E2.0 Post-Adoption: Extending the IS Continuance Model Based on the Technology-Organization-Environment Framework

This paper extends the IS continuance model to improve our understanding of the determinants of E2.0 post-adoption. Our proposed research model incorporates four constructs into the IS continuance model: firm size, firm scope, subjective norms and competitive pressure based on the TOE framework. Results from a survey of customers of a leading E2.0 in China supported our model. We find that organizational and environmental context factors including subjective norms and competitive pressure significantly influence enterprises’ intention to renew their E2.0 service. Perceived usefulness and satisfaction are no longer the strongest predicators of continuance usage in the context of enterprise system

Web Technology Diffusion - Initial Adoption, Assimilation and Network Prominence

This study conceptualizes a staged model of web technology diffusion across enterprises and considers initial adoption, assimilation and the emergence of network prominence as progressive phases that build upon earlier outcomes. Based on the resource-based view of the firm and organization learning theories, we suggest that success at each innovation stage is based on overcoming the knowledge barriers that arise in the utilization of complex technologies. Factors related to the financial resource base, the prominence of the IT function, expertise in the IT domain and a visionary growth orientation are proposed to be important. We test three models corresponding to different phases of the technology diffusion process based on secondary data for a large sample of enterprises. Dedicated financial resources allocated to IT and Internet-related initiatives are found to be associated with reduced time to initial adoption. The level of IT budget as well as prominent leadership of IT function are found to be associated with website sophistication. Companies in the information technology industry and information-intensive services industry had more sophisticated websites but were not associated with higher network prominence. As expected, early initial adoption of technology led to higher network prominence judged through the number of web links from other sites. Our results suggest the need to take a multi-dimensional and staged perspective of complex technology diffusion

Enterprise Social Network: Capabilities, Key Enablers and Obstacles - Call for changes within the digital age.

Today’s work environment is currently undergoing radical changes and although the aware-ness of social collaboration is growing within organizations, they still struggle with the digital transformation and thereby with the integration of Enterprise Social Network (ESN). Our study aims to investigate the role of ESN within the todays’ organizations. Specifically, it intends to build on previous research about social network technologies in a business’ context, and to provide an understanding about the required capabilities in terms of organizational, cultural and structural readiness as well as the key enablers and possible challenges faced dur-ing the adoption of ESN and hindering a more efficient use. Our study shows, that ESN could foster information and knowledge sharing, organizational learning and social capital. It reveals, that implementing an ESN offers great advantages, reaching from transparent infor-mation and knowledge exchange, over a faster join generation of new ideas to the possible containment of an ever-increasing e-mail flood. However, our study also outlines, that organi-zations still have to overcome barriers such as management and leadership support, cultural barriers, driving individuals engagement or integrating the ESN within existing business pro-cesses and infrastructure in order to reach the full potential and succeed with the adoption of the ESN. Nevertheless, we emphasise when an organization has recognised the significant benefits to be gained by incorporating an ESN within the business’ context, the value and improvements in activities induced by the ESN will become visible and then, one would rec-ognise that it has been worth the investment

Acceptance of a Web OS as a Commercial Consumer Service Bundle

The web is fundamentally changing. The many facets of this change are usually abstracted as Web 2.0. The core of Web 2.0 consists of the evolutionary step that interoperation and content-creating applications are provided via the web in addition to traditional static documents. Ahead of this evolution are web operating systems (WebOS) like g.ho.st that enable the consumer to migrate their complete operating system desktop to the web – a revolutionary step of personal computing. The required computational and storage resources may be procured on demand e.g. from cloud computing services by the WebOS service provider. This research-in-progress-article introduces an adoption model (TAM) for a WebOS as a consumer service. The subject of our survey will be a service bundle comparable to a mobile phone plan. The aim of the adoption model is to measure the acceptance of this service bundle and to identify the major determinants which influence the consumer’s adoption intention in order to specify which consumers may be future customers and to learn how to attract them from a marketing perspective. At the current early stage of adoption we intend to contribute insights that can be directly transformed into advice how this new technology can be successfully established

