Global dynamic E-marketplaces, and their role in the internet-based economy

Collaboration capabilities are what will most probably create the gap between winners and losers in business-to-business (B2B) commerce. In this context, the electronic marketplace (EM) comes as a medium for trade and collaboration, and a common entry point where partners can share business processes and adopt a decentralized business model fuelled by market evolution. The thesis illustrates the advantages of collaborative business and presents the information technologies that support it. The purpose of this thesis is to educate both the author and the reader on the technology and infrastructure that supports collaborative business and to posit that among the three major information technology infrastructures that enable B2B commerce, the EM model provides significant advantages for individual companies and industries compared to Electronic Data Interchange (EDI) and Peer-to-Peer (P2P). The thesis identifies key tools and value-added services EM\u27s should provide their participants to meet the requirements of modern companies and the Internet-based economy. Finally, the thesis suggests potential impacts of EM\u27s on the modern business ecosystem

Component Based System Framework for Dynamic B2B Interaction

Business-to-business (B2B) collaboration is becoming a pivotal way to bring today's enterprises to success in the dynamically changing, e-business environment. Though many business-to-business protocols are developed to support B2B interaction, none are generally accepted. A B2B system should support different B2B protocols dynamically to enable interaction between diverse enterprises. This paper proposes a framework for dynamic B2B interaction. A B2B transaction is divided into the interaction part and business implementation part to support flexible interaction. A component based system framework is proposed,to support the B2B transaction execution. To support. dynamic B2B services, dynamic component composition is required. Service and component notions are combined into a composable service component. The composition architecture is also presented

Emergence of ERPII Characteristics within an ERP integration context

It is widely accepted that Enterprise Resource Planning (ERP) can provide organizations with efficiency and productivity gains, in terms of aggregating and streamlining internal business processes. It is also well understood that embarking upon the implementation of such an IT project, also presents many risks and challenges to the incumbent corporation, as witnessed by numerous cases in the normative IS literature on this subject. Through the description of a case study organization’s ERP integration experiences, the authors highlight the emergence of those characteristics which define the componentization, and extension of ERP functionalities (i.e. so-called ERPII) in terms of a failed ERP-led, Enterprise Application Integration (EAI) implementation within an industrial products organization. As a result of the exploratory research approach used, it is hoped that the definition of such factors will provide an insight into the development and management of such technology investments

Enhancing Brand Equity Through Sustainability: Waste Recycling

Unlike many existing research studies that explain reverse marketing from a purchasing perspective, this study recognizes it as an honest effort made by managers aiming to promote sustainability by purposefully managing waste and discusses the spillover effect of their initiatives on brand equity. It argues that efficient recycling of products through reverse marketing by a brand demonstrates its sincere intent to adopt sustainable business practices and enhances its equity in the marketplace. A business-to-business viewpoint has been used to combine knowledge about waste recycling and management through reverse marketing based on the unpretentious operations and management practices. The propositions reflect on the criticality of engaging business customer firms in a procedural mechanism of recycling for increase in brand equity as the success of reverse marketing. A comprehensive adoption of an initiative like waste management through reverse marketing by a brand highlights how sustainability initiatives can create value for the customers of the brand and ultimately drive brand equity

Contextualized B2B Registries

Abstract. Service discovery is a fundamental concept underpinning the move towards dynamic service-oriented business partnerships. The business process for integrating service discovery and underlying registry technologies into business relationships, procurement and project management functions has not been examined and hence existing Web Service registries lack capabilities required by business today. In this paper we present a novel contextualized B2B registry that supports dynamic registration and discovery of resources within management contexts to ensure that the search space is constrained to the scope of authorized and legitimate resources only. We describe how the registry has been deployed in three case studies from important economic sectors (aerospace, automotive, pharmaceutical) showing how contextualized discovery can support distributed product development processes

Corporate reputation and B2B inter-firm partnerships

In our networked world today, business-to-business (B2B) inter-firm partnerships are increasingly a feature of the organisation. At the same time, corporate reputation has been strongly identified as a key factor in the success of organisations (Fombrun & Van Riel, 2004; Fryxell & Wang, 1994). However, reputation has most often been looked at from the perspective of a single organisation and how its stakeholders perceive it. By comparison, less attention has been paid to the importance of the reputations of organisations when they form a partnership. This is surprising given that partnerships are to be found in so many walks of life today including business, sport, the arts and the media. B2B partnerships are often the subject of significant investments and it is therefore important to understand the value that can be derived from them. An example of a successful B2B partnership is that of the Boeing Company with Rolls-Royce plc. The reputations of each are synergistic and together they are seen as pioneers in greener air travel with the new Trent 1000 range of multi-fuel (kerosene/biofuel mix), efficient and quiet jet engines used as part of the 787 Dreamliner product family of commercial aircraft. Successful partnerships are those in which close collaboration arises because of synergistic skills and complementary outlooks that result in positive outcomes. These partnerships have reputations, and in some cases create a strong advantage over competitors by broadcasting a jointly fostered sense of identity and culture with employees and a sense of community and loyalty that attracts other stakeholders. If the reputations of such partnerships are important to those within the dyadic exchange (Bennett & Gabriel, 2001; Arend, 2009), then there is merit in assessing the impact of partnership reputation more widely in a network setting. This report discusses the importance of corporate reputation and the characteristics and outcomes that result from such B2B partnership reputations. It is based upon work conducted jointly at Henley Business School and Albers School of Business and Economics at the University of Seattle, and which has been published in the Industrial Marketing Management journal (Money et al, 2010)

Using ERP as a basis for Enterprise application integration

Architecting and implementing e-Business supply chain solutions across and within the modern day enterprise, is now becoming a necessity in order to maintain competitive and be adaptable to market needs. As such, the integration of information and processes is a vital step, using technologies such as using Enterprise Resource Planning (ERP), Supply Chain Management (SCM) and enterprise portal platforms. The effective sharing of resource planning and other enterprise related data across and within the enterprise is typically seen as a facet of a business to business (B2B) platform. However, such infrastructures typically involve a tight integration across intra and inter-organisational systems. This paper examines an Enterprise Application Integration (EAI) initiative taken by a global manufacturer of industrial automation products, which attempted to utilise ERP as an integration tool across its internal B2B infrastructure, to achieve such an aim. This paper discusses those integration considerations and complexities, experienced by the case company upon embarking on an EAI integration programme through the adoption of a core ERP as a catalyst for organizational change. In doing so the authors present an analysis of the inherent risks and limitations of this approach in terms of previously published literature in the field, relating to technology-driven organizational change and EAI impact and adoption frameworks

SAFE-ICE: research, innovation and business support for a low-carbon economy

The SAFE-ICE Cluster unites 20 partners from the coastal regions adjoining the Channel and the North Sea, of France, England, Belgium and the Netherlands. The mix of partners highlights the group’s triple helix approach to exploring key issues from multiple perspectives with universities, public bodies and private organisations all being represented. The SAFE-ICE Cluster work is set within a backdrop of various European policies and strategies and an evolving market