46,317 research outputs found

    A Pilot Study of Emotions of Writing in L2: Unpacking the Felt Sense of an EFL Writer

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    This study explores one EFL writer’s emotional aspects towards writing in second language (L2) through verbalizing her felt sense using the Thinking at the Edge (TAE) approach. Data collected include the participant’s autobiography of learning English, TAE-based reflective worksheets, and an individual interview. To analyze the data, thematic analysis (Boyatzis, 1998) in a qualitative method was employed. The findings reveal that the participant showed difficulty in expressing herself clearly in English and remained apprehensive about using English words and expressions properly. However, she realized the importance of English writing, which has promoted her creating a sense of confidence and writing proficiency. This study indicates that the findings obtained by the TAE approach will enhance the importance of seeking learners’ psychological engagement with writing in L2 in a qualitative manner

    Fusing Audio, Textual and Visual Features for Sentiment Analysis of News Videos

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    This paper presents a novel approach to perform sentiment analysis of news videos, based on the fusion of audio, textual and visual clues extracted from their contents. The proposed approach aims at contributing to the semiodiscoursive study regarding the construction of the ethos (identity) of this media universe, which has become a central part of the modern-day lives of millions of people. To achieve this goal, we apply state-of-the-art computational methods for (1) automatic emotion recognition from facial expressions, (2) extraction of modulations in the participants' speeches and (3) sentiment analysis from the closed caption associated to the videos of interest. More specifically, we compute features, such as, visual intensities of recognized emotions, field sizes of participants, voicing probability, sound loudness, speech fundamental frequencies and the sentiment scores (polarities) from text sentences in the closed caption. Experimental results with a dataset containing 520 annotated news videos from three Brazilian and one American popular TV newscasts show that our approach achieves an accuracy of up to 84% in the sentiments (tension levels) classification task, thus demonstrating its high potential to be used by media analysts in several applications, especially, in the journalistic domain.Comment: 5 pages, 1 figure, International AAAI Conference on Web and Social Medi

    What attracts vehicle consumers’ buying:A Saaty scale-based VIKOR (SSC-VIKOR) approach from after-sales textual perspective?

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    Purpose: The increasingly booming e-commerce development has stimulated vehicle consumers to express individual reviews through online forum. The purpose of this paper is to probe into the vehicle consumer consumption behavior and make recommendations for potential consumers from textual comments viewpoint. Design/methodology/approach: A big data analytic-based approach is designed to discover vehicle consumer consumption behavior from online perspective. To reduce subjectivity of expert-based approaches, a parallel Naïve Bayes approach is designed to analyze the sentiment analysis, and the Saaty scale-based (SSC) scoring rule is employed to obtain specific sentimental value of attribute class, contributing to the multi-grade sentiment classification. To achieve the intelligent recommendation for potential vehicle customers, a novel SSC-VIKOR approach is developed to prioritize vehicle brand candidates from a big data analytical viewpoint. Findings: The big data analytics argue that “cost-effectiveness” characteristic is the most important factor that vehicle consumers care, and the data mining results enable automakers to better understand consumer consumption behavior. Research limitations/implications: The case study illustrates the effectiveness of the integrated method, contributing to much more precise operations management on marketing strategy, quality improvement and intelligent recommendation. Originality/value: Researches of consumer consumption behavior are usually based on survey-based methods, and mostly previous studies about comments analysis focus on binary analysis. The hybrid SSC-VIKOR approach is developed to fill the gap from the big data perspective
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