The role of local perceptions in the marketing of rural areas

This paper explores the ways that two rural counties are marketed, both as locations for enterprise and for tourist appeal. Secondary data sources and expert interviews provide the basis for a comparison of approaches in each case. To analyse marketing communication from the Cornish and Northumbrian tourism and regional development agencies, the Interaction Model of Communication and principles underpinning Integrated Marketing Communications (IMC) are used. The research evaluates the fit of the marketing rhetoric against the perceptions and lived experiences of samples of business owners drawn from each county. A particular focus is apportioned to in-migrant business owners as they have had perceptions of their destination both before and after moving. It is discovered that social factors are highly significant, meaning that place marketers must engage with local communities as well as their external target audiences. This deeper understanding of the ways in which perceptions of place identity and reputation influence decision-making and communication offerings by local marketers, is a valuable insight for the way marketing is undertaken in, and of, rural areas. Beyond marketing, the findings demonstrate the significance of inter-relationships between social and economic influences in the rural economy

Special Libraries, September 1939

Volume 30, Issue 7https://scholarworks.sjsu.edu/sla_sl_1939/1006/thumbnail.jp

Scope - Volume 04, Number 10

Inside this issue: - Research Shows Popular Diet Drives Laboratory Rats to Drink- Army Reserve to Lend a Hand In Patient Move to New Center- Spectrum University Yearbook Aims for May 24 Distribution- Faculty and Staff To Participate In Campmeetings- Want Information On July 9 Move? Attend Forum Today- Four Faculty Begin HOPE Ship Duty- Animal Artery Disease Halted With Hormone - Like Chemical- A Joint Endeavor in Research- Medical Utopia Seen Ahead- Art Teacher Probes Design, Composition- This Month In Loma Linda University History- [ Book Talk ] The Temper of Our Time- Photo News-Views (pictorial)- [ University Placement ]- University Library Needs Translators- University Men, Publications Win Awards in Press Contest- Chiapas and LIGA On Discussion Slate- Professor Probes Problems Of the Ethics of Euthanasia- [ Calendar of Future Events ]- Dentistry Alumni Hold Get-Together- Dentistry, Alumni News- Associate Dean Relinquishes Post- Medical Evangelism Trip Postponed- Develops Improved Heart X-Ray Method- PT Will Publish Alumni Directory- Nursing, Alumni News- Classified- Erratum- Nurses Appraise Adolescent Health- University Placement Office Helps Solve Varied Problems- UCLA Professor Discourse to Trace Human Migration- Oral Surgeon Talks At Corona Hospital- No More Interest On Postal Savings- Meet University Personnel . .-- Dorothy F. Beltz Director, Handicapped Children\u27s Clinic- Graduate Trainees, Monument Valley Receives US Grants Campus TEMPOVol. 1, No. 1 - The Sabbath and the University- TEMPO Makes Debut, Why this Page Was Printed- Student Picnic Tomorrow Night- Special Magazine Rates for Seniors- Discount Tickets Available For University Students- A Look Outside Zoroastrism-Origin and Belief- Student Opinion LSC+LLU=LLU- Letters to the Editor, Parking Lotshttps://scholarsrepository.llu.edu/scope/1135/thumbnail.jp

Alfred P. Sloan Foundation - 2004 Annual Report

Contains program information, grantee profiles, grants list, and financial statements

Open dialogues for business model innovation

This thesis was previously held under moratorium from until 20th June 2018 until 30th July 2021.A growing body of research is highlighting how open innovative business models support the growth and economic success of new ideas and technologies. In this Ph.D., building on an action research study in SMEs, I develop the Open Business Model Innovation Framework that accounts for the interactions between value creation and active participation in the development of unmet needs to new business formations. I begin to unpack the process of open business model innovation development supporting the ability of SMEs to build and re-build their businesses.A growing body of research is highlighting how open innovative business models support the growth and economic success of new ideas and technologies. In this Ph.D., building on an action research study in SMEs, I develop the Open Business Model Innovation Framework that accounts for the interactions between value creation and active participation in the development of unmet needs to new business formations. I begin to unpack the process of open business model innovation development supporting the ability of SMEs to build and re-build their businesses

The LumberJack, December 04, 1996

The student newspaper of Humboldt State University.https://digitalcommons.humboldt.edu/studentnewspaper/1811/thumbnail.jp

Environmental Disasters Data Management Workshop Report

The Environmental Disasters Data Management (EDDM) project seeks to foster communication between collectors, managers, and users of data within the scientific research community, industry, NGOs, and government agencies, with a goal to identify and establish best practices for orderly collection, storage, and retrieval. The Coastal Response Research Center (CRRC) is assisting NOAA’s Office of Response and Restoration (ORR) with this effort. The objectives of the EDDM project are to: Engage the community of data users, data managers, and data collectors to foster a culture of applying consistent terms and concepts, data flow, and quality assurance and control; Provide oversight in the establishment and integration of foundational, baseline data collected prior to an environmental event, based on user requirements; Provide best‐practice guidance for data and metadata management; Suggest infrastructure design elements to facilitate quick and efficient search, discovery, and retrieval of data; Define the characteristics of a “gold standard” data management plan for appropriate data sampling, formatting, reliability, and retrievability; and Deliver workshop conclusions to end users in order to promote the use of the protocols, practices, or recommendations identified by participants

“Even the Youngest Can Help” the First World War, Girls and the Junior Red Cross in Western Canada

This thesis explores the history of the Junior Red Cross (JRC) in Western Canada during the First World War and immediately afterward. It aims to fill in some of the gaps in scholarship that surrounds the history of Canadians in the war and, in particular, the experiences of Western Canadian girls. By studying a group such as the JRC, this thesis provides insight into the experiences of women and girls in the early 20th century. While a co-ed organization, the Junior Red Cross had a majority of female members and they catered to these members through their fund-raising efforts. Involvement in this organization offered girls opportunities for leadership and a chance to contribute to society as full-fledged citizens. However, the JRC’s treatment of recent immigrant and Indigenous children complicates the history of the organization. The use of their branch at the File Hills residential school for assimilation purposes furthered the colonial, assimilationist agendas of the provincial and federal government