Structured Preference Representation and Multiattribute Auctions

Handling preferences over multiple objectives (or attributes) poses serious challenges to the development of automated solutions to complex decision problems. The number of decision outcomes grows exponentially with the number of attributes, and that makes elicitation, maintenance, and reasoning with preferences particularly complex. This problem can potentially be alleviated by using a factored representation of preferences based on independencies among the attributes. This work has two main components. The first component focuses on development of graphical models for multiattribute preferences and utility functions. Graphical models take advantage of factored utility, and yield a compact representation for preferences. Specifically, I introduce CUI networks, a compact graphical representation of utility functions over multiple attributes. CUI networks model multiattribute utility functions using the well studied utility independence concept. I show how conditional utility independence leads to an effective functional decomposition that can be exhibited graphically, and how local conditional utility functions, depending on each node and its parents, can be used to calculate joint utility. The second main component deals with the integration of preference structures and graphical models in trading mechanisms, and in particular in multiattribute auctions. I first develop multiattribute auctions that accommodate generalized additive independent (GAI) preferences. Previous multiattribute mechanisms generally either remain agnostic about traders’ preference structures, or presume highly restrictive forms, such as full additivity. I present an approximately efficient iterative auction mechanism that maintains prices on potentially overlapping GAI clusters of attributes, thus decreasing elicitation and computation burden while allowing for expressive preference representation. Further, I apply preference structures and preference-based constraints to simplify the particularly complex, but practically useful domain of multi-unit multiattribute auctions and exchanges. I generalize the iterative multiattribute mechanism to a subset of this domain, and investigate the problem of finding an optimal set of trades in multiattribute call markets, given restrictions on preference expression. Finally, I apply preference structures to simplify the modeling of user utility in sponsored-search auctions, in order to facilitate ranking mechanisms that account for the user experience from advertisements. I provide short-term and long-term simulations showing the effect on search-engine revenues.Ph.D.Computer Science & EngineeringUniversity of Michigan, Horace H. Rackham School of Graduate Studieshttp://deepblue.lib.umich.edu/bitstream/2027.42/61670/1/yagil_1.pd

Essays on the Rationality of Online Romance Scammers

The rapid development of the internet has served an essential role in providing communication platforms for people to choose to have personal interactions. One manifestation is using social media platforms and dating services to establish social relationships. The use of online platforms has also provided unscrupulous individuals with malicious intent the ability to target vulnerable victims using bogus romantic intent to obtain money from them. This type of newly evolved cybercrime is called an online romance scamming. To date, online romance scams have spread to every part of the world (i.e., mainly in the United States, China, Canada, Australia, and the UK) and caused considerable financial and emotional damage to victims. Prior research on online romance fraudsters provides a preliminary understanding of the operational features (stages and persuasive techniques) and their modus operandi. However, the objectivity and relevance of the victimization data in explaining offenders\u27 behaviors may render those studies may represent significant drawbacks. To overcome the limitations, it is important to use actual offender data to generate meaningful analyses of romance fraudsters\u27 behaviors. Consequently, this dissertation aims to use experimental data similar to that applied in my previous work (Wang et al., 2021), combined with existing criminological and communication theories, to promote a better understanding of romance fraudsters\u27 behaviors in the online world. This dissertation begins with a scoping review of the current online romance scam literature, intending to use a scientific strategy to address the existing scholarly gap in this field of research. Derived from rational choice theory, the criminal events perspective, interpersonal deception theory, and neutralization theory, the second and third paper uses an experimental approach to assess the influence of rewards on romance fraudsters\u27 behaviors. The three papers\u27 results demonstrate the rationality of online romance fraudsters when facing rewards. Moreover, such rationality can be explicitly seen from their uses of different linguistic cues. Finally, the outcomes provided in the current project also provide policymakers the information about the rationality and modus operandi of fraudsters which can be used to identify the behavioral patterns at an early phase to prevent significant harm to the victim

