Evaluating usability of e-commerce sites by tracking eye movements

The majority of existing e-commerce design guidelines has been derived by conducting heuristic evaluations, without reporting the involvement of the users themselves. This research provides clarification on a number of existing web design guidelines for e-commerce sites based on empirical studies with users. Four studies were conducted and each study focused on a specific set of design guidelines as found in the literature. A combined qualitative and quantitative approach has been used, including a state-of-the-art technique, eye tracking. The eye movement data were complemented by user-profile data elicited through background questionnaires and user-perception data as captured through semi-structured interviews. The first study investigated users’ initial impressions of homepages of e-commerce sites. The second study examined users’ adaptability to persistent or varied placement of design elements. The third and fourth studies explored the effect of the presentation format of e-commerce web pages: the first in terms of the proportion of images, and the second in terms of how key icons related to an e-commerce transaction were presented. On the whole, the results of the studies corroborated existing design guidelines, but they also identified potential refinements. The thesis contributes both methodologically and empirically to Human-Computer Interaction. The combined methodological approach enables insight into the user experience that spans behavioural aspects such as visual search behaviour and visual search performance data, and subjective aspects such as user expectations and preferences. The empirical outcomes amplify the design guidelines from a user’s perspective

Study to determine potential flight applications and human factors design guidelines for voice recognition and synthesis systems

A study was conducted to determine potential commercial aircraft flight deck applications and implementation guidelines for voice recognition and synthesis. At first, a survey of voice recognition and synthesis technology was undertaken to develop a working knowledge base. Then, numerous potential aircraft and simulator flight deck voice applications were identified and each proposed application was rated on a number of criteria in order to achieve an overall payoff rating. The potential voice recognition applications fell into five general categories: programming, interrogation, data entry, switch and mode selection, and continuous/time-critical action control. The ratings of the first three categories showed the most promise of being beneficial to flight deck operations. Possible applications of voice synthesis systems were categorized as automatic or pilot selectable and many were rated as being potentially beneficial. In addition, voice system implementation guidelines and pertinent performance criteria are proposed. Finally, the findings of this study are compared with those made in a recent NASA study of a 1995 transport concept

Augmented reality in support of intelligent manufacturing – A systematic literature review

Industry increasingly moves towards digitally enabled ‘smart factories’ that utilise the internet of things (IoT) to realise intelligent manufacturing concepts like predictive maintenance or extensive machine to machine communication. A core technology to facilitate human integration in such a system is augmented reality (AR), which provides people with an interface to interact with the digital world of a smart factory. While AR is not ready yet for industrial deployment in some areas, it is already used in others. To provide an overview of research activities concerning AR in certain shop floor operations, a total of 96 relevant papers from 2011 to 2018 are reviewed. This paper presents the state of the art, the current challenges, and future directions of manufacturing related AR research through a systematic literature review and a citation network analysis. The results of this review indicate that the context of research concerning AR gets increasingly broader, especially by addressing challenges when implementing AR solutions.No funding was received

Using eye-tracking to investigate strategy and performance of expert and novice control room operators

There is lacking research within the Petrochemical Industry that uses eye-tracking to explore the differences between the strategies of expert and novice control room operators as they monitor and address process parameters that could be used to improve novice training programs and interface design. Scan paths and three eye-tracking metrics (Fixation Frequency, Gaze Duration Mean, and Gaze Percentage) were used to investigate the differences in eye behavior of three expert control room operators and six novice students as they monitored and corrected a Crude Refinement simulation. A 2x2x2 mixed factor design was used to explore the effects that expertise (expert and novice), interface type (black and grey), and alarm activity (active and inactive) had on participant eye behavior specifically, fixation frequency, gaze duration mean, and gaze percentage for certain areas of interest. The display was separated into 6 different areas and each area resulted in distinct eye statistics. Scan paths were plotted surrounding a subtle setpoint change within the simulation and were qualitatively analyzed to reveal differences due to expertise, interface type and alarm activity. The MANOVA revealed no significant differences due to expertise, interface type, and alarm activity. The single ANOVAs revealed that participants had higher fixation frequencies on the Main display during monitoring periods than during active periods revealing that both expert and novice participants’ attention was more divided when there were failures and alarms present than when the process was running at normal conditions. Also, experts spent a larger percentage of time monitoring the critical crude temperature and flow controller than novices. Pearson’s correlation between dependent variables revealed a positive correlation between fixation frequency and gaze percentage that indicated that participants typically had many, quick fixations rather than few, long fixations. Scan path analysis revealed that active monitoring and interface background color influenced how quickly operators discovered the setpoint change on screen. Overall, eye-tracking successfully detected differences between participants and interface types that can benefit novice training and display design

