66,425 research outputs found
adPerf: Characterizing the Performance of Third-party Ads
Monetizing websites and web apps through online advertising is widespread in
the web ecosystem. The online advertising ecosystem nowadays forces publishers
to integrate ads from these third-party domains. On the one hand, this raises
several privacy and security concerns that are actively studied in recent
years. On the other hand, given the ability of today's browsers to load dynamic
web pages with complex animations and Javascript, online advertising has also
transformed and can have a significant impact on webpage performance. The
performance cost of online ads is critical since it eventually impacts user
satisfaction as well as their Internet bill and device energy consumption.
In this paper, we apply an in-depth and first-of-a-kind performance
evaluation of web ads. Unlike prior efforts that rely primarily on adblockers,
we perform a fine-grained analysis on the web browser's page loading process to
demystify the performance cost of web ads. We aim to characterize the cost by
every component of an ad, so the publisher, ad syndicate, and advertiser can
improve the ad's performance with detailed guidance. For this purpose, we
develop an infrastructure, adPerf, for the Chrome browser that classifies page
loading workloads into ad-related and main-content at the granularity of
browser activities (such as Javascript and Layout). Our evaluations show that
online advertising entails more than 15% of browser page loading workload and
approximately 88% of that is spent on JavaScript. We also track the sources and
delivery chain of web ads and analyze performance considering the origin of the
ad contents. We observe that 2 of the well-known third-party ad domains
contribute to 35% of the ads performance cost and surprisingly, top news
websites implicitly include unknown third-party ads which in some cases build
up to more than 37% of the ads performance cost
Introduction to the special issue on cross-language algorithms and applications
With the increasingly global nature of our everyday interactions, the need for multilingual technologies to support efficient and efective information access and communication cannot be overemphasized. Computational modeling of language has been the focus of
Natural Language Processing, a subdiscipline of Artificial Intelligence. One of the current challenges for this discipline is to design methodologies and algorithms that are cross-language in order to create multilingual technologies rapidly. The goal of this JAIR special
issue on Cross-Language Algorithms and Applications (CLAA) is to present leading research in this area, with emphasis on developing unifying themes that could lead to the development of the science of multi- and cross-lingualism. In this introduction, we provide the reader with the motivation for this special issue and summarize the contributions of the papers that have been included. The selected papers cover a broad range of cross-lingual technologies including machine translation, domain and language adaptation for sentiment
analysis, cross-language lexical resources, dependency parsing, information retrieval and knowledge representation. We anticipate that this special issue will serve as an invaluable resource for researchers interested in topics of cross-lingual natural language processing.Postprint (published version
i-JEN: Visual interactive Malaysia crime news retrieval system
Supporting crime news investigation involves a mechanism to help monitor the current and past status of criminal events. We believe this could be well facilitated by focusing on the user interfaces and the event crime model aspects. In this paper we discuss on a development of Visual Interactive Malaysia Crime News Retrieval System (i-JEN) and describe the approach, user studies and planned, the system architecture and future plan. Our main objectives are to construct crime-based event; investigate the use of crime-based event in improving the classification and clustering; develop an interactive crime news retrieval system; visualize crime news in an effective and interactive way; integrate them into a usable and robust system and evaluate the usability and system performance. The system will serve as a news monitoring system which aims to automatically organize, retrieve and present the crime news in such a way as to support an effective monitoring, searching, and browsing for the target users groups of general public, news analysts and policemen or crime investigators. The study will contribute to the better understanding of the crime data consumption in the Malaysian context as well as the developed system with the visualisation features to address crime data and the eventual goal of combating the crimes
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