825,768 research outputs found
Armstrong State University Athletics to End Intercollegiate Competition Following 2016-17 Season
The Armstrong State University/Georgia Southern University Athletics Operational Working Group announced that it will recommend to the Consolidation Implementation Committee (CIC) that intercollegiate competition end at Armstrong State University following the current 2016-17 athletic year
Armstrong State-Georgia Southern Consolidation Committee Appointed
University System of Georgia (USG) Chancellor Dr. Steve Wrigley has appointed the Armstrong State University β Georgia Southern University Consolidation Implementation Committee. The 41-member committee consists of 20 representatives each from Armstrong State and Georgia Southern and one representative from Savannah State University. The committee will have its frst meeting at the USG System Offce on Wednesday, Feb. 1
ROI of Online Press Releases
Press releases used to be one of the basic tools of the public relations profession, used by PR practitioners to communicate news directly to journalists. With the advent of new online communication channels, the goals, target audiences, and overall scope of press releases have evolved, transforming press releases themselves into a new communication tool used by public relations and marketing professionals alike.The purpose of this research study was to identify and analyze current patterns in the uses of online press releases. Specifically, the objectives of this study were to identify:Goals of online press releases;Target audiences of online press releases;Criteria for evaluating the success of online press releases; as well asTactics, opportunities and challenges of using online press releases.Ultimately, the goal of the study is to examine the changing roles of public relations and marketing in the context of how the press release is being used as a tool used not only by PR professionals but also by marketing professionals and small business owners for a wide variety of purposes and objectives. Based on the study's results, the SNCR Fellows have compiled a list of recommendations about the use and evaluation of online press releases and some observations about this evolving communications profession
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