Integrasi Pendekatan Masalah Sosial dan Aset Komunitas Dalam Memberdayakan Masyarakat Desa di Era 4.0

This study describes the stages of empowerment carried out by the Marketer Village Community (Komerce) in empowering rural communities in Purbalingga. The empowerment of the Marketer Village is based on technological developments in the 4.0 era. The research method used is qualitatively descriptive by using purposive interviews, documentation and online data searches. This study concludes that the stages of empowerment carried out by Kampung Marketer integrate social problem mapping and asset based community development (ABCD) approaches. In carrying out the empowerment stages, the role of the empowering subject is dominant in the process of mapping social problems, exploring community assets to planning actions. However, at other stages, empowerment is carried out by involving the participation of village communities as organizers and implementers of empowerment programs in the village in a sustainable manner. In addition, the success of the empowerment carried out is also due to efforts to build positive collaboration with parties outside the village, such as city businessmen as partners. With systematic stages, based on social problems and the potential assets of the village community, Kampung Marketer succeeded in increasing the capacity of the village community, including: knowledge, mindset, skills, a positive climate in the village, as well as increasing economic welfare and community independence.</jats:p

SOCIAL ENTERPRISE DALAM PERSPEKTIF MAQASHID SYARIAH: STUDI PADA PT KAMPUNG MARKETERINDO BERDAYA

This study aims to reveal the social enterprise innovation implemented by PT KampungMarketerindo Berdaya to empower rural communities with a maqashid al-syariahperspective. So far, quite a number of previous studies have discussed the theme ofmaqashid al-syariah. However, mostly in the perspective of Islamic law and itsapplication in banking. This study contributes to outlining the suitability of socialenterprise practices and community empowerment when viewed from the maqashidsharia principles. The research method used in 2 stages, namely online data search andin-depth interviews. Marketer village empowerment innovations are in the form of: 1)training village youth with online business technology skills, 2) building empowerment inthe form of social enterprise, 3) connecting village skilled workers to urban businessmenwho need their services. The results of the study show that the empowerment of theMarketer Village with the profit for benefit social enterprise model is in line with theprinciples of Maqashid Syariah, both in terms of orientation, implementation and theresulting benefit

Social Enterprise Dalam Perspektif Maqashid Syariah: Studi Pada PT Kampung Marketerindo Berdaya

This study aims to reveal the social enterprise innovation implemented by PT Kampung Marketerindo Berdaya to empower rural communities with a maqashid al-syariah perspective. So far, quite a number of previous studies have discussed the theme of maqashid al-syariah. However, mostly in the perspective of Islamic law and its application in banking. This study contributes to outlining the suitability of social enterprise practices and community empowerment when viewed from the maqashid sharia principles. The research method used in 2 stages, namely online data search and in-depth interviews. Marketer village empowerment innovations are in the form of: 1) training village youth with online business technology skills, 2) building empowerment in the form of social enterprise, 3) connecting village skilled workers to urban businessmen who need their services. The results of the study show that the empowerment of the Marketer Village with the profit for benefit social enterprise model is in line with the principles of Maqashid Syariah, both in terms of orientation, implementation and the resulting benefit.</jats:p