Cognitive Psychology to Enhance Internet Marketing Website

In this new era, people need money for continuous of life. This has force people to work and gain money for themselves and also for house-hold income. When both parents are working, sometimes problem such as child care problem arise. One of the alternatives to avoid this problem is by earning income from home, which is through home-based business. The introduction of Internet has helped people those involve in home basedbusiness. They started to sell the product world-widely through Internet and has their own virtual shop in the Internet. Cognitive Psychology is one of the methods that can be used to enhance Internet marketing website. The main objective of this project is to develop an Internet marketing website that fully implemented Cognitive Psychology elements. There are a lot of online shopping websites nowadays but some of them failed to attract customer which lead to fail in internet marketing. The approach proposes for development of the project is prototyping methodology. A chosen product, which is ladies dress, will be sold through the website. This project also will provide guidelines for future use regarding the website development; the architecture of the website by taking into consideration about Cognitive Psychology

Cognitive Psychology to Enhance Internet Marketing Website

In this new era, people need money for continuous of life. This has force people to work and gain money for themselves and also for house-hold income. When both parents are working, sometimes problem such as child care problem arise. One of the alternatives to avoid this problem is by earning income from home, which is through home-based business. The introduction of Internet has helped people those involve in home basedbusiness. They started to sell the product world-widely through Internet and has their own virtual shop in the Internet. Cognitive Psychology is one of the methods that can be used to enhance Internet marketing website. The main objective of this project is to develop an Internet marketing website that fully implemented Cognitive Psychology elements. There are a lot of online shopping websites nowadays but some of them failed to attract customer which lead to fail in internet marketing. The approach proposes for development of the project is prototyping methodology. A chosen product, which is ladies dress, will be sold through the website. This project also will provide guidelines for future use regarding the website development; the architecture of the website by taking into consideration about Cognitive Psychology

a cognitive future internet architecture

This Chapter proposes a novel Cognitive Framework as reference architecture for the Future Internet (FI), which is based on so-called Cognitive Managers. The objective of the proposed architecture is twofold. On one hand, it aims at achieving a full interoperation among the different entities constituting the ICT environment, by means of the introduction of Semantic Virtualization Enablers, in charge of virtualizing the heterogeneous entities interfacing the FI framework. On the other hand, it aims at achieving an inter-network and inter-layer cross-optimization by means of a set of so-called Cognitive Enablers, which are in charge of taking consistent and coordinated decisions according to a fully cognitive approach, availing of information coming from both the transport and the service/content layers of all networks. Preliminary test studies, realized in a home environment, confirm the potentialities of the proposed solution

A Smart Game for Data Transmission and Energy Consumption in the Internet of Things

The current trend in developing smart technology for the Internet of Things (IoT) has motivated a lot of research interest in optimizing data transmission or minimizing energy consumption, but with little evidence of proposals for achieving both objectives in a single model. Using the concept of game theory, we develop a new MAC protocol for IEEE 802.15.4 and IoT networks in which we formulate a novel expression for the players' utility function and establish a stable Nash equilibrium (NE) for the game. The proposed IEEE 802.15.4 MAC protocol is modeled as a smart game in which analytical expressions are derived for channel access probability, data transmission probability, and energy used. These analytical expressions are used in formulating an optimization problem (OP) that maximizes data transmission and minimizes energy consumption by nodes. The analysis and simulation results suggest that the proposed scheme is scalable and achieves better performance in terms of data transmission, energy-efficiency, and longevity, when compared with the default IEEE 802.15.4 access mechanism.Peer reviewe

Building Programmable Wireless Networks: An Architectural Survey

In recent times, there have been a lot of efforts for improving the ossified Internet architecture in a bid to sustain unstinted growth and innovation. A major reason for the perceived architectural ossification is the lack of ability to program the network as a system. This situation has resulted partly from historical decisions in the original Internet design which emphasized decentralized network operations through co-located data and control planes on each network device. The situation for wireless networks is no different resulting in a lot of complexity and a plethora of largely incompatible wireless technologies. The emergence of "programmable wireless networks", that allow greater flexibility, ease of management and configurability, is a step in the right direction to overcome the aforementioned shortcomings of the wireless networks. In this paper, we provide a broad overview of the architectures proposed in literature for building programmable wireless networks focusing primarily on three popular techniques, i.e., software defined networks, cognitive radio networks, and virtualized networks. This survey is a self-contained tutorial on these techniques and its applications. We also discuss the opportunities and challenges in building next-generation programmable wireless networks and identify open research issues and future research directions.Comment: 19 page

