Rural consumers' adoption of CRM in a developing country context

This paper illustrates how understanding consumer preferences through market research may enhance CRM adoption among the rural customers of a developing country like Bangladesh. It presents the case of Community Information Centre (CIC) established by Grameenphone, a company owned by Telenor, the Norwegian telecommunications company and Grameen Bank, the Nobel prize winning micro credit organisation in the rural settings of Bangladesh. The paper shows that CIC is an innovative way of building and maintaining customer relationships and technological interface with the financially constrained consumers in a poor developing economy like Bangladesh

Factors Affecting Malaysian Accountants\u27 Broadband Adoption and Use Behavior

The aim of this study was to examine the factors affecting the adoption of broadband Internet in a developing country context by focusing upon Malaysia. The data relating to these factors was collected using a survey approach. The findings of this paper suggest that constructs such as relative advantage, utilitarian outcomes, service quality and primary influence are important factors affecting Malaysian accountants’ broadband adoption and Internet use behaviour. The paper proceeds to outline the research limitations and implications

Rethinking connectivity as interactivity: a case study of Pakistan

Connectivity in developing countries has traditionally been viewed in terms of investment in transport and communications. This papers makes an effort to go beyond this traditional view and conceptualizes connectivity as networks between people and places. We split the overall national reforms agenda for connectivity into three prongs: a) transportation and related services, b) ICT, and c) social capital. We try to see the state of each of these three in case of Pakistan and then propose reforms keeping in view the current political economy milieu.Connectivity; Economic Growth; Transport; Communications; Social Capital

The global information technology report 2014

Executive summary When The Global Information Technology Report (GITR) and the Networked Readiness Index (NRI) were created more than 13 years ago, the attention of decision makers was focused on how to develop strategies that would allow them to benefit from what Time Magazine had described as “the new economy”: a new way of organizing and managing economic activity based on the new opportunities that the Internet provided for businesses. At present, the world is slowly emerging from one of the worst financial and economic crises in decades, and policymakers, business leaders, and civil society are looking into new opportunities that can consolidate growth, generate new employment, and create business opportunities. Information and communication technologies (ICTs) continue to rank high on the list as one of the key sources of new opportunities to foster innovation and boost economic and social prosperity, for both advanced and emerging economies. For more than 13 years, the NRI has provided decision makers with a useful conceptual framework to evaluate the impact of ICTs at a global level and to benchmark the ICT readiness and usage of their economies

Effect of Technological Evolution on Usage Pattern: A Study on Mobile Internet Subscribers in Bangladesh

As in most countries of the world, mobile internet has been playing a key role in the growth of internet subscriber-base in Bangladesh. While the country is at the verge of introducing advanced wireless internet connectivity via 4G technologies, this longitudinal study attempts to explore the effect (if any) of such technological evolution on subscribers’ internet usage pattern. Data has been collected in two phases- first, just before the onset of 3G services (when 2G was fully dominant) and second, at the period when 4G launching was imminent (i.e., 3G is fully dominant), from the secondary sources of a leading internet service provider (as well as the top mobile operator) of the country and using a consumer survey of that mobile operator in both phases. A comparative analysis of the collected data shows that evolution of technology (2G to 3G) has impact on certain consumption criteria while few of the patterns remain same even after the advancement. We identified few key issues (e.g., preference of devices, activities and website inclination, internet usage time, preferred area of service improvement etc.) that the mobile operators in Bangladesh should consider and show how those have practical and managerial implications for the maximum utilization of the future technological evolution (i.e., 4G deployment). Keywords: mobile internet, usage pattern, subscribers, Banglades

Factors Influencing the Adoption of the World Wide Web for Job-Seeking in Bangladesh

This study intends to identify factors that may influence the adoption of WWW (7 usage) for job seeking in Bangladesh Although Bangladesh has a growing number of Internet users, it is still lagging behind other countries in the context of e-recruitment. The three factors–Trust, performance expectancy and facilitating conditions were selected from the available literature. A survey was conducted and questionnaire that includes 25 questions was distributed randomly to a sample of 81 participants. The collected data was analysed by using SPSS software. The result indicates one hypothesis has been accepted and facilitates condition showed significant impact on the Internet usage for job seeking among Bangladeshi people

Information and Communication Technology Usage by SMEs in a Developing Country: An Environmental Perspective

The paper addresses organisational usage of Information and Communication Technology (ICT) from a developing country perspective. Applying three dimensions of environmental pressures—coercive pressures, normative pressures and mimetic pressures—with the two fundamental antecedents of Technology Acceptance Model (TAM)—perceived usefulness and ease of use—this study attempts to look at the effects of external forces on the adoption and use of ICT by SMEs in Bangladesh. PLS based path modelling with a cross-sectional dataset of 557 SMEs in Bangladesh reveals a significant association of normative pressures, coercive pressures, perceived usefulness and perceived ease of use with SMEs intention to use ICT. The path analysis further demonstrates a strong and significant effect of intention on actual ICT usage behaviour. The study concludes with implications of the results

Effects of Internal and External Factors on Internet-Based Digital Technology Usage by SMEs in a Developing Country

This paper analyses the ef ects of culture and environment on the adoption and use of Internet based digital technology (IBDT) by small and medium sized enterprises (SMEs) from a developing country perspective. A structural equation modeling is finally employed within a mix method research setting with a cross-sectional dataset of 557 SMEs in Bangladesh. The study reveals a significant association of normative pressures, coercive pressures, power distance, in-group collectivism, Bengali values, perceived usefulness, and perceived ease of use with SMEs intention to use IBDT while intention significantly affects actual usage behavior. The study concludes with some implications of the results

CLOUD COMPUTING TECHNOLOGY IN BANGLADESH: A FRAMEWORK OF SOCIAL &ECONOMIC DEVELOPMENT

Cloud computing is currently one the most hyped IT innovations that promises potential opportunities for business and social innovation as well as modernizing ICT. For developing countries like Bangladesh, this technology aims to provide the clients a cost effective and convenient means to manage the huge amount of IT resources and thus offer strong possibility of accelerating social and economic development, even in this time of limited resources. As the information technology industry goes through a major shift, founded on the Internet as a platform, new opportunities for Bangladesh are open to employ technology at a lower cost and with much greater ease and success than in the past. The Main purpose of our strategy is to help organizations of public and private sector in Bangladesh to adopt cloud computing technology opportunities and prevent its obstacles through our proposed framework. In this article, we tried to assess different aspects and strengths, weaknesses, opportunities and threats of these strategies for Bangladeshi organizations and enterprises. In addition some recommendations are provided for Bangladeshi organizations and enterprises to help them to adopt cloud computing technology