Data-driven Computational Social Science: A Survey

Social science concerns issues on individuals, relationships, and the whole society. The complexity of research topics in social science makes it the amalgamation of multiple disciplines, such as economics, political science, and sociology, etc. For centuries, scientists have conducted many studies to understand the mechanisms of the society. However, due to the limitations of traditional research methods, there exist many critical social issues to be explored. To solve those issues, computational social science emerges due to the rapid advancements of computation technologies and the profound studies on social science. With the aids of the advanced research techniques, various kinds of data from diverse areas can be acquired nowadays, and they can help us look into social problems with a new eye. As a result, utilizing various data to reveal issues derived from computational social science area has attracted more and more attentions. In this paper, to the best of our knowledge, we present a survey on data-driven computational social science for the first time which primarily focuses on reviewing application domains involving human dynamics. The state-of-the-art research on human dynamics is reviewed from three aspects: individuals, relationships, and collectives. Specifically, the research methodologies used to address research challenges in aforementioned application domains are summarized. In addition, some important open challenges with respect to both emerging research topics and research methods are discussed.Comment: 28 pages, 8 figure

Doctor of Philosophy

dissertationDue to the popularity of Web 2.0 and Social Media in the last decade, the percolation of user generated content (UGC) has rapidly increased. In the financial realm, this results in the emergence of virtual investing communities (VIC) to the investing public. There is an on-going debate among scholars and practitioners on whether such UGC contain valuable investing information or mainly noise. I investigate two major studies in my dissertation. First I examine the relationship between peer influence and information quality in the context of individual characteristics in stock microblogging. Surprisingly, I discover that the set of individual characteristics that relate to peer influence is not synonymous with those that relate to high information quality. In relating to information quality, influentials who are frequently mentioned by peers due to their name value are likely to possess higher information quality while those who are better at diffusing information via retweets are likely to associate with lower information quality. Second I propose a study to explore predictability of stock microblog dimensions and features over stock price directional movements using data mining classification techniques. I find that author-ticker-day dimension produces the highest predictive accuracy inferring that this dimension is able to capture both relevant author and ticker information as compared to author-day and ticker-day. In addition to these two studies, I also explore two topics: network structure of co-tweeted tickers and sentiment annotation via crowdsourcing. I do this in order to understand and uncover new features as well as new outcome indicators with the objective of improving predictive accuracy of the classification or saliency of the explanatory models. My dissertation work extends the frontier in understanding the relationship between financial UGC, specifically stock microblogging with relevant phenomena as well as predictive outcomes

Dynamics of Information Diffusion and Social Sensing

Statistical inference using social sensors is an area that has witnessed remarkable progress and is relevant in applications including localizing events for targeted advertising, marketing, localization of natural disasters and predicting sentiment of investors in financial markets. This chapter presents a tutorial description of four important aspects of sensing-based information diffusion in social networks from a communications/signal processing perspective. First, diffusion models for information exchange in large scale social networks together with social sensing via social media networks such as Twitter is considered. Second, Bayesian social learning models and risk averse social learning is considered with applications in finance and online reputation systems. Third, the principle of revealed preferences arising in micro-economics theory is used to parse datasets to determine if social sensors are utility maximizers and then determine their utility functions. Finally, the interaction of social sensors with YouTube channel owners is studied using time series analysis methods. All four topics are explained in the context of actual experimental datasets from health networks, social media and psychological experiments. Also, algorithms are given that exploit the above models to infer underlying events based on social sensing. The overview, insights, models and algorithms presented in this chapter stem from recent developments in network science, economics and signal processing. At a deeper level, this chapter considers mean field dynamics of networks, risk averse Bayesian social learning filtering and quickest change detection, data incest in decision making over a directed acyclic graph of social sensors, inverse optimization problems for utility function estimation (revealed preferences) and statistical modeling of interacting social sensors in YouTube social networks.Comment: arXiv admin note: text overlap with arXiv:1405.112