Knowledge and Action

Human Geography; Psychology Research; Social Theory; Knowledge - Discours

Human Practice. Digital Ecologies. Our Future. : 14. Internationale Tagung Wirtschaftsinformatik (WI 2019) : Tagungsband

Erschienen bei: universi - Universitätsverlag Siegen. - ISBN: 978-3-96182-063-4Aus dem Inhalt: Track 1: Produktion & Cyber-Physische Systeme Requirements and a Meta Model for Exchanging Additive Manufacturing Capacities Service Systems, Smart Service Systems and Cyber- Physical Systems—What’s the difference? Towards a Unified Terminology Developing an Industrial IoT Platform – Trade-off between Horizontal and Vertical Approaches Machine Learning und Complex Event Processing: Effiziente Echtzeitauswertung am Beispiel Smart Factory Sensor retrofit for a coffee machine as condition monitoring and predictive maintenance use case Stakeholder-Analyse zum Einsatz IIoT-basierter Frischeinformationen in der Lebensmittelindustrie Towards a Framework for Predictive Maintenance Strategies in Mechanical Engineering - A Method-Oriented Literature Analysis Development of a matching platform for the requirement-oriented selection of cyber physical systems for SMEs Track 2: Logistic Analytics An Empirical Study of Customers’ Behavioral Intention to Use Ridepooling Services – An Extension of the Technology Acceptance Model Modeling Delay Propagation and Transmission in Railway Networks What is the impact of company specific adjustments on the acceptance and diffusion of logistic standards? Robust Route Planning in Intermodal Urban Traffic Track 3: Unternehmensmodellierung & Informationssystemgestaltung (Enterprise Modelling & Information Systems Design) Work System Modeling Method with Different Levels of Specificity and Rigor for Different Stakeholder Purposes Resolving Inconsistencies in Declarative Process Models based on Culpability Measurement Strategic Analysis in the Realm of Enterprise Modeling – On the Example of Blockchain-Based Initiatives for the Electricity Sector Zwischenbetriebliche Integration in der Möbelbranche: Konfigurationen und Einflussfaktoren Novices’ Quality Perceptions and the Acceptance of Process Modeling Grammars Entwicklung einer Definition für Social Business Objects (SBO) zur Modellierung von Unternehmensinformationen Designing a Reference Model for Digital Product Configurators Terminology for Evolving Design Artifacts Business Role-Object Specification: A Language for Behavior-aware Structural Modeling of Business Objects Generating Smart Glasses-based Information Systems with BPMN4SGA: A BPMN Extension for Smart Glasses Applications Using Blockchain in Peer-to-Peer Carsharing to Build Trust in the Sharing Economy Testing in Big Data: An Architecture Pattern for a Development Environment for Innovative, Integrated and Robust Applications Track 4: Lern- und Wissensmanagement (e-Learning and Knowledge Management) eGovernment Competences revisited – A Literature Review on necessary Competences in a Digitalized Public Sector Say Hello to Your New Automated Tutor – A Structured Literature Review on Pedagogical Conversational Agents Teaching the Digital Transformation of Business Processes: Design of a Simulation Game for Information Systems Education Conceptualizing Immersion for Individual Learning in Virtual Reality Designing a Flipped Classroom Course – a Process Model The Influence of Risk-Taking on Knowledge Exchange and Combination Gamified Feedback durch Avatare im Mobile Learning Alexa, Can You Help Me Solve That Problem? - Understanding the Value of Smart Personal Assistants as Tutors for Complex Problem Tasks Track 5: Data Science & Business Analytics Matching with Bundle Preferences: Tradeoff between Fairness and Truthfulness Applied image recognition: guidelines for using deep learning models in practice Yield Prognosis for the Agrarian Management of Vineyards using Deep Learning for Object Counting Reading Between the Lines of Qualitative Data – How to Detect Hidden Structure Based on Codes Online Auctions with Dual-Threshold Algorithms: An Experimental Study and Practical Evaluation Design Features of Non-Financial Reward Programs for Online Reviews: Evaluation based on Google Maps Data Topic Embeddings – A New Approach to Classify Very Short Documents Based on Predefined Topics Leveraging Unstructured Image Data for Product Quality Improvement Decision Support for Real Estate Investors: Improving Real Estate Valuation with 3D City Models and Points of Interest Knowledge Discovery from CVs: A Topic Modeling Procedure Online Product Descriptions – Boost for your Sales? Entscheidungsunterstützung durch historienbasierte Dienstreihenfolgeplanung mit Pattern A Semi-Automated Approach for Generating Online Review Templates Machine Learning goes Measure Management: Leveraging Anomaly Detection and Parts Search to Improve Product-Cost Optimization Bedeutung von Predictive Analytics für den theoretischen Erkenntnisgewinn in der IS-Forschung Track 6: Digitale Transformation und Dienstleistungen Heuristic Theorizing in Software Development: Deriving Design Principles for Smart Glasses-based Systems Mirroring E-service for Brick and Mortar Retail: An Assessment and Survey Taxonomy of Digital Platforms: A Platform Architecture Perspective Value of Star Players in the Digital Age Local Shopping Platforms – Harnessing Locational Advantages for the Digital Transformation of Local Retail Outlets: A Content Analysis A Socio-Technical Approach to Manage Analytics-as-a-Service – Results of an Action Design Research Project Characterizing Approaches to Digital Transformation: Development of a Taxonomy of Digital Units Expectations vs. Reality – Benefits of Smart Services in the Field of Tension between Industry and Science Innovation Networks and Digital Innovation: How Organizations Use Innovation Networks in a Digitized Environment Characterising Social Reading Platforms— A Taxonomy-Based Approach to Structure the Field Less Complex than Expected – What Really Drives IT Consulting Value Modularity Canvas – A Framework for Visualizing Potentials of Service Modularity Towards a Conceptualization of Capabilities for Innovating Business Models in the Industrial Internet of Things A Taxonomy of Barriers to Digital Transformation Ambidexterity in Service Innovation Research: A Systematic Literature Review Design and success factors of an online solution for cross-pillar pension information Track 7: IT-Management und -Strategie A Frugal Support Structure for New Software Implementations in SMEs How to Structure a Company-wide Adoption of Big Data Analytics The Changing Roles of Innovation Actors and Organizational Antecedents in the Digital Age Bewertung des Kundennutzens von Chatbots für den Einsatz im Servicedesk Understanding the Benefits of Agile Software Development in Regulated Environments Are Employees Following the Rules? On the Effectiveness of IT Consumerization Policies Agile and Attached: The Impact of Agile Practices on Agile Team Members’ Affective Organisational Commitment The Complexity Trap – Limits of IT Flexibility for Supporting Organizational Agility in Decentralized Organizations Platform Openness: A Systematic Literature Review and Avenues for Future Research Competence, Fashion and the Case of Blockchain The Digital Platform Otto.de: A Case Study of Growth, Complexity, and Generativity Track 8: eHealth & alternde Gesellschaft Security and Privacy of Personal Health Records in Cloud Computing Environments – An Experimental Exploration of the Impact of Storage Solutions and Data Breaches Patientenintegration durch Pfadsysteme Digitalisierung in der Stressprävention – eine qualitative Interviewstudie zu Nutzenpotenzialen User Dynamics in Mental Health Forums – A Sentiment Analysis Perspective Intent and the Use of Wearables in the Workplace – A Model Development Understanding Patient Pathways in the Context of Integrated Health Care Services - Implications from a Scoping Review Understanding the Habitual Use of Wearable Activity Trackers On the Fit in Fitness Apps: Studying the Interaction of Motivational Affordances and Users’ Goal Orientations in Affecting the Benefits Gained Gamification in Health Behavior Change Support Systems - A Synthesis of Unintended Side Effects Investigating the Influence of Information Incongruity on Trust-Relations within Trilateral Healthcare Settings Track 9: Krisen- und Kontinuitätsmanagement Potentiale von IKT beim Ausfall kritischer Infrastrukturen: Erwartungen, Informationsgewinnung und Mediennutzung der Zivilbevölkerung in Deutschland Fake News Perception in Germany: A Representative Study of People’s Attitudes and Approaches to Counteract Disinformation Analyzing the Potential of Graphical Building