The Economic Role of Tourism and the Dimension of the Touristic Phenomenon on a National and Global Scale

Nowadays tourism represents a quite distinct field of human activity, a component of highest importance of the economic and social life for an ever larger number of countries on the globe. Tourism evolves constantly due to the changes occurring in contemporary civilization, its dynamics integrating in the general process of development

Aspects regarding innovation management in services industry

Innovation is reshaping the corporate culture of organizations in this present age of competency and service legacy. Innovation in services is getting recognition from the top executives due to its strategic importance and globalizes competition, which has escalated the demand of better change and adoption of best practices through change in processes. Innovation has been studied in a variety of contexts, including in relation to technology, commerce, social systems, economic development, and policy construction. There are, therefore, naturally a wide range of approaches to conceptualizing innovation in the scholarly literature. This article attempts to contribute to this latter discussion and progress towards further clarification of the specific characteristics of services innovation, while also identifying common features.service innovation, innovation management, knowledge management

INNOVATION TRENDS ON INFORMATION AND COMMUNICATION TECHNOLOGIES

The importance of innovation was long underestimated in service activities. In contrast to the radical innovations vital to growth in manufacturing sectors, innovations in services and tourism were secondary and capital-scarce, and for this reason they were excluded from the scope of government interest and action. It is interesting to note that the discourse changed with the emergence of new information and communication technologies, which have been especially influential in the realm of tourism

PROBLEMS IN MEASURING CUSTOMER SATISFACTION

Companies that embrace client orientation are preoccupied by measuring the level of satisfaction of those who consume their products or utilizes their products. That is why, customer satisfaction has to be transposed in measurable parameters that can be understood and influenced. Nevertheless, measuring customer satisfaction involves a lot of problems

The Economic Role of Tourism and the Dimension of the Touristic Phenomenon on a National and Global Scale

Nowadays tourism represents a quite distinct field of human activity, a component of highest importance of the economic and social life for an ever larger number of countries on the globe. Tourism evolves constantly due to the changes occurring in contemporary civilization, its dynamics integrating in the general process of development.tourism, tourism industry, tourism destination