RELEAF: An Algorithm for Learning and Exploiting Relevance

Recommender systems, medical diagnosis, network security, etc., require on-going learning and decision-making in real time. These -- and many others -- represent perfect examples of the opportunities and difficulties presented by Big Data: the available information often arrives from a variety of sources and has diverse features so that learning from all the sources may be valuable but integrating what is learned is subject to the curse of dimensionality. This paper develops and analyzes algorithms that allow efficient learning and decision-making while avoiding the curse of dimensionality. We formalize the information available to the learner/decision-maker at a particular time as a context vector which the learner should consider when taking actions. In general the context vector is very high dimensional, but in many settings, the most relevant information is embedded into only a few relevant dimensions. If these relevant dimensions were known in advance, the problem would be simple -- but they are not. Moreover, the relevant dimensions may be different for different actions. Our algorithm learns the relevant dimensions for each action, and makes decisions based in what it has learned. Formally, we build on the structure of a contextual multi-armed bandit by adding and exploiting a relevance relation. We prove a general regret bound for our algorithm whose time order depends only on the maximum number of relevant dimensions among all the actions, which in the special case where the relevance relation is single-valued (a function), reduces to $\tilde{O}(T^{2(\sqrt{2}-1)})$; in the absence of a relevance relation, the best known contextual bandit algorithms achieve regret $\tilde{O}(T^{(D+1)/(D+2)})$, where $D$ is the full dimension of the context vector.Comment: to appear in IEEE Journal of Selected Topics in Signal Processing, 201

Unbiased Offline Evaluation of Contextual-bandit-based News Article Recommendation Algorithms

Contextual bandit algorithms have become popular for online recommendation systems such as Digg, Yahoo! Buzz, and news recommendation in general. \emph{Offline} evaluation of the effectiveness of new algorithms in these applications is critical for protecting online user experiences but very challenging due to their "partial-label" nature. Common practice is to create a simulator which simulates the online environment for the problem at hand and then run an algorithm against this simulator. However, creating simulator itself is often difficult and modeling bias is usually unavoidably introduced. In this paper, we introduce a \emph{replay} methodology for contextual bandit algorithm evaluation. Different from simulator-based approaches, our method is completely data-driven and very easy to adapt to different applications. More importantly, our method can provide provably unbiased evaluations. Our empirical results on a large-scale news article recommendation dataset collected from Yahoo! Front Page conform well with our theoretical results. Furthermore, comparisons between our offline replay and online bucket evaluation of several contextual bandit algorithms show accuracy and effectiveness of our offline evaluation method.Comment: 10 pages, 7 figures, revised from the published version at the WSDM 2011 conferenc

Dynamic Learning of Sequential Choice Bandit Problem under Marketing Fatigue

Motivated by the observation that overexposure to unwanted marketing activities leads to customer dissatisfaction, we consider a setting where a platform offers a sequence of messages to its users and is penalized when users abandon the platform due to marketing fatigue. We propose a novel sequential choice model to capture multiple interactions taking place between the platform and its user: Upon receiving a message, a user decides on one of the three actions: accept the message, skip and receive the next message, or abandon the platform. Based on user feedback, the platform dynamically learns users' abandonment distribution and their valuations of messages to determine the length of the sequence and the order of the messages, while maximizing the cumulative payoff over a horizon of length T. We refer to this online learning task as the sequential choice bandit problem. For the offline combinatorial optimization problem, we show that an efficient polynomial-time algorithm exists. For the online problem, we propose an algorithm that balances exploration and exploitation, and characterize its regret bound. Lastly, we demonstrate how to extend the model with user contexts to incorporate personalization

Optimal No-regret Learning in Repeated First-price Auctions

We study online learning in repeated first-price auctions with censored feedback, where a bidder, only observing the winning bid at the end of each auction, learns to adaptively bid in order to maximize her cumulative payoff. To achieve this goal, the bidder faces a challenging dilemma: if she wins the bid--the only way to achieve positive payoffs--then she is not able to observe the highest bid of the other bidders, which we assume is iid drawn from an unknown distribution. This dilemma, despite being reminiscent of the exploration-exploitation trade-off in contextual bandits, cannot directly be addressed by the existing UCB or Thompson sampling algorithms in that literature, mainly because contrary to the standard bandits setting, when a positive reward is obtained here, nothing about the environment can be learned. In this paper, by exploiting the structural properties of first-price auctions, we develop the first learning algorithm that achieves $O(\sqrt{T}\log^2 T)$ regret bound when the bidder's private values are stochastically generated. We do so by providing an algorithm on a general class of problems, which we call monotone group contextual bandits, where the same regret bound is established under stochastically generated contexts. Further, by a novel lower bound argument, we characterize an $\Omega(T^{2/3})$ lower bound for the case where the contexts are adversarially generated, thus highlighting the impact of the contexts generation mechanism on the fundamental learning limit. Despite this, we further exploit the structure of first-price auctions and develop a learning algorithm that operates sample-efficiently (and computationally efficiently) in the presence of adversarially generated private values. We establish an $O(\sqrt{T}\log^3 T)$ regret bound for this algorithm, hence providing a complete characterization of optimal learning guarantees for this problem