Information for Fire Emergency Responses: Findings from a Controlled Experiment Track 10: Human-Computer Interaction Towards a Taxonomy of Platforms for Conversational Agent Design Measuring Service Encounter Satisfaction with Customer Service Chatbots using Sentiment Analysis Self-Tracking and Gamification: Analyzing the Interplay of Motivations, Usage and Motivation Fulfillment Erfolgsfaktoren von Augmented-Reality-Applikationen: Analyse von Nutzerrezensionen mit dem Review-Mining-Verfahren Designing Dynamic Decision Support for Electronic Requirements Negotiations Who is Stressed by Using ICTs? A Qualitative Comparison Analysis with the Big Five Personality Traits to Understand Technostress Walking the Middle Path: How Medium Trade-Off Exposure Leads to Higher Consumer Satisfaction in Recommender Agents Theory-Based Affordances of Utilitarian, Hedonic and Dual-Purposed Technologies: A Literature Review Eliciting Customer Preferences for Shopping Companion Apps: A Service Quality Approach The Role of Early User Participation in Discovering Software – A Case Study from the Context of Smart Glasses The Fluidity of the Self-Concept as a Framework to Explain the Motivation to Play Video Games Heart over Heels? An Empirical Analysis of the Relationship between Emotions and Review Helpfulness for Experience and Credence Goods Track 11: Information Security and Information Privacy Unfolding Concerns about Augmented Reality Technologies: A Qualitative Analysis of User Perceptions To (Psychologically) Own Data is to Protect Data: How Psychological Ownership Determines Protective Behavior in a Work and Private Context Understanding Data Protection Regulations from a Data Management Perspective: A Capability-Based Approach to EU-GDPR On the Difficulties of Incentivizing Online Privacy through Transparency: A Qualitative Survey of the German Health Insurance Market What is Your Selfie Worth? A Field Study on Individuals’ Valuation of Personal Data Justification of Mass Surveillance: A Quantitative Study An Exploratory Study of Risk Perception for Data Disclosure to a Network of Firms Track 12: Umweltinformatik und nachhaltiges Wirtschaften Kommunikationsfäden im Nadelöhr – Fachliche Prozessmodellierung der Nachhaltigkeitskommunikation am Kapitalmarkt Potentiale und Herausforderungen der Materialflusskostenrechnung Computing Incentives for User-Based Relocation in Carsharing Sustainability’s Coming Home: Preliminary Design Principles for the Sustainable Smart District Substitution of hazardous chemical substances using Deep Learning and t-SNE A Hierarchy of DSMLs in Support of Product Life-Cycle Assessment A Survey of Smart Energy Services for Private Households Door-to-Door Mobility Integrators as Keystone Organizations of Smart Ecosystems: Resources and Value Co-Creation – A Literature Review Ein Entscheidungsunterstützungssystem zur ökonomischen Bewertung von Mieterstrom auf Basis der Clusteranalyse Discovering Blockchain for Sustainable Product-Service Systems to enhance the Circular Economy Digitale Rückverfolgbarkeit von Lebensmitteln: Eine verbraucherinformatische Studie Umweltbewusstsein durch audiovisuelles Content Marketing? Eine experimentelle Untersuchung zur Konsumentenbewertung nachhaltiger Smartphones Towards Predictive Energy Management in Information Systems: A Research Proposal A Web Browser-Based Application for Processing and Analyzing Material Flow Models using the MFCA Methodology Track 13: Digital Work - Social, mobile, smart On Conversational Agents in Information Systems Research: Analyzing the Past to Guide Future Work The Potential of Augmented Reality for Improving Occupational First Aid Prevent a Vicious Circle! The Role of Organizational IT-Capability in Attracting IT-affine Applicants Good, Bad, or Both? Conceptualization and Measurement of Ambivalent User Attitudes Towards AI A Case Study on Cross-Hierarchical Communication in Digital Work Environments ‘Show Me Your People Skills’ - Employing CEO Branding for Corporate Reputation Management in Social Media A Multiorganisational Study of the Drivers and Barriers of Enterprise Collaboration Systems-Enabled Change The More the Merrier? The Effect of Size of Core Team Subgroups on Success of Open Source Projects The Impact of Anthropomorphic and Functional Chatbot Design Features in Enterprise Collaboration Systems on User Acceptance Digital Feedback for Digital Work? Affordances and Constraints of a Feedback App at InsurCorp The Effect of Marker-less Augmented Reality on Task and Learning Performance Antecedents for Cyberloafing – A Literature Review Internal Crowd Work as a Source of Empowerment - An Empirical Analysis of the Perception