Contextual Social Networking

The thesis centers around the multi-faceted research question of how contexts may be detected and derived that can be used for new context aware Social Networking services and for improving the usefulness of existing Social Networking services, giving rise to the notion of Contextual Social Networking. In a first foundational part, we characterize the closely related fields of Contextual-, Mobile-, and Decentralized Social Networking using different methods and focusing on different detailed aspects. A second part focuses on the question of how short-term and long-term social contexts as especially interesting forms of context for Social Networking may be derived. We focus on NLP based methods for the characterization of social relations as a typical form of long-term social contexts and on Mobile Social Signal Processing methods for deriving short-term social contexts on the basis of geometry of interaction and audio. We furthermore investigate, how personal social agents may combine such social context elements on various levels of abstraction. The third part discusses new and improved context aware Social Networking service concepts. We investigate special forms of awareness services, new forms of social information retrieval, social recommender systems, context aware privacy concepts and services and platforms supporting Open Innovation and creative processes. This version of the thesis does not contain the included publications because of copyrights of the journals etc. Contact in terms of the version with all included publications: Georg Groh, [email protected] zentrale Gegenstand der vorliegenden Arbeit ist die vielschichtige Frage, wie Kontexte detektiert und abgeleitet werden können, die dazu dienen können, neuartige kontextbewusste Social Networking Dienste zu schaffen und bestehende Dienste in ihrem Nutzwert zu verbessern. Die (noch nicht abgeschlossene) erfolgreiche Umsetzung dieses Programmes führt auf ein Konzept, das man als Contextual Social Networking bezeichnen kann. In einem grundlegenden ersten Teil werden die eng zusammenhängenden Gebiete Contextual Social Networking, Mobile Social Networking und Decentralized Social Networking mit verschiedenen Methoden und unter Fokussierung auf verschiedene Detail-Aspekte näher beleuchtet und in Zusammenhang gesetzt. Ein zweiter Teil behandelt die Frage, wie soziale Kurzzeit- und Langzeit-Kontexte als für das Social Networking besonders interessante Formen von Kontext gemessen und abgeleitet werden können. Ein Fokus liegt hierbei auf NLP Methoden zur Charakterisierung sozialer Beziehungen als einer typischen Form von sozialem Langzeit-Kontext. Ein weiterer Schwerpunkt liegt auf Methoden aus dem Mobile Social Signal Processing zur Ableitung sinnvoller sozialer Kurzzeit-Kontexte auf der Basis von Interaktionsgeometrien und Audio-Daten. Es wird ferner untersucht, wie persönliche soziale Agenten Kontext-Elemente verschiedener Abstraktionsgrade miteinander kombinieren können. Der dritte Teil behandelt neuartige und verbesserte Konzepte für kontextbewusste Social Networking Dienste. Es werden spezielle Formen von Awareness Diensten, neue Formen von sozialem Information Retrieval, Konzepte für kontextbewusstes Privacy Management und Dienste und Plattformen zur Unterstützung von Open Innovation und Kreativität untersucht und vorgestellt. Diese Version der Habilitationsschrift enthält die inkludierten Publikationen zurVermeidung von Copyright-Verletzungen auf Seiten der Journals u.a. nicht. Kontakt in Bezug auf die Version mit allen inkludierten Publikationen: Georg Groh, [email protected]

Network Analysis on Incomplete Structures.

Over the past decade, networks have become an increasingly popular abstraction for problems in the physical, life, social and information sciences. Network analysis can be used to extract insights into an underlying system from the structure of its network representation. One of the challenges of applying network analysis is the fact that networks do not always have an observed and complete structure. This dissertation focuses on the problem of imputation and/or inference in the presence of incomplete network structures. I propose four novel systems, each of which, contain a module that involves the inference or imputation of an incomplete network that is necessary to complete the end task. I first propose EdgeBoost, a meta-algorithm and framework that repeatedly applies a non-deterministic link predictor to improve the efficacy of community detection algorithms on networks with missing edges. On average EdgeBoost improves performance of existing algorithms by 7% on artificial data and 17% on ego networks collected from Facebook. The second system, Butterworth, identifies a social network user's topic(s) of interests and automatically generates a set of social feed ``rankers'' that enable the user to see topic specific sub-feeds. Butterworth uses link prediction to infer the missing semantics between members of a user's social network in order to detect topical clusters embedded in the network structure. For automatically generated topic lists, Butterworth achieves an average top-10 precision of 78%, as compared to a time-ordered baseline of 45%. Next, I propose Dobby, a system for constructing a knowledge graph of user-defined keyword tags. Leveraging a sparse set of labeled edges, Dobby trains a supervised learning algorithm to infer the hypernym relationships between keyword tags. Dobby was evaluated by constructing a knowledge graph of LinkedIn's skills dataset, achieving an average precision of 85% on a set of human labeled hypernym edges between skills. Lastly, I propose Lobbyback, a system that automatically identifies clusters of documents that exhibit text reuse and generates ``prototypes'' that represent a canonical version of text shared between the documents. Lobbyback infers a network structure in a corpus of documents and uses community detection in order to extract the document clusters.PhDComputer Science and EngineeringUniversity of Michigan, Horace H. Rackham School of Graduate Studieshttp://deepblue.lib.umich.edu/bitstream/2027.42/133443/1/mattburg_1.pd

EUSN 2021 Book of Abstracts, Fifth European Conference on Social Networks

Book of abstract of the fifth European conference on Social Networks EUSN 202