Econometrics meets sentiment : an overview of methodology and applications

The advent of massive amounts of textual, audio, and visual data has spurred the development of econometric methodology to transform qualitative sentiment data into quantitative sentiment variables, and to use those variables in an econometric analysis of the relationships between sentiment and other variables. We survey this emerging research field and refer to it as sentometrics, which is a portmanteau of sentiment and econometrics. We provide a synthesis of the relevant methodological approaches, illustrate with empirical results, and discuss useful software

What attracts vehicle consumers’ buying:A Saaty scale-based VIKOR (SSC-VIKOR) approach from after-sales textual perspective?

Purpose: The increasingly booming e-commerce development has stimulated vehicle consumers to express individual reviews through online forum. The purpose of this paper is to probe into the vehicle consumer consumption behavior and make recommendations for potential consumers from textual comments viewpoint. Design/methodology/approach: A big data analytic-based approach is designed to discover vehicle consumer consumption behavior from online perspective. To reduce subjectivity of expert-based approaches, a parallel Naïve Bayes approach is designed to analyze the sentiment analysis, and the Saaty scale-based (SSC) scoring rule is employed to obtain specific sentimental value of attribute class, contributing to the multi-grade sentiment classification. To achieve the intelligent recommendation for potential vehicle customers, a novel SSC-VIKOR approach is developed to prioritize vehicle brand candidates from a big data analytical viewpoint. Findings: The big data analytics argue that “cost-effectiveness” characteristic is the most important factor that vehicle consumers care, and the data mining results enable automakers to better understand consumer consumption behavior. Research limitations/implications: The case study illustrates the effectiveness of the integrated method, contributing to much more precise operations management on marketing strategy, quality improvement and intelligent recommendation. Originality/value: Researches of consumer consumption behavior are usually based on survey-based methods, and mostly previous studies about comments analysis focus on binary analysis. The hybrid SSC-VIKOR approach is developed to fill the gap from the big data perspective

Behavioral sentiment analysis of depressive states

The need to release accurate and incontrovertible diagnoses of depression has fueled the search for new methodologies to obtain more reliable measurements than the commonly adopted questionnaires. In such a context, research has sought to identify non-biased measures derived from analyses of behavioral data such as voice and language. For this purpose, sentiment analysis techniques were developed, initially based on linguistic characteristics extracted from texts and gradually becoming more and more sophisticated by adding tools for the analyses of voice and visual data (such as facial expressions and movements). This work summarizes the behavioral features accounted for detecting depressive states and sentiment analysis tools developed to extract them from text, audio, and video recordings

Learning user and product distributed representations using a sequence model for sentiment analysis

In product reviews, it is observed that the distribution of polarity ratings over reviews written by different users or evaluated based on different products are often skewed in the real world. As such, incorporating user and product information would be helpful for the task of sentiment classification of reviews. However, existing approaches ignored the temporal nature of reviews posted by the same user or evaluated on the same product. We argue that the temporal relations of reviews might be potentially useful for learning user and product embedding and thus propose employing a sequence model to embed these temporal relations into user and product representations so as to improve the performance of document-level sentiment analysis. Specifically, we first learn a distributed representation of each review by a one-dimensional convolutional neural network. Then, taking these representations as pretrained vectors, we use a recurrent neural network with gated recurrent units to learn distributed representations of users and products. Finally, we feed the user, product and review representations into a machine learning classifier for sentiment classification. Our approach has been evaluated on three large-scale review datasets from the IMDB and Yelp. Experimental results show that: (1) sequence modeling for the purposes of distributed user and product representation learning can improve the performance of document-level sentiment classification; (2) the proposed approach achieves state-of-The-Art results on these benchmark datasets

Impact of Social Media on Dubai Stock Market using Sentiment Analysis

One of the main objectives of having securities stock markets is to ensure fair trading. Our analysis of this study will show how sentiment analysis and text mining techniques can help stock markets to sense wipes in the market participants\u27 behaviors and how the market community can benefit from it. The ability to detect potential insiders and investors\u27 mood would help the stock market to take necessary actions to protect the trading environment and enhance investors’ trust in the market. In this project, we will be building a pilot proof of concept utilizing sentiment analysis on Twitter, one of the most popular social media applications, and Dubai Financial Market, one of the most active stock markets in the United Arab Emirates (UAE), in the English language. The project can grow in sophistication and coverage in the future. In this project, I am using R as a primary development tool where a statistical and visual analysis will be carried out utilizing its rich open community libraries

Multimodal sentiment analysis in real-life videos

This thesis extends the emerging field of multimodal sentiment analysis of real-life videos, taking two components into consideration: the emotion and the emotion's target. The emotion component of media is traditionally represented as a segment-based intensity model of emotion classes. This representation is replaced here by a value- and time-continuous view. Adjacent research fields, such as affective computing, have largely neglected the linguistic information available from automatic transcripts of audio-video material. As is demonstrated here, this text modality is well-suited for time- and value-continuous prediction. Moreover, source-specific problems, such as trustworthiness, have been largely unexplored so far. This work examines perceived trustworthiness of the source, and its quantification, in user-generated video data and presents a possible modelling path. Furthermore, the transfer between the continuous and discrete emotion representations is explored in order to summarise the emotional context at a segment level. The other component deals with the target of the emotion, for example, the topic the speaker is addressing. Emotion targets in a video dataset can, as is shown here, be coherently extracted based on automatic transcripts without limiting a priori parameters, such as the expected number of targets. Furthermore, alternatives to purely linguistic investigation in predicting targets, such as knowledge-bases and multimodal systems, are investigated. A new dataset is designed for this investigation, and, in conjunction with proposed novel deep neural networks, extensive experiments are conducted to explore the components described above. The developed systems show robust prediction results and demonstrate strengths of the respective modalities, feature sets, and modelling techniques. Finally, foundations are laid for cross-modal information prediction systems with applications to the correction of corrupted in-the-wild signals from real-life videos

A survey on opinion summarization technique s for social media

The volume of data on the social media is huge and even keeps increasing. The need for efficient processing of this extensive information resulted in increasing research interest in knowledge engineering tasks such as Opinion Summarization. This survey shows the current opinion summarization challenges for social media, then the necessary pre-summarization steps like preprocessing, features extraction, noise elimination, and handling of synonym features. Next, it covers the various approaches used in opinion summarization like Visualization, Abstractive, Aspect based, Query-focused, Real Time, Update Summarization, and highlight other Opinion Summarization approaches such as Contrastive, Concept-based, Community Detection, Domain Specific, Bilingual, Social Bookmarking, and Social Media Sampling. It covers the different datasets used in opinion summarization and future work suggested in each technique. Finally, it provides different ways for evaluating opinion summarization