Inovação, design e sustentabilidade social: novas tendencias para o desenvolvimento local na contemporaneidade

This paper takes as its point of departure the “counter-currents” envisioned by Gui Bonsiepe in 1978 regarding the practice of design. The development of these ideas is reviewed based on the evolution of the concept of sustainability, as well as its social approach and relationship with innovation and design. In line with Bonsiepe’s ideas, the paper identifies changes in the role of design in order to meet new social needs; as examples, it presents interventions based on participatory design and social innovation, which generate alternatives for local development in the contemporary city. Due to new realities, the ability to construct intangible products is ever more important. The political action of design is more and more urgent; designers are called to play a leading role in the critical construction of new citizenship identities. A new field of action: social design.Toma-se como ponto de partida as “contracorrentes” que Gui Bonsiepe visionava em 1978 sobre a prática do design. Revisa-se o aperfeiçoamento dessas ideias a partir da evolução do conceito de sustentabilidade, seu enfoque social e sua relação com a inovação e o design. Em correspondência com as proposições de Bonsiepe, identificam-se mudanças no papel do design para atender a novas necessidades sociais; como exemplos, apresentam-se intervenções de design participativo e inovação social, que geram alternativas de desenvolvimento local na cidade contemporânea. Novas realidades tornam mais importantes as capacidades de construção de produtos intangíveis. A ação política do design é cada vez mais urgente; os designers são convocados a cumprir um papel protagonista na construção crítica da nova cidadania. Um novo campo de ação, o design social.Se toman como punto de partida las “contracorrientes” que visionaba Gui Bonsiepe en 1978, sobre la práctica del design. Se revisa el perfeccionamiento de esas ideas a partir de la evolución del concepto de sostenibilidad, su enfoque social y su relación con la innovación y el design. En correspondencia con los planteamientos de Bonsiepe, se identifican cambios en el papel del design para atender nuevas necesidades sociales; como ejemplos se presentan intervenciones de design participativo e innovación social, que generan alternativas de desarrollo local en la ciudad contemporánea. Nuevas realidades hacen más importantes las capacidades de construcción de productos intangibles. La acción política del design es cada vez más urgente; los designers están llamados a cumplir un papel protagónico en la construcción crítica de la nueva ciudadanía. Un nuevo campo de acción, el design socia

The timeless character in design of graphic brands - redesign case study of the project "TAMAR"

O mercado atual de marcas gráficas tem passado por grandes atualizações nas linguagem a cerca do redesign de grandes marcas, para torna-las mais modernas e duradouras. Porem as mudanças por sua vez são sempre simples e pontuais para que não se perca a identidade já desenvolvida e criada pelo tempo de uso da marca. Neste caso o caráter atemporal se torna importante para o novo desenvolvimento fazendo com que as características dessas linguagens visuais se mantenham e continuem perdurando os adjetivos e mensagens visuais que elas passam. O presente estudo busca um exemplo de como realizar este redesign mantendo a atemporalidade, utilizando de parâmetros do caráter atemporal da marca e fazendo com que ela continue com seus atributos nas futuras aplicações, para este objetivo foi utilizado a marca do projeto “Tamar”. Obtendo um resultado que mantem os caráter atemporal no caso, sendo que este estudo resultou em uma marca gráfica ficticia e sem uso comercial.ABSTRACT: The current market for graphic brands has undergone major updates in language around the redesign of major brands, to make them more modern and durable. But the changes in turn are always simple and punctual so that the identity already developed and created by the time of use of the mark is not lost. In this case, the timeless character becomes important for the new development, causing the characteristics of these visual languages to remain and connue to endure the adjectives and visual messages that they pass. The present study seeks an example of how to accomplish this redesign while maintaining timelessness, using parameters of the timeless character of the brand and making it continue with its ainfo:eu-repo/semantics/publishedVersio

Uma revisão crítica da legislação brasileira acerca de embalagens especiais de proteção à criança: uma contribuição ao design de embalagens

Children in developing countries, such as Brazil, are still susceptible to accidents involving household product packaging. This article is a literature review regarding the Child Resistant Packaging (CRP), which presents the problems of intoxication, as well as the emergence of those packages. The article also discusses the Brazilian Bill No. 4841/94 compared with the current U.S. testing protocol, in order to make suggestions for improving the ergonomic and safety problems encountered.Crianças em países em desenvolvimento, com no Brasil, ainda estão susceptíveis à sofrer acidentes com embalagens de produtos domisanitários. Este artigo é uma revisão bibliográfica em relação às Embalagens Especiais de Proteção à Criança (EEPCs), que apresenta os problemas de intoxicação, bem como o surgimento dessas embalagens. O artigo também aborda o Projeto de Lei nº 4841/94 em comparação com o atual protocolo de teste americano, visando apresentar sugestões de melhoria para os problemas ergonômicos e de segurança encontrados

Evaluation of discomfort in manual activities using hand mapping: the influence of age

This study analyzes the method of hand mapping to assess the perceived discomfort during the use of hand tools by different age groups. The aim was to determine the influence of age and how it affects the perception of discomfort. Considering that, this was a study that involves subjective aspects, it seeks to analyze results by means of a comparative assessment among different areas of the hand. Hence, the hand palm was divided by both anatomical and interface criteria for the task. The manual activity consisted in a simulation of opening procedure for PET packaging of soft drinks. The results show differences in perception of discomfort among the ages analyzed. The adopted method contributes to the ergonomic design, as the perception of discomfort is an important parameter in the product design, providing more efficient and accessible products

Older Person With Parkinson'S Disease And Aspects Of Usability In The Interaction With Clothing Fasteners

