Environmental Education in the Public Sphere: Comparing Practice with Psychosocial Determinants of Behavior and Societal Change

Environmental education of the general public is widely practiced by a variety of types of organizations. Dedicated environmental groups, nature centers, zoos, parks, and other entities work on issues ranging from local threats to air, water, and habitat to global problems such as climate change and deforestation. A great deal of those efforts focus largely on providing information and raising awareness. Behavioral research and change models, however, suggest other factors are important in order to effect change on an individual, regional, or societal level. An analysis of environmental education in practice, examining methods and materials in use, showed the degree to which there were alignments between the content and psychosocial determinants of change, as well as how actions related to change theories. This mixed-methods study of groups doing environmental education in the public sphere compared their practices with the factors shown to help predict pro-environmental behavior, why people change their actions and habits. Through this survey research and multiple case study, increased knowledge and understanding can help inform future efforts at change on critical local, national, and world environmental problems. It can also lead to further research into environmental education, using behavior and change theories

Antecedents of customer citizenship behavior among automobile online brand community in Malaysia

This study intends to explore the antecedents of customer citizenship behavior (CCB) in Malaysia. CCB has been frequently debated in the last few decades, but researchers have not reached consensus on the definitions of various extra-role behavior because due to the inconsistent terminologies of CCB. The systematic sampling among 156 members of automobile online brand communities revealed that brand trust and brand love has a significant relationship on customer citizenship behavior

ANTECEDENTS OF CUSTOMER CITIZENSHIP BEHAVIOR AMONG AUTOMOBILE ONLINE BRAND COMMUNITY IN MALAYSIA

This study intends to explore the antecedents of customer citizenship behavior (CCB) in Malaysia. CCB has been frequently debated in the last few decades, but researchers have not reached consensus on the definitions of various extra-role behavior because due to the inconsistent terminologies of CCB. The systematic sampling among 156 members of automobile online brand communities revealed that brand trust and brand love has a significant relationship on customer citizenship behavior.Â

The role of staff engagement in facilitating staff-led value co-creation

YesThe study extends customer-led co-creation research to the related staff-led value co-creation domain. In particular, the purpose of the study is to investigate the role of staff engagement as a facilitator of staff-led value co-creation. Design/methodology/approach: A new conceptual framework develops a model of staff-led value-creation, using three types of staff-led co-creation. A quantitative approach is used. Survey collection yielded a sample of 1165 employees in an Australian not-for-profit context across nineteen organizations. AMOS SEM (Structural Equation Modelling) analyzes the data. Findings: A major finding is the nexus between staff engagement and staff-led value co-creation. The nexus applies for three types of staff-led co-creation and three staff categories. Different explanatory mechanisms apply to each type of staff-led value co-creation. Research Limitations/implications: The not-for-profit context may not generalize to the for-profit sector, but future research could clarify this matter. Practical implications: The results can inform organizations wishing to create greater service contributions through greater staff participation, which can include a staff-initiating (staff-led) role. Different value co-creation targets require different corporate triggers, reflecting the different explanatory mechanisms of each co-creation type. Social Implications: The not-for-profit context provides major social implications. Originality/value: The emphasis on staff-led value co-creation augments the customer-led co-creation literature. Additionally, exploring the (staff) engagement to (staff) value co-creation nexus is a novel contribution

ANTECEDENTS OF CITIZENSHIP BEHAVIORS IN OPEN PROFESSIONAL VIRTUAL COMMUNITIES

As with organizational development, citizenship behavior should be central to the development and success of open professional virtual communities (OPVC). An increasing literature emphasizes on predicting knowledge contribution behaviors in virtual communities from the extrinsic and intrinsic motivation or benefit perspectives. In line with the consumer behavior literature that distinguishes between hedonic and utilitarian shopping values, we classify these motivations or benefits of knowledge sharing into either hedonic or utilitarian. We propose and test a theoretical model in which hedonic value and utilitarian value are operationalized as formative second-order constructs and examine their effects on members’ satisfaction with sharing knowledge and citizenship behaviors in an open professional virtual community. Data collected from 428 members of one OPVC provide support for the proposed model. The results help understanding how utilitarian value and hedonic value differ in their relationships with satisfaction and VCCB of knowledge contributors. Implications for theory and practice and limitations are discussed

