Analisis Terhadap Perilaku Bertransaksi Online Pengguna Facebook Commerce

The concept of electronic commerce is widely used today's society, or better known as e-commerce, information technology was born as globalization in economics. Social networking is one of the media of electronic commerce, which currently has a lot of users. The purpose of this study was to examine factors that influence e-commerce user on social networks, one of which is the facebook for online transactions. Data analysis performed in this study using multiple linear regression techniques to look at the variables that affect behavior variables commerce facebook users either partially or simultaneously. The results of this study are expected to provide empirical evidence about the factors that influence the behavior of users of facebook commerce in conducting online transactions. In addition the test results are also expected to give evidence about the dominant factors that influence user behavior in online transactions through social networking media. Keywords: Perception of Service Quality, Perceived Ease, Perceived Trust worthiness, User Behavior, Facebook Commerce, Online Transactions

Peran Serta Masyarakat Daerah terhadap Perkembangan Pasar Modal Indonesia melalui Online Trading

This study aimed to examine factors that influence of investor intention to use online stock trading system at Indonesian Stock Exchange The data collection employed non-probability sampling, using a 5 Scale- Likert survey, distributed to retail individual investor population who are active online trader in the Indonesian Stock Exchange. The survey was mailed to potential investors and posted to investor forum on the internet, and the total participants filling in their survey were 157. The data was analysed using Structural Equation Model (SEM) available on AMOS 18 software program. The study results revealed that satisfaction, risk, trust, benefit, ease of use and usefulness were good predictors for intention to use in the online stock trading system. Ease of use has proven to be a dominant factor to intention to use, while satisfaction has proven as a variable influencing in voluntary technological use

The Implementation of Service-Dominant Logic in Designing Brand Management Plans to Maintain Leadership in Dr. YAP EYE Hospital

A privately-owned eye hospital operating since 1923 is beginning to take steps in managing its brand. The approach is based on Service-Dominant Logic, to ensure patient-orientation and relevance. Research was conducted to determine the factors that determine patients\u27 hospital choice, hospital quality evaluation, and the hospital\u27s performance in those factors.The results suggested that there are six factors considered when choosing a hospital: the perceived ability to cure illnesses, the skill of the doctors, the specialization of the hospital, the complete equipment owned by the hospital, the experience level of the doctors, and the extent of the patient\u27s trust to the hospital. The hospital performs well in all six factors.Among the many factors considered when evaluating a hospital\u27s quality, there are three factors which have higher importance than average, but the hospital\u27s performance is lower than average: speed of treatment, established trust, and friendliness.The hospital is bound by the Code of Ethics of Indonesian Hospital, in conducting its promotional activities. The hospital is advised to communicate its competence in the six most important decision factors; it is done by placing posters and information boards throughout the hospital, and by opening a new media for communication with the public: online social media (Facebook).The hospital is advised to improve its quality by forming an Information Center, providing Patient Notification Service, simplifying the administrative process, and encouraging doctors to be more confident and give more explanations

Peran Serta Masyarakat Daerah Terhadap Perkembangan Pasar Modal Indonesia Melalui Online Trading

ABSTRAK Penelitian ini bertujuan untuk menguji faktor yang memengaruhi penerimaan(intention to use) investor terhadap sistem perdagangan saham online yang dipergunakan dalam bertransaksi saham di pasar modal Indonesia. Pengambilan data dilakukan dengan metode nonprobability sampling dimana kuesioner dengan 5 skala Likert disebarkan pada populasi investor individu Bursa Efek Indonesia yang menggunakan sistem perdagangan online. Survey dikirimkan pada investor melalui email dan melalui forum investor di internet yang berhasil mengumpulkan 157 responden. Analisa data dilakukan dengan Struktural Equation Modeling (SEM) menggunakan program AMOS 18. Hasil penelitian membuktikan bahwa satisfaction, risk , trust, benefit,ease of use dan usfulness merupakan prediktor yang baik untuk intention to use pada penggunaan sistem pedagangan saham online. Ease of use terbukti memiliki pengaruh yang dominan terhadap intention to use, dan satisfaction merupakan variabel yang berpengaruh pada penggunaan teknologi di lingkungan yang bersifat voluntary. Kata Kunci: online trading, Saham , Investor     ABSTRACT This study aimed to examine factors that influence of investor intention to use online stock trading system at Indonesian Stock Exchange The data collection employed non-probability sampling, using a 5 Scale- Likert survey, distributed to retail individual investor population who are active online trader in the Indonesian Stock Exchange. The survey was mailed to potential investors and posted to investor forum on the internet, and the total participants filling in their survey were 157. The data was analysed using Structural Equation Model (SEM) available on AMOS 18 software program. The study results revealed that satisfaction, risk, trust, benefit, ease of use and usefulness were good predictors for intention to use in the online stock trading system. Ease of use has proven to be a dominant factor to intention to use, while satisfaction has proven as a variable influencing in voluntary technological use. Keywords: Online trading, Stock , Investor Â

Analisis Faktor-Faktor yang Berpengaruh terhadap Sikap Pengguna Aset Digital Non-Fungible Token Berbasis Blockchain pada Komunitas NFT Indonesia

