IT and Telecoms Convergence: Mobile Service Delivery in the EU and Japan

We will show in this paper how the process of delivering mobile content to handsets has changed from proprietary delivery mechanisms towards components making up delivery platforms. This trend is reinforced by content formats migrating from mobile-specific into mainstream Internet formats as handsets get more advanced. Service delivery platforms function as an indicator of the uptake of data services and is the glue between end-users and the originating content. Service delivery platforms also drive a convergence between IT and telecoms companies. This means lower transaction costs for major brands to expand into mobile content distribution.In this paper we compare business strategies and technology choices from Japan and the EU in the period 2000 to 2005 among the following actors: carriers, mobile content providers, service delivery platform providers, and retail brands. Although different business strategies have been pursued in Japan and the EU we show that underlying key delivery technology is similar, and the patterns of IT and telecoms convergence are clear. This analysis also demystifies the content delivery process in Japan.We use both concepts of network effects and systems evolution to explore how content provision has changed in the market to accommodate evolving service delivery platforms, containing disruptive technologies, and the associated business models, that are affected by coordination costs. This research is built on extensive industry contacts in Japan during two periods, 1999-2001 and 2002-2005

A review on green caching strategies for next generation communication networks

© 2020 IEEE. In recent years, the ever-increasing demand for networking resources and energy, fueled by the unprecedented upsurge in Internet traffic, has been a cause for concern for many service providers. Content caching, which serves user requests locally, is deemed to be an enabling technology in addressing the challenges offered by the phenomenal growth in Internet traffic. Conventionally, content caching is considered as a viable solution to alleviate the backhaul pressure. However, recently, many studies have reported energy cost reductions contributed by content caching in cache-equipped networks. The hypothesis is that caching shortens content delivery distance and eventually achieves significant reduction in transmission energy consumption. This has motivated us to conduct this study and in this article, a comprehensive survey of the state-of-the-art green caching techniques is provided. This review paper extensively discusses contributions of the existing studies on green caching. In addition, the study explores different cache-equipped network types, solution methods, and application scenarios. We categorically present that the optimal selection of the caching nodes, smart resource management, popular content selection, and renewable energy integration can substantially improve energy efficiency of the cache-equipped systems. In addition, based on the comprehensive analysis, we also highlight some potential research ideas relevant to green content caching

QOE-AWARE CONTENT DISTRIBUTION SYSTEMS FOR ADAPTIVE BITRATE VIDEO STREAMING

A prodigious increase in video streaming content along with a simultaneous rise in end system capabilities has led to the proliferation of adaptive bit rate video streaming users in the Internet. Today, video streaming services range from Video-on-Demand services like traditional IP TV to more recent technologies such as immersive 3D experiences for live sports events. In order to meet the demands of these services, the multimedia and networking research community continues to strive toward efficiently delivering high quality content across the Internet while also trying to minimize content storage and delivery costs. The introduction of flexible and adaptable technologies such as compute and storage clouds, Network Function Virtualization and Software Defined Networking continue to fuel content provider revenue. Today, content providers such as Google and Facebook build their own Software-Defined WANs to efficiently serve millions of users worldwide, while NetFlix partners with ISPs such as ATT (using OpenConnect) and cloud providers such as Amazon EC2 to serve their content and manage the delivery of several petabytes of high-quality video content for millions of subscribers at a global scale, respectively. In recent years, the unprecedented growth of video traffic in the Internet has seen several innovative systems such as Software Defined Networks and Information Centric Networks as well as inventive protocols such as QUIC, in an effort to keep up with the effects of this remarkable growth. While most existing systems continue to sub-optimally satisfy user requirements, future video streaming systems will require optimal management of storage and bandwidth resources that are several orders of magnitude larger than what is implemented today. Moreover, Quality-of-Experience metrics are becoming increasingly fine-grained in order to accurately quantify diverse content and consumer needs. In this dissertation, we design and investigate innovative adaptive bit rate video streaming systems and analyze the implications of recent technologies on traditional streaming approaches using real-world experimentation methods. We provide useful insights for current and future content distribution network administrators to tackle Quality-of-Experience dilemmas and serve high quality video content to several users at a global scale. In order to show how Quality-of-Experience can benefit from core network architectural modifications, we design and evaluate prototypes for video streaming in Information Centric Networks and Software-Defined Networks. We also present a real-world, in-depth analysis of adaptive bitrate video streaming over protocols such as QUIC and MPQUIC to show how end-to-end protocol innovation can contribute to substantial Quality-of-Experience benefits for adaptive bit rate video streaming systems. We investigate a cross-layer approach based on QUIC and observe that application layer-based information can be successfully used to determine transport layer parameters for ABR streaming applications

On the design of efficient caching systems

Content distribution is currently the prevalent Internet use case, accounting for the majority of global Internet traffic and growing exponentially. There is general consensus that the most effective method to deal with the large amount of content demand is through the deployment of massively distributed caching infrastructures as the means to localise content delivery traffic. Solutions based on caching have been already widely deployed through Content Delivery Networks. Ubiquitous caching is also a fundamental aspect of the emerging Information-Centric Networking paradigm which aims to rethink the current Internet architecture for long term evolution. Distributed content caching systems are expected to grow substantially in the future, in terms of both footprint and traffic carried and, as such, will become substantially more complex and costly. This thesis addresses the problem of designing scalable and cost-effective distributed caching systems that will be able to efficiently support the expected massive growth of content traffic and makes three distinct contributions. First, it produces an extensive theoretical characterisation of sharding, which is a widely used technique to allocate data items to resources of a distributed system according to a hash function. Based on the findings unveiled by this analysis, two systems are designed contributing to the abovementioned objective. The first is a framework and related algorithms for enabling efficient load-balanced content caching. This solution provides qualitative advantages over previously proposed solutions, such as ease of modelling and availability of knobs to fine-tune performance, as well as quantitative advantages, such as 2x increase in cache hit ratio and 19-33% reduction in load imbalance while maintaining comparable latency to other approaches. The second is the design and implementation of a caching node enabling 20 Gbps speeds based on inexpensive commodity hardware. We believe these contributions advance significantly the state of the art in distributed caching systems

