Do We Choose What We Desire? – Persuading Citizens to Make Consistent and Sustainable Mobility Decisions

A dilemma in urban mobility with tremendous effects on citizens’ wellbeing is the unconscious antipode between their short- and long-term goals. People do not anticipate all consequences of their modal choices and thus make decisions that might be incoherent with their desires, e.g. taking their own car due to convenience but causing a congested city. Omnipresent Information Systems on smartphones provide the necessary information and coordination capabilities to support people for sustainable and individually coherent mobility decisions on a mass scale. Building upon extant work in travel behavior and social psychology, a framework is proposed to coordinate research efforts in the development of persuading measures for sustainable mobility decisions. This framework accounts for user heterogeneity, motivation and wellbeing as influential dimensions in the mobility decision process. Tied to social influence the derived measures contribute to a behavioral change in people’s mobility behavior leading to a higher wellbeing level in urban areas

Combined Digital Nudging to Leverage Public Transportation Use

The urgency of global climate change is becoming increasingly evident, but current mobility patterns in developed countries continue to cause severe environmental damage. Therefore, developed countries need to change their mobility patterns fundamentally, such as modal changes to public transportation instead of private car use. Digital nudging in IT-enabled mobility applications is a novel and promising way to influence modal changes to public transportation. In this study, we conduct an online experiment with 183 participants in which they are being nudged toward public transportation trip options. Our results show that combining two different digital nudges significantly affects the choice of public transportation options. By contrast, single nudges do not lead to significant changes in the choice of public transportation trips. With our findings, we contribute to the research stream of digital nudging and the transportation literature and provide insights for practice to address the adverse effects of current mobility patterns

Strategic policy advice: group-based processes as a tool to support policymaking

This deliverable is about the group discussions (STAVE trials) that have been carried out in the partner countries of project PACHELBEL on various substantive policy issues in the field of sustainability. It focuses on the methods that have been used to interact with lay citizens in the STAVE groups, and on the feedback that has been provided to policy makers on findings from the groups. Building upon these elaborations, conclusions will be drawn as to STAVE as a policy tool. Furthermore, this deliverable provides key features of STAVE groups on a country-by-country basis

Household sustainable consumption: an evaluation of environmental aawareness materials

European Union (EU) has been putting increasing emphasis on sustainable use and management of natural resources, especially since the adoption in 2001 of the EU Sustainable Development Strategy and the Sixth Environment Action Programme. Some objectives and priority areas for action are the achievement of a significant overall reduction in the volumes of waste generated through waste prevention initiatives, better resource exploitation efficiency and a shift towards more sustainable production and consumption patterns. There is wide global recognition that unsustainable patterns of consumption have serious social and environmental impacts. ‘Changing consumption patterns’, as identified by Chapter 4 of Agenda 21, remains a challenging, yet significant component of the drive to achieve sustainable development. Sustainable consumption does not mean about consuming less, it is about consuming differently, consuming efficiently, and having an improved quality of life. It also means sharing between the rich and the poor. The change of these consumption patterns could only be achieved through the use of correct and efficient environmental awareness/education campaigns. The purpose of the study is to conduct a state of the art of environmental awareness materials related with European household sustainable consumption. The search materials were compared and evaluated in terms of: aims; type of materials; target public; applicability and contents. The results of our research demonstrated that internet is a powerful tool and can contribute to the awareness of the general public about these issues. The problem of internet downloaded materials is the lack of their quality evaluation before them as available on the web. Weaknesses were found in terms of technical, scientific quality and their ability for learning-teaching. Some of them are very rudimentary, contributing little to the general public’s awareness. Also their interactivity could be better if taking into account the currently power of web base tools.info:eu-repo/semantics/publishedVersio

Promoting Sustainable Mobility: To What Extent Is “Health” Considered by Mobility App Studies? A Review and a Conceptual Framework