Approaches for Future Internet architecture design and Quality of Experience (QoE) Control

Researching a Future Internet capable of overcoming the current Internet limitations is a strategic investment. In this respect, this paper presents some concepts that can contribute to provide some guidelines to overcome the above-mentioned limitations. In the authors' vision, a key Future Internet target is to allow applications to transparently, efficiently and flexibly exploit the available network resources with the aim to match the users' expectations. Such expectations could be expressed in terms of a properly defined Quality of Experience (QoE). In this respect, this paper provides some approaches for coping with the QoE provision problem

Cognition-Based Networks: A New Perspective on Network Optimization Using Learning and Distributed Intelligence

IEEE Access Volume 3, 2015, Article number 7217798, Pages 1512-1530 Open Access Cognition-based networks: A new perspective on network optimization using learning and distributed intelligence (Article) Zorzi, M.a , Zanella, A.a, Testolin, A.b, De Filippo De Grazia, M.b, Zorzi, M.bc a Department of Information Engineering, University of Padua, Padua, Italy b Department of General Psychology, University of Padua, Padua, Italy c IRCCS San Camillo Foundation, Venice-Lido, Italy View additional affiliations View references (107) Abstract In response to the new challenges in the design and operation of communication networks, and taking inspiration from how living beings deal with complexity and scalability, in this paper we introduce an innovative system concept called COgnition-BAsed NETworkS (COBANETS). The proposed approach develops around the systematic application of advanced machine learning techniques and, in particular, unsupervised deep learning and probabilistic generative models for system-wide learning, modeling, optimization, and data representation. Moreover, in COBANETS, we propose to combine this learning architecture with the emerging network virtualization paradigms, which make it possible to actuate automatic optimization and reconfiguration strategies at the system level, thus fully unleashing the potential of the learning approach. Compared with the past and current research efforts in this area, the technical approach outlined in this paper is deeply interdisciplinary and more comprehensive, calling for the synergic combination of expertise of computer scientists, communications and networking engineers, and cognitive scientists, with the ultimate aim of breaking new ground through a profound rethinking of how the modern understanding of cognition can be used in the management and optimization of telecommunication network

Cognitive radio-enabled Internet of Vehicles (IoVs): a cooperative spectrum sensing and allocation for vehicular communication

Internet of Things (IoTs) era is expected to empower all aspects of Intelligent Transportation System (ITS) to improve transport safety and reduce road accidents. US Federal Communication Commission (FCC) officially allocated 75MHz spectrum in the 5.9GHz band to support vehicular communication which many studies have found insufficient. In this paper, we studied the application of Cognitive Radio (CR) technology to IoVs in order to increase the spectrum resource opportunities available for vehicular communication, especially when the officially allocated 75MHz spectrum in 5.9GHz band is not enough due to high demands as a result of increasing number of connected vehicles as already foreseen in the near era of IoTs. We proposed a novel CR Assisted Vehicular NETwork (CRAVNET) framework which empowers CR enabled vehicles to make opportunistic usage of licensed spectrum bands on the highways. We also developed a novel co-operative three-state spectrum sensing and allocation model which makes CR vehicular secondary units (SUs) aware of additional spectrum resources opportunities on their current and future positions and applies optimal sensing node allocation algorithm to guarantee timely acquisition of the available channels within a limited sensing time. The results of the theoretical analyses and simulation experiments have demonstrated that the proposed model can significantly improve the performance of a cooperative spectrum sensing and provide vehicles with additional spectrum opportunities without harmful interference against the Primary Users (PUs) activities

When outcome expectations become habitual: explaining vs. predicting new media technology use from a social cognitive perspective

This study examined the triadic relationship between expected outcomes, habit strength, and media technology use within the model of media attendance (Larose & Eastin, 2004). Mobile phone users (N = 664) were divided into two groups using a stratified random sampling method. Respondents of group one (n = 334) were surveyed on existing mobile phone use, respondents of group two (n = 310) were surveyed on the intention to use mobile video phone. On the basis of structural equation analysis, the results of this study support the assumption that within the model of media attendance existing media use is more likely to be explained by habit strength, and new media use is more likely to be predicted by outcome expectations