27,638 research outputs found

    The Future of Connection : Serendipity and Control in Interpersonal Communication Tools

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    This foresight project explored the contemporary trends and tensions inherent in people's experiences with and using interpersonal communication tools. A standard foresight process was overlaid with an experiential lens in order to provide technology designers with useful insights. The outcomes of this project include four tools intended for designers of interpersonal communication applications. These tools include a map of experiential tensions, a landscape of contemporary behaviour, a set of four future scenarios and implications of each, and finally a set of ten reflection questions intended to provoke critical thought about the choices designers make about the balance between serendipity and control in interpersonal communication tools

    Access to recorded interviews: A research agenda

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    Recorded interviews form a rich basis for scholarly inquiry. Examples include oral histories, community memory projects, and interviews conducted for broadcast media. Emerging technologies offer the potential to radically transform the way in which recorded interviews are made accessible, but this vision will demand substantial investments from a broad range of research communities. This article reviews the present state of practice for making recorded interviews available and the state-of-the-art for key component technologies. A large number of important research issues are identified, and from that set of issues, a coherent research agenda is proposed

    A comparison of social media marketing between B2B, B2C and mixed business models

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    This paper explores the implicit assumption in the growing body of literature that social media usage is fundamentally different in business-to-business (B2B) companies than in the extant business-to-consumer (B2C) literature. Sashi’s (2012) customer engagement cycle is utilized to compare B2B, B2C, Mixed B2B/B2C and B2B2C business model organizational practices in relation to social media usage, importance, and its perceived effectiveness as a communication channel. Utilizing 449 responses to an exploratory panel based survey instrument, we clearly identify differences in social media marketing usage and its perceived importance as a communications channel. In particular we identify distinct differences in the relationship between social media importance and the perceived effectiveness of social media marketing across business models. Our results indicate that B2B social media usage is distinct from B2C, Mixed and B2B2C business model approaches. Specifically B2B organizational members perceive social media to have a lower overall effectiveness as a channel and identify it as less important for relationship oriented usage than other business models

    In the Battle for Reality: Social Documentaries in the U.S.

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    Provides an overview of documentaries that address social justice and democracy issues, and includes case studies of successful strategic uses of social documentaries

    Demanding stories: television coverage of sustainability, climate change and material demand

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    This paper explores the past, present and future role of broadcasting, above all via the medium of television, in shaping how societies talk, think about and act on climate change and sustainability issues. The paper explores these broad themes via a focus on the important but relatively neglected issue of material demand and opportunities for its reduction. It takes the outputs and decision-making of one of the world’s most influential broadcasters, the BBC, as its primary focus. The paper considers these themes in terms of stories, touching on some of the broader societal frames of understanding into which they can be grouped. Media decision-makers and producers from a range of genres frequently return to the centrality of ‘story’ in the development, commissioning and production of an idea. With reference to specific examples of programming, and drawing on interviews with media practitioners, the paper considers the challenges of generating broadcast stories that can inspire engagement in issues around climate change, and specifically material demand. The concluding section proposes actions and approaches that might help to establish material demand reduction as a prominent way of thinking about climate change and environmental issues more widely. This article is part of the themed issue ‘Material demand reduction’

    Investing in Youth Media: A Guide for Grantmakers

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    Investing in Youth Media is a compilation of success stories, lessons, and guidance for grantmakers interested in being part of the vibrant and growing field of youth media. It is a tool to help funders consider the value of youth media in connection to program areas such as civic engagement, the arts, education, youth development, and journalism.Why are funders becoming interested in youth media? Youth media organizations offer a broad impact that belies their often small sizes and even smaller budgets. They bring together youth development and social justice in a way that is both energizing and authentic. They offer new models for educating young people who have lost interest in school, bring youth voices to public attention, and offer opportunities for artistic exploration and career experiences.Programs are built on the best practices of positive youth development, teaching young people new skills and empowering them to make smart decisions, explore new horizons, and work toward their goals. Program graduates leave with skills in interviewing, researching, and storytelling. They learn how to develop an idea and stick with it until they get the project done. These skills become important for their professional and personal lives.At the same time, youth media organizations can engage young people in social justice issues that are important to them. Whether it's inequity in education, foster care conditions, or the politics of immigration, young people explore the landscape, develop opinions, and share those opinions, along with their personal experiences, through film, radio, and the printed word. Although they are still too young to vote, these young people have found a way to impact the issues that affect their lives.While most funders do not have a defined youth media program, many find that youth media is an effective component of their grantmaking strategy. The case studies that follow introduce youth media programs supported by a variety of small local funders and large international philanthropies. They illustrate the links between youth media and six other program areas: youth development, social change, youth voice, education, journalism, media arts, and field building.The resource list at the end of this publication includes contact information for all of the youth media organizations listed here as well as intermediaries and others who can help you consider, develop, and launch a youth media philanthropy program

    Media Communication, Consumption and Use: The Changing Role of the Designer

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    Consumers are changing the way in which they create, experience and consume media. User Generated Content (UGC) marks a shift in the way in which ordinary people are now able to contribute to the creation of media. They have become active citizens in what is now a two way conversation. The advent of UGC has created new challenges for communication designers who now need to take on the role of a facilitator in this process. The challenge for communication design is not only to identify appropriate methods for communication, but to understand how best to facilitate connections between users such that they create structures that they can inhabit. This paper explores the changing role of design in UGC rich media communication and presents a Decision Making Framework (DMF) that engages designers in the consideration of the user in the development process. In-depth interviews with leading industry proponents ensure currency of the insights gained. Keywords: Design Process, User Generated Content, Communication Design, Fraimwork</p

    Philanthropy and Social Media

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    We define social media as online or digital technologies that serve to connect people, information and organisations through networks. The term evolved as a way to -distinguish the emerging online -information platforms from traditional "broadcast media" -- TV, radio, film, newspapers -- by highlighting that these new tools -were "socialised" and allowed the audiences to contribute to their content. Social media have therefore become defined in relation to these existing media channels, but in fact they have their ancestry in existing social technologies, like the telephone and the letter. If traditional media connect people to information, social media connect people to people

    Towards understanding mobile messaging ecologies : an exploration of the meanings young people attach to instant messaging channels

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    Mobile communications have added an ever present layer to our personal communication through which social dynamics can be reconstructed. In youth culture specifically, instant messaging allows young people to achieve limited autonomy, explore peer groups and an evolving sense of self. This dissertation explores a model for understanding how instant messaging facilitates this. Theories of media ecologies provide useful ways of explaining media environments. Nonetheless ecologies are usually conceptualised in relation to mass media rather than networked media and tend to assume that ecologies are situated in a particular physical space. The theory is nonetheless useful in understanding the everyday experience of young people using media. By extending media ecology theory to account for the personal communicative ecologies of instant messaging, this study extends the notion of ecology to account for a sense of digital social space outside the constructs of physical space. Through taking an interactional epistemological stance, qualitative research was conducted. Two focus groups were conducted to explore how instant messaging channels meet the needs of a group of young people from middle class contexts in Cape Town. The resultant discussions are applied to the framework of a 'layered' communicative ecology, taking technology, social and discursive layers into account and establishing the centrality of social space within a new and expanded model of networked messaging ecologies. The central aim of this research is to explore how relevant the application of media ecologies would be to an exploration of digital spaces of communication and practice
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