Multimedia delivery in the future internet

The term “Networked Media” implies that all kinds of media including text, image, 3D graphics, audio and video are produced, distributed, shared, managed and consumed on-line through various networks, like the Internet, Fiber, WiFi, WiMAX, GPRS, 3G and so on, in a convergent manner [1]. This white paper is the contribution of the Media Delivery Platform (MDP) cluster and aims to cover the Networked challenges of the Networked Media in the transition to the Future of the Internet. Internet has evolved and changed the way we work and live. End users of the Internet have been confronted with a bewildering range of media, services and applications and of technological innovations concerning media formats, wireless networks, terminal types and capabilities. And there is little evidence that the pace of this innovation is slowing. Today, over one billion of users access the Internet on regular basis, more than 100 million users have downloaded at least one (multi)media file and over 47 millions of them do so regularly, searching in more than 160 Exabytes1 of content. In the near future these numbers are expected to exponentially rise. It is expected that the Internet content will be increased by at least a factor of 6, rising to more than 990 Exabytes before 2012, fuelled mainly by the users themselves. Moreover, it is envisaged that in a near- to mid-term future, the Internet will provide the means to share and distribute (new) multimedia content and services with superior quality and striking flexibility, in a trusted and personalized way, improving citizens’ quality of life, working conditions, edutainment and safety. In this evolving environment, new transport protocols, new multimedia encoding schemes, cross-layer inthe network adaptation, machine-to-machine communication (including RFIDs), rich 3D content as well as community networks and the use of peer-to-peer (P2P) overlays are expected to generate new models of interaction and cooperation, and be able to support enhanced perceived quality-of-experience (PQoE) and innovative applications “on the move”, like virtual collaboration environments, personalised services/ media, virtual sport groups, on-line gaming, edutainment. In this context, the interaction with content combined with interactive/multimedia search capabilities across distributed repositories, opportunistic P2P networks and the dynamic adaptation to the characteristics of diverse mobile terminals are expected to contribute towards such a vision. Based on work that has taken place in a number of EC co-funded projects, in Framework Program 6 (FP6) and Framework Program 7 (FP7), a group of experts and technology visionaries have voluntarily contributed in this white paper aiming to describe the status, the state-of-the art, the challenges and the way ahead in the area of Content Aware media delivery platforms

SCoT: a secure content-oriented transport

The evolution of the Internet has resulted in the deployment of new application-level solutions to enhance the scalability and efficiency of content dissemination (e.g., content delivery networks and peer-to-peer systems). However, despite of this improvement on performance, the utilization of this type of solutions introduces new security concerns, as a content provider must necessarily delegate the role of distributing the content to third parties, and current security solutions, such as TLS and IPsec, do not allow authenticating the original content provider or the content itself in these scenarios. In this paper, we present SCoT, a transport-layer protocol that allows a content provider to bind protection to content, enabling content authentication at receivers regardless of any third party infrastructures that have been used to disseminate the content. Content authentication procedures are executed transparently to end-user applications. We implemented a fully operational prototype of the protocol in Java, including an API to support the development of SCoT applications. We utilized it to configure an experimentation scenario that served to validate a theoretical analysis of the SCoT throughput and to illustrate the performance that can be achieved in a practical deployment. The paper concludes describing a set of use cases of the protocol.This article has been partially supported by the European H2020 5Gin-FIRE project (grant agreement 732497), and by the DRONEXT project (TEC2014-54335-C4-2-R) funded by the Spanish Ministry of Economy and Competitiveness. The work of Ignacio Soto has partially been supported by the Spanish Texeo project (TEC2016-80339-R) funded by the Spanish Ministry of Economy and Competitiveness

Is adaptation of e-advertising the way forward?

E-advertising is a multi-billion dollar industry that has shown exponential growth in the last few years. However, although the number of users accessing the Internet increases, users don’t respond positively to adverts. Adaptive e-advertising may be the key to ensuring effectiveness of the ads reaching their target. Moreover, social networks are good sources of user information and can be used to extract user behaviour and characteristics for presentation of personalized advertising. Here we present a two-sided study based on two questionnaires, one directed to Internet users and the other to businesses. Our study shows that businesses agree that personalized advertising is the best way for the future, to maximize effectiveness and profit. In addition, our results indicate that most Internet users would prefer adaptive advertisements. From this study, we can propose a new design for a system that meets both Internet users’ and businesses’ requirements

FedRR: a federated resource reservation algorithm for multimedia services

The Internet is rapidly evolving towards a multimedia service delivery platform. However, existing Internet-based content delivery approaches have several disadvantages, such as the lack of Quality of Service (QoS) guarantees. Future Internet research has presented several promising ideas to solve the issues related to the current Internet, such as federations across network domains and end-to-end QoS reservations. This paper presents an architecture for the delivery of multimedia content across the Internet, based on these novel principles. It facilitates the collaboration between the stakeholders involved in the content delivery process, allowing them to set up loosely-coupled federations. More specifically, the Federated Resource Reservation (FedRR) algorithm is proposed. It identifies suitable federation partners, selects end-to-end paths between content providers and their customers, and optimally configures intermediary network and infrastructure resources in order to satisfy the requested QoS requirements and minimize delivery costs