CUSTOMER CITIZENSHIP BEHAVIOR (CCB): THE ROLE OF BRAND EXPERIENCE AND BRAND COMMUNITY COMMITMENT AMONG AUTOMOBILE ONLINE BRAND COMMUNITY IN MALAYSIA

This paper aims to examine the relationship of brand experience and brand community commitment on customer citizenship behaviour (CCB), as well as the mediating effect of brand community commitment in the relationship between brand experience and customer citizenship behaviour. Data were collected via online questionnaire surveys. PLS 3.0 and bootstrapping methods were used for the data analyses. Results show that brand experience plays a significant role in influencing brand community commitment and CCB. Besides, community commitment also mediates the relationship between brand experience and customer citizenship behaviour (i.e. recommendation, helping other customers, and providing feedback). The findings suggest that marketing or service managers must create positive brand experience among the automobile customers, and create programs to enhance brand community commitment.Â

Bullies in the Block Area: The Early Childhood Origins of Mean Behavior

Bullying can pose a serious threat to children's immediate and long-term health and well-being, and can have profound impacts on all children involved in bullying behaviors, whether as the one bullying others, the one being bullied, or the one witnessing bullying. At least some of the roots of bullying behaviors, and conversely the roots of positive pro-social skills, can likely be found in adverse and positive experiences during early childhood, yet the research literature on these connections is limited. The early childhood field lacks a coherent, theoretical model that identifies the factors contributing to "mean" or aggressive behavior in young children, and establishes the developmental link between this early behavior and later bullying behavior. This white paper summarizes the literature on seven key hypotheses about the roots of bullying behavior in early childhood experiences

Drivers of Online Brand Community Value Creation: The Role of Psychological Empowerment

There is an upsurge of consumer empowerment driven by the rise of the Internet and online communities. However, the effect of psychological empowerment that may be experienced in contributing knowledge and experiences in the process of participation in online brand community has seldom been investigated. This study aims to examine the role of psychological empowerment in online brand community and its impact on value co-creation behaviors. By using PLS-SEM, the result indicate that perceived responsiveness, validation, status seeking, perceived network size, and information quality, facilitates the establishment of psychological empowerment, which in turn promotes consumers’ value co-creation behaviors. Implications for researchers and practitioners are discussed

Going above and beyond for implementation: the development and validity testing of the Implementation Citizenship Behavior Scale (ICBS).

BackgroundIn line with recent research on the role of the inner context of organizations in implementation effectiveness, this study extends research on organizational citizenship behavior (OCB) to the domain of evidence-based practice (EBP) implementation. OCB encompasses those behaviors that go beyond what is required for a given job that contribute to greater organizational effectiveness. The goal of this study was to develop and test a measure of implementation citizenship behavior (ICB) or those behaviors that employees perform that go above and beyond what is required in order to support EBP implementation.MethodsThe primary participants were 68 supervisors from ten mental health agencies throughout California. Items measuring ICB were developed based on past research on OCB and in consultation with experts on EBP implementation in mental health settings. Supervisors rated 357 of their subordinates on ICB and implementation success. In addition, 292 of the subordinates provided data on self-rated performance, attitudes towards EBPs, work experience, and full-time status. The supervisor sample was randomly split, with half used for exploratory factor analyses and the other half for confirmatory factor analyses. The entire sample of supervisors and subordinates was utilized for analyses assessing the reliability and construct validity of the measure.ResultsExploratory factor analyses supported the proposed two-factor structure of the Implementation Citizenship Behavior Scale (ICBS): (1) Helping Others and (2) Keeping Informed. Confirmatory factor analyses with the other half of the sample supported the factor structure. Additional analyses supported the reliability and construct validity for the ICBS.ConclusionsThe ICBS is a pragmatic brief measure (six items) that captures critical behaviors employees perform to go above and beyond the call of duty to support EBP implementation, including helping their fellow employees on implementation-related activities and keeping informed about issues related to EBP and implementation efforts. The ICBS can be used by researchers to better understand the outcomes of improved organizational support for implementation (i.e., implementation climate) and the proximal predictors of implementation effectiveness. The ICBS can also provide insight for organizations, practitioners, and managers by focusing on key employee behaviors that should increase the probability of implementation success