34,020 research outputs found

    Information Outlook, March 2007

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    Volume 11, Issue 3https://scholarworks.sjsu.edu/sla_io_2007/1002/thumbnail.jp

    The Nature and Nurture of Sports Performance, Blog 4

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    Student blog posts from the Great VCU Bike Race Book

    Improving sport brands’ reputation through marketing events

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    The rationale of this paper is to highlight how a marketing event can be used as a promotional tool by a sporting organization. A case study approach has been chosen for the demonstration. The major findings of the research are that integrating a marketing event in the promotional mix can help a football league to better identify itself with its target consumers and to increase its brand value, while also offering an unforgettable experience for the participants. There are two important implications this paper could have. The first one would be to help researchers and practicioners realize that there is a difference between a sporting event and a marketing event. The confusion will be cleared in the Introduction of the case study. The second one would be to show sport marketers how a given event can be marketed. Therefore, the paper makes another difference, between „marketingevents” and „eventmarketing. Eventmarketing represents the core of the paper: the stages of event production, event promotion and event distribution (consumption) are largely investigated.sport marketing, marketing events, eventmarketing.

    Devil in the Making: Sino-Japanese Wartime Cultural Products in China and Its Influence on Chinese Nationalism

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    This paper aims to provide a possible interpretation of the role of Sino-Japanese wartime cultural products in shaping Chinese nationalism through a cultural sociological analysis. The concept of “wartime cultural products” in this paper does not refer to the cultural products produced during wartime; instead, it refers to the cultural products with war as the topic. In order to give a hint of the role of Sino-Japanese wartime cultural products in shaping Chinese nationalism, the author asks the following two specific questions and will answer them in the main body of this paper: 1) what is the deep cultural structure of the anti-Japanese culture products? 2) how does the deep cultural structure shape current Chinese nationalism and anti-Japanese action? “Deep cultural structure” here means the objective but non-public codes and logic, which is different from the surface structure that can be obtained easil

    ALEA III 14th International Composition Competition for Young Composers

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    This is the concert program of the ALEA III 14th International Composition Competition for Young Composers performance on Wednesday, September 25, 1996 at 7:00 p.m., at the Tsai Performance Center. Works performed were "Passages" by Eliane Aberdam, "Peregrination" by Joao Pedro Oliveira, "L'Attimo Rapito" by Paolo Tortiglione, "Fire Mountain" by Gregory C. Smith, Fragment from "Prometheus Unbound" by Hendrik Pienaar Hofmeyr, "B'reshit" by Jorge Liderman, "Samandakas' Dance" by George Hatzimichelakis, and "The Unforgettable Hour" by Drew Hemenger. Digitization for Boston University Concert Programs was supported by the Boston University Humanities Library Endowed Fund

    Andrzej Wajda’s Hamlet (IV) - a Metatheatrical Reading of Hamlet

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    Zadanie pt. „Digitalizacja i udostępnienie w Cyfrowym Repozytorium Uniwersytetu Łódzkiego kolekcji czasopism naukowych wydawanych przez Uniwersytet Łódzki” nr 885/P-DUN/2014 dofinansowane zostało ze środków MNiSW w ramach działalności upowszechniającej nauk

    “Reread me backwards”: Deciphering the Past in Elizabeth Bowen’s The Heat of the Day

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    Set during the midst of the London Blitz, Elizabeth Bowen’s The Heat of the Day revolves around a narrative of espionage, but unlike many novels from the spy genre, it refuses to disclose all of its secrets. Instead, the novel’s dense and complex language, which so effectively expresses the dislocating effects of a city under attack, resists an easy or uncomplicated reading. This article examines the motif of reading within the novel, which manifests when its protagonist, Stella Rodney, learns her lover Robert is a Nazi spy. In her efforts to locate proof of his defection, Stella becomes caught in a recurrent but indeterminable task of rereading past events, a movement which attempts to remember the past but also foregrounds a fundamental inability to ever wholly resolve its enigmas. When Stella fails to read her past for lost clues, she is prevented from viewing the events of her life as a coherent and meaningful narrative. The novel’s difficult language reflects this lack of resolution, refusing to assimilate the events it depicts into a straightforward account. With its wartime setting as a disorienting backdrop, The Heat of the Day undermines the purpose of reading as the discovery of sense and meaning, producing instead only more questions and mysteries

    Usos públicos de passados ditatoriais: Visualizações na Alemanha

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    This article aims to reconstruct the visualization of the past in Germany between 1945 and 2005. The remembrances of the National Socialism shows the myriad ways in which Germans have sought to memorialize this dark part of their history. The remembrances of the experiences of the Holocaust and the Nazism were incorporated in the society according to political situations. In this study we found five different stages that describe multiple discussions over forgetting and memory. In order to examine this subject, we offer an analysis based on a theoretical framework and historical events.Este artigo objetiva reconstruir a visualização do passado na Alemanha entre 1945 e 2005. As lembranças do nacional-socialismo manifestam as inúmeras maneiras pelas quais os alemães têm buscado para memorar esta parte tenebrosa de sua história. As lembranças das experiências do Holocausto e do nazismo foram incorporadas na sociedade de acordo com situações políticas. Neste estudo, encontramos cinco diferentes estágios que descrevem múltiplas discussões acerca do esquecimento e da memória. A fim de examinar esse assunto, oferecemos uma análise teoricamente estruturada e amparada por eventos históricos.Fil: Svampa, María Lucila. Consejo Nacional de Investigaciones Científicas y Técnicas; Argentina. Universidad de Buenos Aires. Facultad de Ciencias Sociales. Instituto de Investigaciones "Gino Germani"; Argentin

    The Cord Weekly (May 23, 1985)

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    A Celebration of Raphael's Life, April 26, 2011

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    This is the concert program of the A Celebration of Raphael's Life performance on Tuesday, April 26, 2011 at 7:00 p.m., at the Tsai Performance Center, 685 Commonwealth Avenue, Boston, Massachusetts. Works performed were Octet in E-Flat Major, op. 20 by Felix Mendelssohn, "Meditation" from the opera Thaïs by Jules Massenet, Quintet for Clarinet and Strings, K. 581 by Wolfgang Amadeus Mozart, "Thy Hand, Belinda... When I am Laid In Earth" from Dido and Aeneas by Henry Purcell, Nocturne in C-Sharp Minor by Frédéric Chopin, String Quintet in C Major, D. 956, op. posth. 163 by Franz Schubert, and Quartet, op. 130 Cavatina by Ludwig van Beethoven. Digitization for Boston University Concert Programs was supported by the Boston University Center for the Humanities Library Endowed Fund
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