7,859 research outputs found

    mARC: Memory by Association and Reinforcement of Contexts

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    This paper introduces the memory by Association and Reinforcement of Contexts (mARC). mARC is a novel data modeling technology rooted in the second quantization formulation of quantum mechanics. It is an all-purpose incremental and unsupervised data storage and retrieval system which can be applied to all types of signal or data, structured or unstructured, textual or not. mARC can be applied to a wide range of information clas-sification and retrieval problems like e-Discovery or contextual navigation. It can also for-mulated in the artificial life framework a.k.a Conway "Game Of Life" Theory. In contrast to Conway approach, the objects evolve in a massively multidimensional space. In order to start evaluating the potential of mARC we have built a mARC-based Internet search en-gine demonstrator with contextual functionality. We compare the behavior of the mARC demonstrator with Google search both in terms of performance and relevance. In the study we find that the mARC search engine demonstrator outperforms Google search by an order of magnitude in response time while providing more relevant results for some classes of queries

    Referencial para a caracterização de websites de hotéis de acordo com as necessidades dos consumidores

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    Online presence is essential for tourism organisations, and the quality of websites can influence customers. In the case of hotels, there are many studies to evaluate website performance based on functionality, usability and other factors, much less on the amount of different information available to the consumer. In the near future by using Big Data it is expected that hotel websites will be dynamic, they will adapt themselves on-the-fly, showing personalized information to each consumer. Different consumers will have different websites (information? available) from the same hotel. This paper presents a framework for the characterisation of hotel websites, focusing on the amount of information available to the consumer in each website, which was applied in a case study during the last months of 2013 to the websites of five-star hotels that operate in the tourist region of the Algarve, Portugal. The framework allowed to identify a set of exhaustive indicators for hotel website characterisation, which were then grouped into ten fundamental information dimensions. These dimensions further fell into four dimension groups. Finally, it is presented and discussed quantitative and qualitative evaluations, that illustrates which indicators and dimensions are more often considered on hotel websites to satisfy the consumer?s information needs

    Personalised online sales using web usage data mining

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    Practically every major company with a retail operation has its own web site and online sales facilities. This paper describes a toolset that exploits web usage data mining techniques to identify customer Internet browsing patterns. These patterns are then used to underpin a personalised product recommendation system for online sales. Within the architecture, a Kohonen neural network or self-organizing map (SOM) has been trained for use both offline, to discover user group profiles, and in real-time to examine active user click stream data, make a match to a specific user group, and recommend a unique set of product browsing options appropriate to an individual user. Our work demonstrates that this approach can overcome the scalability problem that is common among these types of system. Our results also show that a personalised recommender system powered by the SOM predictive model is able to produce consistent recommendations

    Discovering user access pattern based on probabilistic latent factor model

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    There has been an increased demand for characterizing user access patterns using web mining techniques since the informative knowledge extracted from web server log files can not only offer benefits for web site structure improvement but also for better understanding of user navigational behavior. In this paper, we present a web usage mining method, which utilize web user usage and page linkage information to capture user access pattern based on Probabilistic Latent Semantic Analysis (PLSA) model. A specific probabilistic model analysis algorithm, EM algorithm, is applied to the integrated usage data to infer the latent semantic factors as well as generate user session clusters for revealing user access patterns. Experiments have been conducted on real world data set to validate the effectiveness of the proposed approach. The results have shown that the presented method is capable of characterizing the latent semantic factors and generating user profile in terms of weighted page vectors, which may reflect the common access interest exhibited by users among same session cluster. © 2005, Australian Computer Society, Inc

    Trusting IT Artifacts: How Trust Affects our Use of Technology

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    Despite recent interest in the role of trust in Information Systems, the potential of IS to foster trust in business relationships remains largely untapped. In order to better realize this potential, this dissertation examines three areas of IS trust research for which research is particularly limited: (1) the IT artifact as a target of trust, (2) IS-based source credibility as an antecedent of trust, and (3) the effect of anonymity on trust in online environments. The objective of this dissertation is to examine the effects of IS on trust in each of these areas. To do so, a multi-paper dissertation format is adopted in which each area examined constitutes a distinct, though complimentary, study. Together, these studies further research on how IS can enhance trust in business relationships