of Employees in a Crowdtesting Project Track 14: Geschäftsmodelle und digitales Unternehmertum Dividing the ICO Jungle: Extracting and Evaluating Design Archetypes Capturing Value from Data: Exploring Factors Influencing Revenue Model Design for Data-Driven Services Understanding the Role of Data for Innovating Business Models: A System Dynamics Perspective Business Model Innovation and Stakeholder: Exploring Mechanisms and Outcomes of Value Creation and Destruction Business Models for Internet of Things Platforms: Empirical Development of a Taxonomy and Archetypes Revitalizing established Industrial Companies: State of the Art and Success Principles of Digital Corporate Incubators When 1+1 is Greater than 2: Concurrence of Additional Digital and Established Business Models within Companies Special Track 1: Student Track Investigating Personalized Price Discrimination of Textile-, Electronics- and General Stores in German Online Retail From Facets to a Universal Definition – An Analysis of IoT Usage in Retail Is the Technostress Creators Inventory Still an Up-To-Date Measurement Instrument? Results of a Large-Scale Interview Study Application of Media Synchronicity Theory to Creative Tasks in Virtual Teams Using the Example of Design Thinking TrustyTweet: An Indicator-based Browser-Plugin to Assist Users in Dealing with Fake News on Twitter Application of Process Mining Techniques to Support Maintenance-Related Objectives How Voice Can Change Customer Satisfaction: A Comparative Analysis between E-Commerce and Voice Commerce Business Process Compliance and Blockchain: How Does the Ethereum Blockchain Address Challenges of Business Process Compliance? Improving Business Model Configuration through a Question-based Approach The Influence of Situational Factors and Gamification on Intrinsic Motivation and Learning Evaluation von ITSM-Tools für Integration und Management von Cloud-Diensten am Beispiel von ServiceNow How Software Promotes the Integration of Sustainability in Business Process Management Criteria Catalog for Industrial IoT Platforms from the Perspective of the Machine Tool Industry Special Track 3: Demos & Prototyping Privacy-friendly User Location Tracking with Smart Devices: The BeaT Prototype Application-oriented robotics in nursing homes Augmented Reality for Set-up Processe Mixed Reality for supporting Remote-Meetings Gamification zur Motivationssteigerung von Werkern bei der Betriebsdatenerfassung Automatically Extracting and Analyzing Customer Needs from Twitter: A “Needmining” Prototype GaNEsHA: Opportunities for Sustainable Transportation in Smart Cities TUCANA: A platform for using local processing power of edge devices for building data-driven services Demonstrator zur Beschreibung und Visualisierung einer kritischen Infrastruktur Entwicklung einer alltagsnahen persuasiven App zur Bewegungsmotivation für ältere Nutzerinnen und Nutzer A browser-based modeling tool for studying the learning of conceptual modeling based on a multi-modal data collection approach Exergames & Dementia: An interactive System for People with Dementia and their Care-Network Workshops Workshop Ethics and Morality in Business Informatics (Workshop Ethik und Moral in der Wirtschaftsinformatik – EMoWI’19) Model-Based Compliance in Information Systems - Foundations, Case Description and Data Set of the MobIS-Challenge for Students and Doctoral Candidates Report of the Workshop on Concepts and Methods of Identifying Digital Potentials in Information Management Control of Systemic Risks in Global Networks - A Grand Challenge to Information Systems Research Die Mitarbeiter von morgen - Kompetenzen künftiger Mitarbeiter im Bereich Business Analytics Digitaler Konsum: Herausforderungen und Chancen der Verbraucherinformati

Construal in expression : An intersubjective approach to Cognitive Grammar

This doctoral dissertation is a metatheoretical survey into the central semantic concepts of Cognitive Grammar (CG), a semantics-driven theoretical grammar developed by Ronald W. Langacker. CG approaches language as a semiotic system inherently structured by certain cognition-general capacities, and it defends a usage-based conception of language, therefore denying the strict dichotomy between language and other realms of conceptualization and human experience. For CG, linguistic meaning is thus defined relative to our general cognitive and bodily disposition, as well as to the contents of experience the former structure. The cognitive and experiential aspects of meaning are described relative to so-called dimensions of construal. In this study, I will provide a systematic critical account of the theoretical explanation