Blockchain is an inspiring new technology that requires a lot of attention from various researchers and companies. This technology offers various benefits, where the newest derivative of this technology is Non-Fungible Tokens (NFT). In NFT, various digital assets such as images, videos, music or virtual creations are traded. The relatively new NFT creates a lack of user knowledge to be able to utilize this technology as a digital asset for trading. On the one hand, users welcome the use of NFTs as a tool to gain financial gain, but on the other hand, there are users who doubt the long-term success of NFTs as a form of investment and see them as a temporary trend that may be detrimental in the event of a market crash. The purpose of this research is to explore various factors that can impact the attitudes of NFT users. The research used a quantitative method which was carried out at the Indonesian NFT Community, involving 377 respondents as a sample. Questionnaires were distributed online using the Google form on the Telegram platform. The data analysis used in this research is by using Structural Equation Modeling (SEM). The results of the study show that there are five factors that significantly influence the attitude of NFT users. Perceived ease of use, perceived usefulness, perceived trust, and personal innovativeness have a positive and significant effect on user attitudes, while perceived risk has a negative effect and is one of the factors that has the most impact on user attitudes than other factors, followed by perceived trust in the second position as the most dominant variable. So like any new technology, NFTs have risks and trust issues that most users consider

A game theoretic model for digital identity and trust in online communities

Digital identity and trust management mechanisms play an important role on the Internet. They help users make decisions on trustworthiness of digital identities in online communities or ecommerce environments, which have significant security consequences. This work aims to contribute to construction of an analytical foundation for digital identity and trust by adopting a quantitative approach. A game theoretic model is developed to quantify community effects and other factors in trust decisions. The model captures factors such as peer pressure and personality traits. The existence and uniqueness of a Nash equilibrium solution is studied and shown for the trust game defined. In addition, synchronous and asynchronous update algorithms are shown to converge to the Nash equilibrium solution. A numerical analysis is provided for a number of scenarios that illustrate the interplay between user behavior and community effects

Culture and e-commerce: An exploration of the perceptions and attitudes of Egyptian internet users

This paper examines the perceptions and attitudes that Egyptian users hold towards electronic shopping sites. Internet sites are globally available, opening up huge potential markets for online retailers. However, it remains unclear whether sites designed for the US or European markets will be acceptable in other cultures. This paper describes an exploratory card sorting study conducted with Egyptian consumers. The study was designed to examine the e-commerce interface features that are most salient to this user group and to explore how these relate to user intentions to engage in internet shopping. The results support the role of site familiarity in predicting purchase intentions within this cultural setting

Why the epistemologies of trust researchers matter

In this thought piece we take stock of and evaluate the nature of knowledge production in the field of trust research by examining the epistemologies of 167 leading trust scholars, who responded to a short survey. Following a brief review of major epistemological perspectives we discuss the nature of the prevalent views and their geographical distribution within our field. We call on trust researchers to engage in epistemological reflection, develop their own awareness of alternative epistemologies, and ensure their work draws on and cites relevant research contrary to their preferred epistemological approach. To support this we ask editors of relevant journals to foster pluralism in trust research, publishing work from a range of epistemologies

The Role of Leadership in Digital Learning Organizations

The study aims to examine the relationship and interaction between learning organization culture and the factors influencing digital transformation (leadership style, training, digital readiness, and trust), as well as identify factors that significantly influence learning organization functioning by exploring the extension of a grounded theory framework. The survey was conducted using an online questionnaire. The survey population was composed of managers of Eastern European manufacturing companies who were reached through the Orbis database. The survey yielded 618 evaluable responses (n = 618). The PLS-SEM method was used because the structural model is complex, with many constructs (some of which are formatively measured) and model relationships. Leadership behavior and a supportive management style inspire the development and training of employees, through which the level of readiness for digitalization and Industry 4.0 technologies can be increased. Training in these skills will increase confidence in digitalization technologies. Leadership support also influences digital trust and employee response to the use of digital technologies, as does participation in training, which directly supports digitalization and I4.0 readiness. The results of the research not only support previous research findings but also complement them by focusing specifically on the impact on the learning organization in the context of digitalization. This study provides evidence that leadership that is supportive of the learning organization's culture plays a key role. Overall, leadership is a dominant influence in the digital transformation of organizations and in shaping the learning organization culture this requires, but all the relationships represented in the model have a significant positive relationship. Doi: 10.28991/ESJ-2023-SIED2-09 Full Text: PD

The driving factors of continuance online shopping: Gender differences in behaviour among students in Saudi Arabia

This study proposes a revised technology acceptance model that integrates expectation confirmation theory to measure student gender differences with regard to continuance online shopping intentions in Saudi Arabia. The 234-respondent sample consists of 61.5% women and 38.5% men. A structural equation model confirms model fit. Perceived usefulness, enjoyment, and subjective norms are determinants of online shopping continuance in Saudi Arabia. Both male and female groups are equivalent. The structural weights are also largely equivalent, but the regression paths from subjective norms to enjoyment and subjective norms to continuance intention (in the men sample) and perceived usefulness to continuous intention (in the women sample) are not supported. The model was operationally generalized across the whole of Saudi Arabia. This research moves beyond online shopping intentions and includes factors affecting online shopping continuance. The research model explains 71% of the intention to continue shopping online. This research suggests that online strategies cannot ignore either the direct or indirect gender differences on continuance intentions in Saudi Arabia. The model can be generalized across Saudi Arabia