There has been an increasing number of human aging studies evaluating chronic degenerative diseases and how they interfere with the ability to perform activities of daily living (ADLs). Parkinson’s disease (PD) is a condition whose symptoms may deteriorate the quality of ADL performance, especially in terms of impaired coordinated hand movements. Regarding aspects of usability in the interaction with products, specifically clothing items, scholarly research has not yet delved into the possible relationships between variables involved in this process. The variables include characteristics of strength manipulation and performance associated with perceived effort and discomfort while dressing-undressing, and whether such variables are associated with gender and health status of older people. Different interface designs are known to possibly have a negative influence on the action of opening and closing clothing fasteners, limiting the autonomy to perform a basic ADL independently. Thus, the study primarily aimed to understand aspects of the management of clothing fasteners as well as the influence of motor and functional impairment based on simulation activities, which may clarify features of the user-activity-product relationship. An experimental method of descriptive, exploratory, quantitative, and laboratory nature was used to assess activities with buttons and zippers. The study included 40 participants and results showed that strength variables had no influence on the performance of manipulating clothing fasteners and that PD leads to poor performance in the coordinated activity, compromising its conclusion. Furthermore, poor performance in manipulating clothing fasteners and fastener design were found to negatively influence the ability to open and close detachable buttons and zippers. These results emphasize the need of raising awareness of clothing companies to the importance of developing products that can promote user independence and satisfaction, contributing thus to an improved user-activity-product interaction

Design e ergonomia: aspectos tecnológicos

Nesta coletânea são apresentadas diferentes questões, métodos de abordagem e demandas para a aplicação da Ergonomia no Design. A evolução tecnológica observada nas últimas décadas proporcionou inúmeros benefícios para o aumento na qualidade de vida das pessoas, mas também resultou em vários problemas de interface tecnológica, os quais geram constrangimentos, acidentes, e frustração aos consumidores. Tais questões são analisadas no livro, no qual se destacam temas de grande atualidade, como por exemplo: o uso de equipamentos médico-hospitalares por indivíduos obesos e de cadeiras de rodas por indivíduos idosos; as avaliações ergonômicas de espaços e equipamentos escolares; as dificuldades de leitura em rótulos e bulas de embalagens; o uso de colete de proteção nas atividades policiais, de calçados femininos com salto alto ou da poltrona do motorista de ônibus urbano, entre outros. Os artigos relatam pesquisas desenvolvidas no Programa de Pós-graduação em Design da UNESP, Campus Bauru, e ressaltam a importância da aplicação da ergonomia no design de produtos e sistemas, com a finalidade de se desenvolver tecnologias para melhorar a qualidade de vida humana

Reflections on inclusive clothing: contributions to development

Clothing designs have been flagged as insufficient in their development, negatively influence wearability, and represent a marker of disability and exclusion of users. This article aimed to present the contexts of use, issues of wearability, and situations experienced by people who had dressing/undressing difficulties. Based on quantitative and qualitative design doctoral research, this article systematizes concepts for clothing design, presenting the contexts and problems of usability and scenarios. The results discussed the considerable levels to benefit the users through pertinent contributions of design studies and interdisciplinary areas. The possibility of applying inclusive concepts is not a complex task and does not necessarily require innovations but requires strategies that do not differ from the usual. It is noticeable that in designer classes, such concepts need to be presented and problematized not only in teaching and extension but also as multidisciplinary ways of carrying out the work developed in the disciplines. Future studies can develop inclusive clothing and analyze the symbolic relationships that bring satisfaction in usability. Thus, improvements can be made to inclusive clothing development, but it is necessary to improve the designer’s education to get familiar with that and understand the applicability of the inclusive design principles.publishe

Inclusive clothing design: workshops based on case studies

Inclusive clothing design emerges from users’ need to use products to their fullest. Despite being a segment with a wide variety of models, the great dysfunctionality of uses for people with movement restrictions still shows. Discussing this situation with designers is necessary to change perspectives toward inclusion when approaching unconventional scenarios in product development. For a preliminary approach to the subject, workshops can generate reflections for inclusive product development from the perspective of dressing-related problems. For this purpose, workshops were held at IDEGUI in Guimarães (Portugal) on practical approaches to discuss ideas and create inclusive alternatives. The results of the discussion were proposals like alternatives for the clothing market. These proposals can already be found in the clothing market, but still, the results are not entirely obsolete since they were not presented as an option from the beginning. The participants’ interest, added to previous experiences, brought exciting complements to the discussion and dissemination of inclusive clothing design through a systemic perception of product development

ANÁLISE DA PERCEPÇÃO DE DESCONFORTO EM DIFERENTES REGIÕES DOS PÉS NO USO DE CALÇADOS

O conforto é um atributo importante para a aquisição de calçados. Adequar este produto às características de seus usuários é um dos requisitos para um calçado confortável. Neste estudo, foram avaliadas as percepções de desconforto em diferentes regiões dos pés por indivíduos obesos e não obesos

Avaliação de produto de uso cotidiano por meio de critérios de usabilidade: espremedores de fruta

A usabilidade tem ampliado seu escopo e estudos têm sido realizados relacionando-a a produtos de uso diário. Este artigo discute a interação com um produto de uso doméstico, apresentando a avaliação de alguns critérios relacionados à usabilidade em espremedores de frutas cítricas de diferentes formas e valores simbólicos, buscando identificar a influência nas diferentes composições formais em alguns critérios da usabilidade, como a eficiência e a satisfação. Participaram deste estudo 36 sujeitos adultos do sexo feminino. Observou-se que os diferentes espremedores, apesar de serem objetos simples, permitem diferentes resultados que são também influenciados pelas percepções diversas.