16 research outputs found

    Adopter Community Formation Accelerated by Repeaters of Product Advertisement Campaigns

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    Cognitive and Affective Evaluation in Forming Unique Destination Image Among Tourists Visiting Malacca

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    Since Melaka is positioned as Historical City inaugurated by UNESCO in 2008, the study suggests unique image as a new component of image associations. A number of overseas tourists were selected as samples . Results showed that unique image was significantly constructed and affected by cognitive and affective evaluations. Cognitive evaluation was significantly affected by the types of information source, while affective evaluation was affected significantly by social psychological motivations. The research proves that Melaka has fulfilled the requirements to differentiate the city as a unique tourist destination. The positioning of Melaka as truly Malaysia and World heritage should be translated into the rational benefit of encountering unspoiled historical side and multi-racial living cultures. Positive unique image creation leads to intention to revisit and recommend others experiencing the world heritage and history of Melaka

    Netmodern: Interventions in Digital Sociology

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    The techno-economic grid of the Internet looks set to fulfil its autopoietic potentials as a global and multi-dimensionally immersive knowledge and memory archival network. This research project moves through a series of Digital Sociology case studies that mimic the changes in paradigms of the WWW from 2005-2010 in the forms of Web 1.0 to 2.0 and beyond to augmented reality and the cloud. Netmodern social theory is an emergent and speculative product of the research findings of this thesis and the subjective experiences of the researcher in experiencing and explaining digital realities in the research. All of the case studies employ practice-based approaches of original investigation through digital interventions completely immersed in particular waves of innovation and change. The role of the researcher shifts from administrator to mediator and observer as the very fabric of the social web transforms and evolves. The suggestion of the research findings is that you need to actually look at everything differently in order to study the research objects of emergent social agency and forms in digital media. Existing forms of critical analysis and methodological frameworks, particularly those concerned with conceptual models of media literacy or collective intelligence are insufficient as explanatory methods. Studying media literacy is most concerned with ‘how’ we create and interact in online social life beyond issues of simple accessibility. The focus of collective intelligence research is ‘what’ knowledge is available for interaction and a canvas for relationships between agency and knowledge forms. All of the case studies in this research project speak to and critique the intersections and relationships of emergent social agency and forms prevalent in Digital Sociology. The collective case studies explore online academic communities (BlogScholar), agency and popularity in the Twitter social network (Twae) and a variety of representations of collective intelligence in action (Web 2.0 cases studies). The research results suggest that the Internet is not so much intersecting with as it is being culture, economy, and technology

    Factors Influencing Customer Satisfaction towards E-shopping in Malaysia

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    Online shopping or e-shopping has changed the world of business and quite a few people have decided to work with these features. What their primary concerns precisely and the responses from the globalisation are the competency of incorporation while doing their businesses. E-shopping has also increased substantially in Malaysia in recent years. The rapid increase in the e-commerce industry in Malaysia has created the demand to emphasize on how to increase customer satisfaction while operating in the e-retailing environment. It is very important that customers are satisfied with the website, or else, they would not return. Therefore, a crucial fact to look into is that companies must ensure that their customers are satisfied with their purchases that are really essential from the ecommerce’s point of view. With is in mind, this study aimed at investigating customer satisfaction towards e-shopping in Malaysia. A total of 400 questionnaires were distributed among students randomly selected from various public and private universities located within Klang valley area. Total 369 questionnaires were returned, out of which 341 questionnaires were found usable for further analysis. Finally, SEM was employed to test the hypotheses. This study found that customer satisfaction towards e-shopping in Malaysia is to a great extent influenced by ease of use, trust, design of the website, online security and e-service quality. Finally, recommendations and future study direction is provided. Keywords: E-shopping, Customer satisfaction, Trust, Online security, E-service quality, Malaysia

    Mechanical Kingdoms: Sound Technologies and the Avant-Garde, 1928–1933

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    Against accepted histories of the historical avant-garde, which have elevated artistic production in traditional media while suppressing sonic practices, this dissertation argues that artist-engineers working across Europe and the United States independently, if simultaneously, turned their attention to emerging sound technologies as new media for creative experimentation by the early 1930s. This spectrum of activity demonstrates the significance of sound in avant-garde practice, and indicates a wide-ranging artistic engagement with technological devices intended for mass audiences. While the common understanding of the relation between art and technology in this period amounts to one of mere enthusiasm for the novel formal qualities of machines and mechanical structures, this dissertation demonstrates that artist-engineers deployed the telephone, radio, film projector, and synthesizer as tools for direct artistic expression. In doing so, they transformed a fascination with the machines of modernity into a functional practice and extended the avant-garde project to explore new modes of perception into a sonic register. This dissertation examines a cross-section of these experiments in the United States, France, Germany, and Russia. In 1932–33, orchestra conductor Leopold Stokowski (1882–1977) collaborated with Harvey Fletcher, a prominent physicist at Bell Telephone Laboratories, and other engineers on the long-distance transmission of a symphony concert by telephone. Beginning in the late-1920s, the Surrealist radio plays of French artist Paul Deharme (1898–1934) used sound to influence the subconscious mind, drawing directly from methods developing concurrently in the field of Freudian psychoanalysis. In 1929, building on the recent invention of optical sound-on-film systems, German animator Rudolf Pfenninger (1899–1976) devised a method of artificial sound synthesis based on translating hand-painted sound waves into light and then audible sound through the use of a projector. And in 1930, Russian engineer Evgeny Sholpo (1891–1951), working with colleagues at the Central Laboratory of Wire Communication in Leningrad, invented a device for the production of synthetic sound, made from cut paper, to accompany motion pictures. With the exception of Italian Futurist projects with noise in the 1910s, early twentieth century artists working with sound technologies, such as the figures I explore, have been excluded from canonical art histories and theories of the avant-garde. As a result, the conceptual artist and composer John Cage has emerged as the catalyst for postwar experiments with art, technology, and music. This dissertation fills in the historical lacuna between Futurism and Cage, a gap of nearly forty years, to demonstrate a continuum of sonic practices. In doing so, it reveals a previously-unexplored relationship between sound, the avant-garde, and technological innovation

    Advances in Computational Social Science and Social Simulation

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    Aquesta conferència és la celebració conjunta de la "10th Artificial Economics Conference AE", la "10th Conference of the European Social Simulation Association ESSA" i la "1st Simulating the Past to Understand Human History SPUHH".Conferència organitzada pel Laboratory for Socio­-Historical Dynamics Simulation (LSDS-­UAB) de la Universitat Autònoma de Barcelona.Readers will find results of recent research on computational social science and social simulation economics, management, sociology,and history written by leading experts in the field. SOCIAL SIMULATION (former ESSA) conferences constitute annual events which serve as an international platform for the exchange of ideas and discussion of cutting edge research in the field of social simulations, both from the theoretical as well as applied perspective, and the 2014 edition benefits from the cross-fertilization of three different research communities into one single event. The volume consists of 122 articles, corresponding to most of the contributions to the conferences, in three different formats: short abstracts (presentation of work-in-progress research), posters (presentation of models and results), and full papers (presentation of social simulation research including results and discussion). The compilation is completed with indexing lists to help finding articles by title, author and thematic content. We are convinced that this book will serve interested readers as a useful compendium which presents in a nutshell the most recent advances at the frontiers of computational social sciences and social simulation researc
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