Construction informatics in Turkey: strategic role of ICT and future research directions

Construction Informatics deals with subjects ranging from strategic management of ICTs to interoperability and information integration in the construction industry. Studies on defining research directions for Construction Informatics have a history over 20 years. The recent studies in the area highlight the priority themes for Construction Informatics research as interoperability, collaboration support, intelligent sites and knowledge sharing. In parallel, today it is widely accepted in the Architecture/Engineering/Construction (AEC) industry that ICT is becoming a strategic asset for any organisation to deliver business improvement and achieve sustainable competitive advantage. However, traditionally the AEC industry has approached investing in ICT with a lack of strategic focus and low level of priority to the business. This paper presents a recent study from Turkey that is focused on two themes. The first theme investigates the strategic role of ICT implementations from an industrial perspective, and explores if organisations within the AEC industry view ICT as a strategic resource for their business practice. The second theme investigates the ‘perspective of academia’ in terms of future research directions of Construction Informatics. The results of the industrial study indicates that ICT is seen as a value-adding resource, but a shift towards the recognition of the importance of ICT in terms of value adding in winning work and achieving strategic competitive advantage is observed. On the other hand, ICT Training is found to be the theme of highest priority from the academia point of view

Construction informatics in Turkey: strategic role of ICT and future research directions

Construction Informatics deals with subjects ranging from strategic management of ICTs to interoperability and information integration in the construction industry. Studies on defining research directions for Construction Informatics have a history over 20 years. The recent studies in the area highlight the priority themes for Construction Informatics research as interoperability, collaboration support, intelligent sites and knowledge sharing. In parallel, today it is widely accepted in the Architecture/Engineering/Construction (AEC) industry that ICT is becoming a strategic asset for any organisation to deliver business improvement and achieve sustainable competitive advantage. However, traditionally the AEC industry has approached investing in ICT with a lack of strategic focus and low level of priority to the business. This paper presents a recent study from Turkey that is focused on two themes. The first theme investigates the strategic role of ICT implementations from an industrial perspective, and explores if organisations within the AEC industry view ICT as a strategic resource for their business practice. The second theme investigates the ‘perspective of academia’ in terms of future research directions of Construction Informatics. The results of the industrial study indicates that ICT is seen as a value-adding resource, but a shift towards the recognition of the importance of ICT in terms of value adding in winning work and achieving strategic competitive advantage is observed. On the other hand, ICT Training is found to be the theme of highest priority from the academia point of view

An SCO-enabled logistics and supply-chain management system in construction

Logistic and supply chain management (LSCM) is of paramount importance to a construction project but is often problematic. Many researchers see LSCM per se as a web of decisions to be made, and attribute problems to a lack of process and information concurrence. This is exacerbated by fragmentation, discontinuity, and heterogeneity in construction LSCM. The bi-directional information flow remains unachieved in the existing sensing-based systems for construction LSCM. Without panoramically interconnected to other smart abilities such as the automatic action-taking ability, most existing sensing-based systems are insufficient to realize their full potentials in facilitating construction LSCM. Building on previous studies on smart construction objects (SCOs), this paper aims to develop an SCO-enabled system that can enhance concurrence of process and information, with a view to informing better decision-making in construction LSCM. It does so by first analyzing the problems in prevailing LSCM practices using business process reengineering. Based on this analysis, the architecture for an SCO-enabled LSCM system is proposed and developed into a prototype. Then the system is calibrated and validated in the rich context of offshore prefabrication housing production in Hong Kong. It is found that SCOs, with their properties of awareness, communicativeness, and autonomy built into a smart management system, can supplement the existing LSCM process with more concurrent decision-making information. This paper contributes to the body of knowledge in two areas. It adds to the theoretical debate on decision-making by arguing the importance of information and process concurrence and trying to explicate it in the context of construction LSCM. In addition, the SCO-enabled LSCM system can be implemented in real-life practice to alleviate the many problems existing in construction LSCM.postprin

Think Local-Act Local: Is It Time to Slow Down the Accelerated Move to Global Marketing?