Measuring user experience for virtual reality

In recent years, Virtual Reality (VR) and 3D User Interfaces (3DUI) have seen a drastic increase in popularity, especially in terms of consumer-ready hardware and software. These technologies have the potential to create new experiences that combine the advantages of reality and virtuality. While the technology for input as well as output devices is market ready, only a few solutions for everyday VR - online shopping, games, or movies - exist, and empirical knowledge about performance and user preferences is lacking. All this makes the development and design of human-centered user interfaces for VR a great challenge. This thesis investigates the evaluation and design of interactive VR experiences. We introduce the Virtual Reality User Experience (VRUX) model based on VR-specific external factors and evaluation metrics such as task performance and user preference. Based on our novel UX evaluation approach, we contribute by exploring the following directions: shopping in virtual environments, as well as text entry and menu control in the context of everyday VR. Along with this, we summarize our findings by design spaces and guidelines for choosing optimal interfaces and controls in VR.In den letzten Jahren haben Virtual Reality (VR) und 3D User Interfaces (3DUI) stark an Popularität gewonnen, insbesondere bei Hard- und Software im Konsumerbereich. Diese Technologien haben das Potenzial, neue Erfahrungen zu schaffen, die die Vorteile von Realität und Virtualität kombinieren. Während die Technologie sowohl für Eingabe- als auch für Ausgabegeräte marktreif ist, existieren nur wenige Lösungen für den Alltag in VR - wie Online-Shopping, Spiele oder Filme - und es fehlt an empirischem Wissen über Leistung und Benutzerpräferenzen. Dies macht die Entwicklung und Gestaltung von benutzerzentrierten Benutzeroberflächen für VR zu einer großen Herausforderung. Diese Arbeit beschäftigt sich mit der Evaluation und Gestaltung von interaktiven VR-Erfahrungen. Es wird das Virtual Reality User Experience (VRUX)- Modell eingeführt, das auf VR-spezifischen externen Faktoren und Bewertungskennzahlen wie Leistung und Benutzerpräferenz basiert. Basierend auf unserem neuartigen UX-Evaluierungsansatz leisten wir einen Beitrag, indem wir folgende interaktive Anwendungsbereiche untersuchen: Einkaufen in virtuellen Umgebungen sowie Texteingabe und Menüsteuerung im Kontext des täglichen VR. Die Ergebnisse werden außerdem mittels Richtlinien zur Auswahl optimaler Schnittstellen in VR zusammengefasst

Human Factors Considerations in System Design

Human factors considerations in systems design was examined. Human factors in automated command and control, in the efficiency of the human computer interface and system effectiveness are outlined. The following topics are discussed: human factors aspects of control room design; design of interactive systems; human computer dialogue, interaction tasks and techniques; guidelines on ergonomic aspects of control rooms and highly automated environments; system engineering for control by humans; conceptual models of information processing; information display and interaction in real time environments

Assessing the Impact of Multi-variate Steering-rate Vehicle Control on Driver Performance in a Simulation Framework

When a driver turns a steering-wheel, he or she normally expects the vehicle\u27s steering system to communicate an equivalent amount of signal to the road-wheels. This relationship is linear and occurs regardless of the steering-wheel\u27s position within its rotational travel. The linear steering paradigm in passenger vehicles has gone largely unchanged since mass production of passenger vehicles began in 1901. However, as more electronically-controlled steering systems appear in conjunction with development of autonomous steering functions in vehicles, an opportunity to advance the existing steering paradigms arises. The following framework takes a human-factors approach toward examining and evaluating alternative steering systems by using Modeling and Simulation methods to track and score human performance. Present conventional steering systems apply a linear relationship between the steering-wheel and the road wheels of a vehicle. The rotational travel of the steering-wheel is 900° and requires two-and-a-half revolutions to travel from end-stop to opposite end-stop. The experimental steering system modeled and employed in this study applies a dynamic curve response to the steering input within a shorter, 225° rotational travel. Accommodation variances, based on vehicle speed and steering-wheel rotational position and acceleration, moderate the apparent steering input to augment a more-practical, effective steering rate. This novel model follows a paradigm supporting the full range of steering-wheel actuation without necessitating hand repositioning or the removal of the driver\u27s hands from the steering-wheel during steering maneuvers. In order to study human performance disparities between novel and conventional steering models, a custom simulator was constructed and programmed to render representative models in a test scenario. Twenty-seven males and twenty-seven females, ranging from the ages of eighteen to sixty-five were tested and scored using the driving simulator that presented two successive driving test vignettes: One vignette using conventional 900° steering with linear response and the other employing the augmented 225° multivariate, non-linear steering. The results from simulator testing suggest that both males and females perform better with the novel system, supporting the hypothesis that drivers of either gender perform better with a system augmented with 225° multivariate, non-linear steering than with a conventional steering system. Further analysis of the simulated-driving scores indicates performance parity between male and female participants, supporting the hypothesis positing no significant difference in driver performance between male and female drivers using the augmented steering system. Finally, composite data from written questionnaires support the hypothesis that drivers will prefer driving the augmented system over conventional steering. These collective findings support justification for testing and refining novel steering systems using Modeling and Simulation methods. As a product of this particular study, a tested and open-sourced simulation framework now exists such that researchers and automotive designers can develop, as well as evaluate their own steering-oriented products within a valid human-factors construct. The open-source nature of this framework implies a commonality by which otherwisedisparate research and development work can be associated. Extending this framework beyond basic investigation to reach applications requiring morespecialized parameters may even impact drivers having special needs. For example, steeringsystem functional characteristics could be comparatively optimized to accommodate individuals afflicted with upper-body deficits or limited use of either or both arms. Moreover, the combined human-factors and open-source approaches distinguish the products of this research as a common and extensible platform by which purposeful automotive-industry improvements can be realized—contrasted with arbitrary improvements that might be brought about predominantly to showcase technological advancements