Collective Influence of Multiple Spreaders Evaluated by Tracing Real Information Flow in Large-Scale Social Networks

Identifying the most influential spreaders that maximize information flow is a central question in network theory. Recently, a scalable method called "Collective Influence (CI)" has been put forward through collective influence maximization. In contrast to heuristic methods evaluating nodes' significance separately, CI method inspects the collective influence of multiple spreaders. Despite that CI applies to the influence maximization problem in percolation model, it is still important to examine its efficacy in realistic information spreading. Here, we examine real-world information flow in various social and scientific platforms including American Physical Society, Facebook, Twitter and LiveJournal. Since empirical data cannot be directly mapped to ideal multi-source spreading, we leverage the behavioral patterns of users extracted from data to construct "virtual" information spreading processes. Our results demonstrate that the set of spreaders selected by CI can induce larger scale of information propagation. Moreover, local measures as the number of connections or citations are not necessarily the deterministic factors of nodes' importance in realistic information spreading. This result has significance for rankings scientists in scientific networks like the APS, where the commonly used number of citations can be a poor indicator of the collective influence of authors in the community.Comment: 11 pages, 4 figure

Predicting Rising Follower Counts on Twitter Using Profile Information

When evaluating the cause of one's popularity on Twitter, one thing is considered to be the main driver: Many tweets. There is debate about the kind of tweet one should publish, but little beyond tweets. Of particular interest is the information provided by each Twitter user's profile page. One of the features are the given names on those profiles. Studies on psychology and economics identified correlations of the first name to, e.g., one's school marks or chances of getting a job interview in the US. Therefore, we are interested in the influence of those profile information on the follower count. We addressed this question by analyzing the profiles of about 6 Million Twitter users. All profiles are separated into three groups: Users that have a first name, English words, or neither of both in their name field. The assumption is that names and words influence the discoverability of a user and subsequently his/her follower count. We propose a classifier that labels users who will increase their follower count within a month by applying different models based on the user's group. The classifiers are evaluated with the area under the receiver operator curve score and achieves a score above 0.800.Comment: 10 pages, 3 figures, 8 tables, WebSci '17, June 25--28, 2017, Troy, NY, US