Promoting cycling and walking in cities improves individual health and wellbeing and, together with public transport, promotes societal sustainability patterns. Recently, smartphone apps informing and motivating sustainable mobility usage have increased. Current research has applied and investigated these apps; however, none have specifically considered mobility-related health components within mobility apps. The aim of this study is to examine the (potential) role of health-related information provided in mobility apps to influence mobility behavior. Following a systematic literature review of empirical studies applying mobility apps, this paper (1) investigates the studies and mobility apps regarding communicated information, strategies, and effects on mobility behavior and (2) explores how, and to what extent, health and its components are addressed. The reviewed studies focus on environmental information, especially CO2-emissions. Health is represented by physical activity or calories burned. The self-exposure to air pollution, noise, heat, traffic injuries or green spaces is rarely addressed. We propose a conceptual framework based on protection motivation theory to include health in mobility apps for sustainable mobility behavior change. Addressing people’s self-protective motivation could empower mobility app users. It might be a possible trigger for behavior change, leading towards healthy and sustainable mobility and thus, have individual and societal benefits.Peer Reviewe

Persuading users towards environmentally friendly decisions with green information systems

Abstract. This literary survey aims to answer the question “how can we use information green information systems to persuade people to make pro-environmental decisions?” The fast economic growth of human societies has led to increased consumption of natural resources therefore deteriorating the ecological environment. With the rising number of concerns regarding the state of our climate and the environment new innovations are needed. The biggest challenges the environment faces are the consumption habits of the general population. There is real promise in interventions delivered using green information systems. Green information systems are technologies and systems that enable pro-environmental behaviour of people which drives the purpose of persuading behavioural change. Pro-environmental behaviour is any purposeful action that can reduce the negative impacts of that action to the environment. In an ideal situation a pro-environmental behaviour can even bring environmental benefits. Persuasion is the act of changing an individual, or a groups attitudes and behaviour to a desired direction. Persuasion is based on the voluntary nature of the behavioural change, and on the planned, indented outcome. Information systems that are designed to change people’s attitudes and behaviour are known as persuasive systems. A Behaviour Change Support Systems are persuasive systems where the persuasion is the reason for its existence. Nowadays persuasion and persuasive systems are part of the everyday life where persuasion techniques are used by advertisers and marketers. The persuasive systems design model offers three rings of consideration that aim to help the design, development, and evaluation of a persuasive system. There rings are the seven persuasive postulates, persuasive context, and persuasive features. Combining the strategies in persuasive systems design with gamification we can create an effective green information system

Rapid decarbonisation of cities by addressing behavioural failures? A critical review of policy interventions

While many of the interventions to reduce carbon emissions target market failures, little attention is given to behavioural failures. This study investigates to what degree cities, which have taken a central role in global decarbonisation efforts, already incorporate findings from behavioural economics in their policy interventions. The ‘traditional taxonomy’ for policy intervention, represented among others in the work of the IPCC, is taken as a benchmark for assessing city’s decarbonisation interventions in the areas of building energy efficiency and transportation. Based on an extensive literature review and empirical data of urban climate networks, the study finds that market failures in adopting low-carbon technologies largely dominate the framing of policy interventions. Based on few examples of non-traditional interventions addressing behavioural failures, an alternative taxonomy to frame decarbonisation policy is discussed

Internationalisation and modern languages in Scottish Further and Higher Education

This scoping study investigated the impact of internationalisation strategies on modern language provision in Scottish further and higher education and was commissioned by the Subject Centre for Languages, Linguistics and Area Studies. It follows on from the report by Footitt (2005), which explored issues of internationalisation and modern languages in England. The present investigation had the following aims: to identify the main policy documents related to internationalisation strategies and modern languages in Scottish further and higher education and explore to which extent internationalisation initiatives support or encourage the development of students' language and to explore the explicit and implicit messages given by institutional websites about international student support and about modern language study; to explore the views of selected stakeholders in Scottish further and higher education with regard to internationalisation strategies and in what ways international activities at selected institutions offer opportunities for language learning