A Cloud-Based System for Improving Retention Marketing Loyalty Programs in Industry 4.0: A Study on Big Data Storage Implications

Nowadays, the growing global economy and demand for customized products are bringing the manufacturing industry from a sellers' market toward a buyers' market. In this context, the smart manufacturing enabled by Industry 4.0 is changing the whole production cycle of companies specialized on different kinds of products. On one hand, the advent of cloud computing and social media makes the customers' experience more and more inclusive, whereas on the other hand cyber-physical system technologies help industries to change in real time the cycle of production according to customers' needs. In this context, "retention" marketing strategies aimed not only at the acquisition of new customers but also at the profitability of existing ones allow industries to apply specific production strategies so as to maximize their revenues. This is possible by means of the analysis of various kinds of information coming from customers, products, purchases, and so on. In this paper, we focus on customer loyalty programs. In particular, we propose cloud-based software as a service architecture that store and analyses big data related to purchases and products' ranks in order to provide customers a list of recommended products. Experiments focus on a prototype of human to machine workflow for the pre-selection of customers deployed on both private and hybrid cloud scenarios

Imaging Sensors and Applications

In past decades, various sensor technologies have been used in all areas of our lives, thus improving our quality of life. In particular, imaging sensors have been widely applied in the development of various imaging approaches such as optical imaging, ultrasound imaging, X-ray imaging, and nuclear imaging, and contributed to achieve high sensitivity, miniaturization, and real-time imaging. These advanced image sensing technologies play an important role not only in the medical field but also in the industrial field. This Special Issue covers broad topics on imaging sensors and applications. The scope range of imaging sensors can be extended to novel imaging sensors and diverse imaging systems, including hardware and software advancements. Additionally, biomedical and nondestructive sensing applications are welcome

Catalog 2008-09

https://openspace.dmacc.edu/catalogs/1002/thumbnail.jp