences from these works, I designed, developed, and evaluated technologies and methods to facilitate and accelerate informed data-driven decision-making based on increased public-generated data. Based on interviews with 14 analysts and decision-makers in the civic domain, I built a visual analytics system CommunityClick that can facilitate public input analysis by surfacing hidden insights, people\u27s reflections, and priorities. Leveraging the lessons learned during this work, I created a visual text analytics system that supports serendipitous discovery and balanced analysis of textual data to help make informed decisions. In this work, I contribute an understanding of how people collect and analyze public-generated data to fuel their decisions when they have increased exposure to alternative avenues for opinion-sharing. Through a series of human-centered studies, I highlight the challenges that inhibit inclusivity in opinion sharing and shortcomings of existing methods that prevent decision-makers to account for comprehensive public input that includes marginalized or unpopular opinions. To address these challenges, I designed, developed, and evaluated a collection of interactive systems including CommunityClick, CommunityPulse, and Serendyze. Through a rigorous set of evaluation strategies which include creativity sessions, controlled lab studies, in-the-wild deployment, and field experiments, I involved stakeholders to assess the effectiveness and utility of the built systems. Through the empirical evidence from these studies, I demonstrate how alternative designs for social media could enhance people\u27s social media experiences and enable them to make new connections with others to share opinions. In addition, I show how CommunityClick can be utilized to enable reticent attendees during public consultation to share their opinions while avoiding unwanted confrontation and allowing organizers to capture and account for silent feedback. I highlight how CommunityPulse allowed analysts and decision-makers to examine public input from multiple angles for an accelerated analysis and more informed decision-making. Furthermore, I demonstrate how supporting serendipitous discovery and balanced analysis using Serendyze can lead to more informed data-driven decision-making. I conclude the dissertation with a discussion on future avenues to expand this research including the facilitation of multi-user collaborative analysis, integration of multi-modal signals in the analysis of public-generated data, and potential adoption strategies for decision-support systems designed for inclusive collection and analysis of public-generated data

PodReels: Human-AI Co-Creation of Video Podcast Teasers

Video podcast teasers are short videos that can be shared on social media platforms to capture interest in the full episodes of a video podcast. These teasers enable long-form podcasters to reach new audiences and gain new followers. However, creating a compelling teaser from an hour-long episode is challenging. Selecting interesting clips requires significant mental effort; editing the chosen clips into a cohesive, well-produced teaser is time-consuming. To support the creation of video podcast teasers, we first investigate what makes a good teaser. We combine insights from both audience comments and creator interviews to determine a set of essential ingredients. We also identify a common workflow shared by creators during the process. Based on these findings, we introduce a human-AI co-creative tool called PodReels to assist video podcasters in creating teasers. Our user study shows that PodReels significantly reduces creators' mental demand and improves their efficiency in producing video podcast teasers

Text Mining Methods for Analyzing Online Health Information and Communication

The Internet provides an alternative way to share health information. Specifically, social network systems such as Twitter, Facebook, Reddit, and disease specific online support forums are increasingly being used to share information on health related topics. This could be in the form of personal health information disclosure to seek suggestions or answering other patients\u27 questions based on their history. This social media uptake gives a new angle to improve the current health communication landscape with consumer generated content from social platforms. With these online modes of communication, health providers can offer more immediate support to the people seeking advice. Non-profit organizations and federal agencies can also diffuse preventative information in such networks for better outcomes. Researchers in health communication can mine user generated content on social networks to understand themes and derive insights into patient experiences that may be impractical to glean through traditional surveys. The main difficulty in mining social health data is in separating the signal from the noise. Social data is characterized by informal nature of content, typos, emoticons, tonal variations (e.g. sarcasm), and ambiguities arising from polysemous words, all of which make it difficult in building automated systems for deriving insights from such sources. In this dissertation, we present four efforts to mine health related insights from user generated social data. In the first effort, we build a model to identify marketing tweets on electronic cigarettes (e-cigs) and assess different topics in marketing and non-marketing messages on e-cigs on Twitter. In our next effort, we build ensemble models to classify messages on a mental health forum for triaging posts whose authors need immediate attention from trained moderators to prevent self-harm. The third effort deals with models from our participation in a shared task on identifying tweets that discuss adverse drug reactions and those that mention medication intake. In the final task, we build a classifier that identifies whether a particular tweet about the popular Juul e-cig indicates the tweeter actually using the product. Our methods range from linear classifiers (e.g., logistic regression), classical nonlinear models (e.g., nearest neighbors), recent deep neural networks (e.g., convolutional neural networks), and ensembles of all these models in using different supervised training regimens (e.g., co-training). The focus is more on task specific system building than on building specific individual models. Overall, we demonstrate that it is possible to glean insights from social data on health related topics through natural language processing and machine learning with use-cases from substance use and mental health