Enterprise 2.0 Research: Meeting the Challenges of Practice

Through an in-depth survey of scholarly research studies and practitioner reports this study examines the extent to which current scholarly research addresses the challenges and impacts of Enterprise 2.0 (E2.0) being faced by organisations. Our findings reveal that whilst there is a growing body of work about E2.0, the first stream of research has focused primarily on providing an overview of E2.0 and its adoption and use. Our analysis of the practitioner literature reveals a different set of imperatives clustered around information management and compliance issues, the identification and measurement of benefits and the integration of social software into organisational business processes and business software. To address this misalignment of research imperatives we propose a second stream of research that moves attention from the initiation and exploration of E2.0 to its institutionalisation and integration

Customer Relationship Management in the Era of Social Web and Social Customer: An Investigation of Customer Engagement in the Greek Retail Banking Sector

AbstractThe transition from a product-centric to a customer-centric business culture has been the subject of debate and research for more than a decade and in recent years many inquiries have been made about Customer Relationship Management. However, the main body of research around CRM was carried out in an environment quite different from the actual one. Apart from the possibilities and prospects that accompany new technologies and the new generation of Media, the big change stems from the strength gained by the contemporary Social Consumer which brings firms to operate within a Customer Ecosystem. Traditional CRM is morphing to Social CRM and the key concept in this new marketing and business environment is Customer Engagement. This is accompanied by the Involvement of the customer to a new type of relationship with the enterprise, characterized by co-creation of knowledge, offers, products and value. The present study attempts to estimate the degree to which the effectiveness of the so far (traditional) CRM practices, that are reflected on the customer-performance measures, affect the possibilities of Customer Engagement. The results show that the level of Customer Overall Satisfaction and Customer Affective Commitment to the bank, as well as the active Social Media Presence of the bank, should be considered as significant determinants of customer's willingness to get involved in a new type of relation with the bank

A Study of the Digital Divide Evaluation Model for Government Agencies - A Taiwanese Local Government\u27s Perspective

This paper examines the Taiwanese government’s ways of constructing a measurement model and an empirical study of digital divide among government agencies. On the basis of Gowin\u27s Vee structure, this paper first refers to the Grounded Theory in the establishment of the draft list for the measurement of the digital divide in local governments. Furthermore, it constructs five dimensions and 42 measurement factors with an expert questionnaire and the Analytic Hierarchy Process (AHP) for the digital divide evaluation model of government agencies. Finally, this paper measures the actual levels of digital divide in local governments, with the digital divide evaluation model in examining the degrees of digitalization, pros, and cons in association with digital divide. It is hoped that the results would serve as a reference for government agencies of all levels in formulating their digitalization strategies

Assessing regional digital competence: Digital futures and strategic planning implications

Understanding strategic decisions aimed at addressing regional economic issues is of increasing interest among scholars and policy makers today. Thus, studies that proffer effective strategies to address digital futures concerns from social and policy perspectives are timely. In light of this, this research uses strengths, weaknesses, opportunities and threats (SWOT) analysis tool to frame a regional strategy for digital futures to enhance place-specific digital connectivity and socio-economic progress. Focus group discussions and a structured questionnaire were conducted to examine a SWOT for a digital economy strategy in the Southern Downs Region in Queensland, Australia. The findings show that while the proposed regional strategies for digital futures are susceptible to internal and external forces, strategic planning makes them manageable. The study’s findings also reveal that adaptive strategic planning can help regulate the effects of internal and external factors that shape individual and organisational responses to digital transformation, and that these factors promote regional competitiveness

THE E-TOURISM BEYOND COVID-19: A CALL FOR TECHNOLOGICAL TRANSFORMATION

The upsurge of Covid-19 changed lifestyles and hit almost every sector. The tourism sector is one of the most affected sectors due to social distancing, ban on crowding, restrictions to visit public places, and grounded airplanes. The study proposed a shift to e-tourism until the Covid-19 get fully curbed. Therefore, this study aims to focus on the tourist’s experiences in Thailand during the Covid-19 pandemic. The study provides insight with the support of literature to help practitioners and researchers to understand, manage, and improve the tourism industry and induce technological transformation to curb the impact of the outbreak. The paper proposes a way to turn Covid-19 into a transformational opportunity. The study used Smart PLS software for analysis and data was collected from the tourist who had intentions to visit Thailand and the ones already in Thailand. The study fills the gap of the call for a transformation of e-tourism and explains the impact of the pandemic on the industry. The study presents the theoretical and practical implications to promote the tourism industry and the transformation of the technology in the Covid-19 pandemic