Playing Hide-and-Seek with Spammers: Detecting Evasive Adversaries in the Online Social Network Domain

Online Social Networks (OSNs) have seen an enormous boost in popularity in recent years. Along with this popularity has come tribulations such as privacy concerns, spam, phishing and malware. Many recent works have focused on automatically detecting these unwanted behaviors in OSNs so that they may be removed. These works have developed state-of-the-art detection schemes that use machine learning techniques to automatically classify OSN accounts as spam or non-spam. In this work, these detection schemes are recreated and tested on new data. Through this analysis, it is clear that spammers are beginning to evade even these detectors. The evasion tactics used by spammers are identified and analyzed. Then a new detection scheme is built upon the previous ones that is robust against these evasion tactics. Next, the difficulty of evasion of the existing detectors and the new detector are formalized and compared. This work builds a foundation for future researchers to build on so that those who would like to protect innocent internet users from spam and malicious content can overcome the advances of those that would prey on these users for a meager dollar

Proclivity or Popularity? Exploring Agent Heterogeneity in Network Formation

The Barabasi-Albert model (BA model) is the standard algorithm used to describe the emergent mechanism of a scale-free network. This dissertation argues that the BA model, and its variants, rarely take agent heterogeneity into account in the analysis of network formation. In social networks, however, people\u27s decisions to connect are strongly affected by the extent of similarity. In this dissertation, the author applies an agent-based modeling (ABM) approach to reassess the Barabasi-Albert model. This study proposes that, in forming social networks, agents are constantly balancing between instrumental and intrinsic preferences. After systematic simulation and subsequent analysis, this study finds that agents\u27 preference of popularity and proclivity strongly shapes various attributes of simulated social networks. Moreover, this analysis of simulated networks investigates potential ways to detect this balance within real-world networks. Particularly, the scale parameter of the power-distribution is found sensitive solely to agents\u27 preference popularity. Finally, this study employs the social media data (i.e., diffusion of different emotions) for Sina Weibo—a Chinese version Tweet—to valid the findings, and results suggest that diffusion of anger is more popularity-driven

Spatial and Temporal Sentiment Analysis of Twitter data

The public have used Twitter world wide for expressing opinions. This study focuses on spatio-temporal variation of georeferenced Tweets’ sentiment polarity, with a view to understanding how opinions evolve on Twitter over space and time and across communities of users. More specifically, the question this study tested is whether sentiment polarity on Twitter exhibits specific time-location patterns. The aim of the study is to investigate the spatial and temporal distribution of georeferenced Twitter sentiment polarity within the area of 1 km buffer around the Curtin Bentley campus boundary in Perth, Western Australia. Tweets posted in campus were assigned into six spatial zones and four time zones. A sentiment analysis was then conducted for each zone using the sentiment analyser tool in the Starlight Visual Information System software. The Feature Manipulation Engine was employed to convert non-spatial files into spatial and temporal feature class. The spatial and temporal distribution of Twitter sentiment polarity patterns over space and time was mapped using Geographic Information Systems (GIS). Some interesting results were identified. For example, the highest percentage of positive Tweets occurred in the social science area, while science and engineering and dormitory areas had the highest percentage of negative postings. The number of negative Tweets increases in the library and science and engineering areas as the end of the semester approaches, reaching a peak around an exam period, while the percentage of negative Tweets drops at the end of the semester in the entertainment and sport and dormitory area. This study will provide some insights into understanding students and staff ’s sentiment variation on Twitter, which could be useful for university teaching and learning management