Efficacy of Social Media to Promote Green Technology Use

Global warming has become a major threat to life, yet very little information systems research has been conducted to help sustain the environment and many people do not understand how social media can be used to combat global warming and climate change to save the earth. The purpose of this single qualitative case study was to explore whether social media can be used to increase the use of green technology, thereby reducing the cost of environmental sustainment. According to the integrated sustainability framework, which served as the conceptual framework for the study, firms should include green practices in their business processes, extend green culture to their customers, be innovative, and increase their green market share for the environment to be sustained. Twelve green energy professionals working in the United States were recruited from LinkedIn to participate in the study. Data were collected using structured telephone interviews, and data were analyzed using Stake\u27s data analysis process and member checking. Key themes regarding the use of social media to increase the use of green technology included awareness, education, and reach. Key themes regarding the benefits of green technology outweighing the cost included cleaner, cheaper, and more profitable. This study shows that social media can be used to reach millions of people to educate and keep them aware of the benefits of various green technologies that can be used to live a green-friendly lifestyle towards sustaining the environment, people, and firms. The results of this study may encourage humans to use social media to increase the use of green technology to combat the threat of global warming and climate change

Mapping the Current Landscape of Research Library Engagement with Emerging Technologies in Research and Learning: Final Report

The generation, dissemination, and analysis of digital information is a significant driver, and consequence, of technological change. As data and information stewards in physical and virtual space, research libraries are thoroughly entangled in the challenges presented by the Fourth Industrial Revolution:1 a societal shift powered not by steam or electricity, but by data, and characterized by a fusion of the physical and digital worlds.2 Organizing, structuring, preserving, and providing access to growing volumes of the digital data generated and required by research and industry will become a critically important function. As partners with the community of researchers and scholars, research libraries are also recognizing and adapting to the consequences of technological change in the practices of scholarship and scholarly communication. Technologies that have emerged or become ubiquitous within the last decade have accelerated information production and have catalyzed profound changes in the ways scholars, students, and the general public create and engage with information. The production of an unprecedented volume and diversity of digital artifacts, the proliferation of machine learning (ML) technologies,3 and the emergence of data as the “world’s most valuable resource,”4 among other trends, present compelling opportunities for research libraries to contribute in new and significant ways to the research and learning enterprise. Librarians are all too familiar with predictions of the research library’s demise in an era when researchers have so much information at their fingertips. A growing body of evidence provides a resounding counterpoint: that the skills, experience, and values of librarians, and the persistence of libraries as an institution, will become more important than ever as researchers contend with the data deluge and the ephemerality and fragility of much digital content. This report identifies strategic opportunities for research libraries to adopt and engage with emerging technologies,5 with a roughly fiveyear time horizon. It considers the ways in which research library values and professional expertise inform and shape this engagement, the ways library and library worker roles will be reconceptualized, and the implication of a range of technologies on how the library fulfills its mission. The report builds on a literature review covering the last five years of published scholarship, primarily North American information science literature, and interviews with a dozen library field experts, completed in fall 2019. It begins with a discussion of four cross-cutting opportunities that permeate many or all aspects of research library services. Next, specific opportunities are identified in each of five core research library service areas: facilitating information discovery, stewarding the scholarly and cultural record, advancing digital scholarship, furthering student learning and success, and creating learning and collaboration spaces. Each section identifies key technologies shaping user behaviors and library services, and highlights exemplary initiatives. Underlying much of the discussion in this report is the idea that “digital transformation is increasingly about change management”6 —that adoption of or engagement with emerging technologies must be part of a broader strategy for organizational change, for “moving emerging work from the periphery to the core,”7 and a broader shift in conceptualizing the research library and its services. Above all, libraries are benefitting from the ways in which emerging technologies offer opportunities to center users and move from a centralized and often siloed service model to embedded, collaborative engagement with the research and learning enterprise