In view of the accelerated move of great corporations towards global marketing, the strategic changes of such companies raise interesting questions. Is marketing globalization reaching its limits after years of implementation? Is it time for companies to rethink their strategies and move back, like Coca-Cola, to a multi-domestic marketing approach?Global Marketing, Multi-Domestic Marketing Approach, Brand Equity, Drawbacks of Marketing Globalization, Coca-Cola

Innovation in Marketing Channels

In more recent years, the context of globalization in which market channel structures and strategies are developing is bringing to a more complex concept of marketing channels, with disintermediation or reintermediation, multichanneling and new roles/specializations that are emerging as new issues.In this context, innovation in marketing channels becomes a complex, multiorganizational, multidisciplinary activity that requires collaboration and interactions across various entities within the supply chain network. In recent years, the innovation processes in marketing channels have occurred with high intensity and speed, especially following the changes spurred by technology that allowed the adoption of more efficient organizational solutions.Retail; Channel Structure; Innovation in Marketing Channels; Retail Technological Innovation; Global Markets

An Intelligent Multi-Agent Based Model for Collaborative Logistics Planning

Efficient freight distribution is indispensable for sustaining customer demand in modern times. In recent years, there has been a steady growth in the use of information systems in the logistics domain towards facilitating an agile distribution process. This study investigates the problem of collaboration planning in logistics and proposes an agent based approach for better management of collaborative logistics. Based on the approach, a decision support system is designed that utilizes RFID technology for ensuring inventory accuracy and monitoring carriers’ delivery movements. The proposed approach involves three steps. In the first step, a conceptual framework is designed. Afterwards, a simulation agent based model is developed including six autonomous agents namely (RFIDG, Supplier, Retailer, Carrier, Network, and City Administrator) interacting with each other, as well as, with the surrounding environment. In the second step, game theory is utilized to study and analyze suppliers’ collaboration and carriers’ collaboration behavior in detail. Modeled games are solved using Nash Equilibrium. Finally, correctness of the games is verified by formulating them mathematically. Developed optimization equations are fundamental to the operations research field. They employ the simplex and goal algorithms of linear programming. Results prove that there are plethora of advantages such as automatism and real time response, cost reduction, increased suppliers’ profits, time management, and a collaborative framework for implementing the proposed agent based model where suppliers, retailers, and carriers will receive immediate benefits. Major contributions of the thesis stems from considering future technologies such as RFID and agent oriented strategies to provide fast quality services to customers

Semantic discovery and reuse of business process patterns

Patterns currently play an important role in modern information systems (IS) development and their use has mainly been restricted to the design and implementation phases of the development lifecycle. Given the increasing significance of business modelling in IS development, patterns have the potential of providing a viable solution for promoting reusability of recurrent generalized models in the very early stages of development. As a statement of research-in-progress this paper focuses on business process patterns and proposes an initial methodological framework for the discovery and reuse of business process patterns within the IS development lifecycle. The framework borrows ideas from the domain engineering literature and proposes the use of semantics to drive both the discovery of patterns as well as their reuse

Building Information Modeling as Tool for Enhancing Disaster Resilience of the Construction Industry

As frequencies of the disasters are increasing, new technologies can be used to enhance disaster resilience performance of the construction industry. This paper investigates the usage of BIM (Building Information Modeling) in enhancing disaster resilience of the construction industry and in the establishment of the resilient built environment. In-depth literature review findings reveal BIM’s contribution to the disaster resilience in the pre-disaster and post-disaster phases especially through influencing the performance of the supply chain, construction process, and rescue operations. This paper emphasises the need for BIM’s integration to the education and training curriculums of the built environment professionals. Policy makers, construction professionals, professional bodies, academics can benefit from this research