503 research outputs found
Web Services as Product Experience Augmenters and the Implications for Requirements Engineering: A Position Paper
There is currently little insight into what requirement engineering for web services is and in which context it will be carried out. In this position paper, we investigate requirements engineering for a special kind of web services, namely web services that are used to augment the perceived value of a primary service or product that is itself not a web service. We relate requirements engineering to a common enterprise architecture pattern and derive from this a number of research questions for further study
Technology of Satellite and Mobile Communication in Modern Distance Education
This paper describes the use of technology of satellite and mobile communication for quality improving
of modern distance education
The Multi-Channel CRM Application Framework for M-Business Practices
In every industry, customersā preferences are changing faster than ever before. Customers can no longer be categorized into well-defined market segments or homogeneous groups. They need to be treated as individuals each with specific needs. The information must be available to anyone from anywhere at anytime. Therefore, service quality becomes an important measure for both enterprises and customers. In real-time economy, sales and services have deep impacts on up/downstream decisions, as well as decisions related to supply chain trading partners. Thus, customer relationship management (CRM) has more transparency than ever, by shifting from a sales productivity tool to a technology-enabled relationship management strategy. Todayās businesses are typical collaborative multienterprise multi-channel supply chain consisting of several specialists. Mobile technology and personalized customer care open the door to new opportunities by offering valueadd services in CRM practices. The key to customer satisfaction and loyalty resides in the enterpriseās core offering and efficient transaction management. This paper provides a broad discussion on the design of mobile-toenterprise application framework for CRM practices. The purpose is to provide an overview and schematic to design an integrated mobile CRM suite. The ideal of this approach is to maximize the value of an enterpriseās customer portfolio through more efficient and effective marketing, sales, and customer service and to put the customers in control, by providing self-service and solution-centered support. With the mobile CRM application framework, the enterprise is also extended to suppliers and trading partners so that when customers get in contact with the resources of an enterprise, they also touch the resources of the value chain. The customers who drive the entire value chain (or supply chain), determine what is to be produced, when it is produced, and at what price
Apps vs Devices: Can the usability of mobile apps be decoupled from the device?
In this paper we present a study using subjective measures to examine usability of mobile phone applications running on two different platforms, the OSX iPhone and an O2 Orbit running Windows Mobile operating system.The aim was to enhance the understanding of the influence of devices on mobile application usability.We gathered subjective measures using questionnaires to assess the satisfaction level while using mobile applications installed on two different devices.Results indicate that the device
on which an application is installed strongly influence user satisfaction
The emergence of the mobile internet in Japan and the UK: platforms, exchange models, and innovation 1999ā2011
In 1999 Japanese mobile operator NTT DoCoMo launched arguably the worldās first successful
mobile Internet services portal called āiāmodeā. In Europe at the same time a series of failures
diminished the opportunities to attract customers to the mobile Internet. Even though similar
Internet technologies were available in Japan and the UK, very different markets for services
developed during the initial years 1999ā2003. When the West expected Japanese firms to
become dominant players in the mobile digitalisation of services during the introduction of 3G
networks, it remained instead a national affair. The dominant views of how markets for mobile
services operated seemed flawed.Ā Ā
Soācalled delivery platforms were used to connect mobile phones with service contents that were
often adapted from the PC world. Designing and operating service delivery platforms became a
new niche market. It held a pivotal role for the output of services and competition among
providers.Ā Ā
This thesis sets out to answer a set of interārelated questions: How and where did firms innovate
in this new and growing part of the service economy and how are new business models mediated
by service delivery platforms? It argues that innovation in the digitalised economy is largely
influenced by firms achieving platform leadership through coordination of both technological
systems and the creation of multiāsided exchanges.
This thesis demonstrates from cases of multiāsided markets in operatorācontrolled portals, of
mobile video and TV and of event ticketing in Japan and the UK that defining the scope of the
firm on the network level forms the basis for incremental innovation, the dominant form of
service innovation. A parallel focus on coordinating platform technology choices forms the basis
for firms to trade fees, advertisements, and user data, enabling control over profitable parts of
multiāsided value networks
The Quest for Mobility: Designing Enterprise Application Framework for M-Business Practices
With the advent of the āroad warrior,ā a growing part of the workforce is mobile and using all sorts of mobile devices to stay in touch and transact business. As the global economy shifts toward the mobile economy, enterprises need to be progressively more flexible and globalize. Mobile businesses open up new opportunities for innovative enterprises and give them new means of communications with customers and employees. In a changing business landscape, mobile business addresses new customer channels and integration challenges. The current transformation is simply the movement of e-business to a mobile environment. It is still a developing concept as are the business models that support it. The usefulness of the mobile channels will be largely driven by new enterprise applications that enhance the overall customer values. This paper provides a broad discussion on the movement of mobile integration strategies. Several issues will be addressed, such as value chain, the data access of mobile computing, m-business application framework, and the future development of mobile computing. All of these efforts attempt to provide an overview and schematics for the integration of modern e-business application strategies into future m-business practices. This paper will show that any proposed system or strategy must recognize the primary value and mechanism of how people āwork,ā and technological solutions must be devised in order to facilitate people who conduct business. With mobile technologies, enterprise applications will go beyond the four walls of organizations to a workforce on the mov
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