Cognitive Grammar provides for the dimensions of construal. The point of departure will be in social ontology of linguistic meaning developed and defended by Esa Itkonen, who has accordingly criticized Cognitive Grammar for inconsistent psychologism. According to Itkonen, linguistic meaning is an object of common knowledge and cannot be reduced into an individual s conceptualization; the dimensions of construal capture experiential meaning that is part of language as a social semiotic resource. This entails that linguistic semantics assume as its object of description non-objective, perspectival meanings that are commonly known. It will be argued that the usage-based nature of CG provides a way to release this tension between objective and non-objective aspects of meaning by explaining how perspectivity of semantics results from the acquisition and adjustment of meanings in actual discourse. This, however, necessitates an ontological revision of Cognitive Grammar and rehabilitation of the sociality of a linguistic meaning, which is the topic of this study. In addition to the work by Itkonen, prominent socially oriented cognitive linguists, such as Jordan Zlatev, have emphasized the necessary intersubjective basis of experiential meaning. Within the Fennistic studies, on the other hand, the intersubjective approach to CG and Cognitive Linguistics in general has taken the form of combining cognitive linguistic methodologies with Conversation Analysis. This study combines elements from both of these approaches in order to provide a comprehensive assessment of the notion of construal in CG. In so being, the main task of this study is to critically evaluate the cognition-based explanation for the dimensions of construal, provide a socially grounded alternative, and apply the alternative into analysis of construal in (written discourse). The thesis demonstrates that the dimensions of construal are not dependent on the aspects of cognitive theory on the basis of which they are argued for. Instead, the notion of construal is shown to be inherently intersubjective and context-sensitive. Construal captures aspects of semantic organization that are correlates of intersubjective alignment between conceptualizing subjects in a given discursive context.Kielellinen merkitys sisältää väistämättä jonkinlaisen näkökulman siihen, mihin kielellinen merkki, kuten sana tai syntaktinen kokonaisuus, viittaa. Esimerkiksi ilmauksia avohoitotapaus ja mielenterveyskuntoutuja voidaan käyttää sujuvasti samasta ihmisestä tai ihmisryhmästä, mutta silti niiden merkitys on eri. Ensimmäinen vaihtoehdoista ilmaisee suoraan eräänlaisen hoitopäätöksen synnyttämän kategorian (avohoito-) yhdistettynä kokonaisilmauksen alentavuutta alleviivaavaan pääsanaan (-tapaus). Toinen ilmauksista taas esittää kuvatun ihmisen aktiivisena toimijana, joka itse työskentelee terveytensä parantamiseksi. Merkityksen näkökulmaisuus voidaan mieltää ilmaistun asian tai asiaintilan ja kieleen kirjautuneen käsitteistäjän väliseksi suhteeksi: asiaa tai asiantilaa ikään kuin tarkastellaan jostakin sijainnista käsin kielellisesti. Toisaalta näkökulmaisuus on kaikille kielenkäyttäjille yhteistä tietoa. Kielitieteessä teoreettisena haasteena on pitkään ollut se, miten tämä näkökulmaisuuden ja jaettuuden yhdistelmä voidaan selittää ja kuvata johdonmukaisesti merkityksen tutkimuksessa. Tässä väitöstutkimuksessa otetaan kriittiseen tarkasteluun kognitiivisena kielioppina tunnettu teoreettinen kielioppi ja arvioidaan sen kykyä selittää ja kuvata merkityksen näkökulmaisuus käsitteen konstruointi ( construal ) kautta. Konstruointi käsittää joukon ulottuvuuksia, joiden arvoja muuttamalla sama asia voidaan ilmaista lukuisin eri tavoin: esimerkki-ilmauksissa yllä vaihtelee vaikkapa se, mikä viitatusta ihmisryhmästä profiloidaan eli tuodaan ilmauksen ilmitasolle. Tarkkaan ottaen tutkimus käsittelee näiden eri ulottuvuuksien teoreettista perustelua ja toisaalta sitä, kuinka koherentteja ne ovat kuvauskäsitteinä. Väitöstutkimus osoittaa, että konstruoinnin ulottuvuuksien avulla voidaan kuvata tehokkaasti ilmausten ymmärrettävyyden kannalta välttämättömiä merkityspiirteitä. Toisaalta konstruoinnin ulottuvuuksien teoreettinen perustelu on ongelmallinen. Kognitiivinen kielioppi pyrkii selittämään konstruoinnin ulottuvuudet yksilön kielellisen prosessoinnin ominaisuuksina, mikä on ristiriidassa kielellisen merkityksen jaettuuden kanssa. Väitöstutkimus osoittaa tämän selitystavan loogiset heikkoudet ja esittää konstruoinnille vaihtoehtoisen perustelun. Tässä perustelussa konstruointi esitetään ensisijaisesti sosiaalisena, ilmauksen ymmärrettävyyteen ja kohdennettuuteen liittyvänä ilmiönä