    Semantic image retrieval using relevance feedback and transaction logs

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    Due to the recent improvements in digital photography and storage capacity, storing large amounts of images has been made possible, and efficient means to retrieve images matching a user’s query are needed. Content-based Image Retrieval (CBIR) systems automatically extract image contents based on image features, i.e. color, texture, and shape. Relevance feedback methods are applied to CBIR to integrate users’ perceptions and reduce the gap between high-level image semantics and low-level image features. The precision of a CBIR system in retrieving semantically rich (complex) images is improved in this dissertation work by making advancements in three areas of a CBIR system: input, process, and output. The input of the system includes a mechanism that provides the user with required tools to build and modify her query through feedbacks. Users behavioral in CBIR environments are studied, and a new feedback methodology is presented to efficiently capture users’ image perceptions. The process element includes image learning and retrieval algorithms. A Long-term image retrieval algorithm (LTL), which learns image semantics from prior search results available in the system’s transaction history, is developed using Factor Analysis. Another algorithm, a short-term learner (STL) that captures user’s image perceptions based on image features and user’s feedbacks in the on-going transaction, is developed based on Linear Discriminant Analysis. Then, a mechanism is introduced to integrate these two algorithms to one retrieval procedure. Finally, a retrieval strategy that includes learning and searching phases is defined for arranging images in the output of the system. The developed relevance feedback methodology proved to reduce the effect of human subjectivity in providing feedbacks for complex images. Retrieval algorithms were applied to images with different degrees of complexity. LTL is efficient in extracting the semantics of complex images that have a history in the system. STL is suitable for query and images that can be effectively represented by their image features. Therefore, the performance of the system in retrieving images with visual and conceptual complexities was improved when both algorithms were applied simultaneously. Finally, the strategy of retrieval phases demonstrated promising results when the query complexity increases

    Sequential Complexity as a Descriptor for Musical Similarity

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    We propose string compressibility as a descriptor of temporal structure in audio, for the purpose of determining musical similarity. Our descriptors are based on computing track-wise compression rates of quantised audio features, using multiple temporal resolutions and quantisation granularities. To verify that our descriptors capture musically relevant information, we incorporate our descriptors into similarity rating prediction and song year prediction tasks. We base our evaluation on a dataset of 15500 track excerpts of Western popular music, for which we obtain 7800 web-sourced pairwise similarity ratings. To assess the agreement among similarity ratings, we perform an evaluation under controlled conditions, obtaining a rank correlation of 0.33 between intersected sets of ratings. Combined with bag-of-features descriptors, we obtain performance gains of 31.1% and 10.9% for similarity rating prediction and song year prediction. For both tasks, analysis of selected descriptors reveals that representing features at multiple time scales benefits prediction accuracy.Comment: 13 pages, 9 figures, 8 tables. Accepted versio

    Web Design Attributes in Building User Trust, Satisfaction, and Loyalty for a High Uncertainty Avoidance Culture

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    In this study, we attempt to evaluate the user pref6 erences for web design attributes (i.e., typography, color, content 7 quality, interactivity, and navigation) to determine the trust, sat8 isfaction, and loyalty for uncertainty avoidance cultures. Content 9 quality and navigation have been observed as strong factors in 10 building user trust with e-commerce websites. In contrast, inter11 activity, color, and typography have been observed as strong de12 terminants of user satisfaction. The most relevant and interesting 13 finding is related to typography, which has been rarely discussed 14 in e-commerce literature. A questionnaire was designed to collect 15 data to corroborate the proposed model and hypotheses. Further16 more, the partial least-squares method was adopted to analyze the 17 collected data from the students who participated in the test (n 18 = 558). Finally, the results of this study provide strong support to 19 the proposed model and hypotheses. Therefore, all the web design 20 attributes were observed as important design features to develop 21 user trust and satisfaction for uncertainty avoidance cultures. Al22 though both factors seem to be relevant, the relationship between 23 trust and loyalty was observed to be stronger than between satis24 faction and loyalty; thus, trust seems to be a stronger determinant 25 of loyalty for risk/high uncertainty avoidance culture
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