9 research outputs found

    Ethical Lapses in the Nigerian Higher Education System: Obiora F. Ike’s Ethics of Education and the Nigerian Context

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    This study uses secondary data to examine Obiora’s education ethics vis-à-vis the higher education system in Nigeria. The discourse centered on government educational agencies such as the National Universities Commission (NUC); National Board for Technical Education (NBTE); National Commis-sion for Colleges of Education (NCCE) and Tertiary Education Trust Fund (TETFund) and their roles in the management of the educational system in Nigeria. The study further highlights the ethical lapses in the tertiary education system in Nigeria. The researcher suggests that, the government should encourage private ownership of tertiary institutions, while the government through its agencies supervises them

    Audience Perception and Preference of Motivational Determinants between Online and Television Advertisements

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    What motivates humans is a question that psychologists have deliberated upon for a long time now In consumer advertising motivation is describe as a process that leads to choices of products and services The primary psychological variables that propel human motivation are needs drives and goals While these variables are significant in understanding the topic under investigation the researcher is prompted to examine why consumers are motivated to consume online advertisement or television commercials and what influences their preference The researcher relied on the following research questions to guide the proper execution of this study i what are the motivational factors that influence consumers consumption of online advertisement and or television commercials ii which of these is the most preferred iii do media influence advertisement choices The study adopts an online survey method using Google Form software which allows online administration of data instrument sample size determination inquiry and representation of tools from the URL through email and social media platforms which make it easier to get responses and allows viewing analysis in real-tim

    Language Dynamics as an Interpersonal Phenomenon: The African Experience

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    This study uses secondary data to explore language dynamics in interpersonal communication for interpersonal relationships in Africa. Specifically, it looks at how the African society thrives in the use of this form of communication for the preservation of its culture and values and concludes that for these reasons interpersonal communication will continue to remain an intrinsic part of the African life and society

    Media and Society: The Controversy in a Political System

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    This paper aims to examine the misconception people have about the mass media of communication. Often, the media which include radio, television, books, newspaper, magazines, billboards, Internet and social media such as Facebook, WhatsApp, Twitter, Quora, Linkedin, YouTube, Snapchat, Telegram, Instagram, and TikTok, are blamed for every societal problem not minding the fact that the media are not the manufacturers of these problems but rather mirror on what affects or is happening in the society. Though social media have come to justify the claim that the media generate problems in society. The study evaluates the audience's perception from academic works done on media and the political system. Several aspects of the society such as advertising, politics, youths, crime, diseases, values and ethics were examined vis-a-viz the media. The researchers adopt a library research approach relying on secondary data for this study. Conclusions were however, drawn from empirical data that were obtained from already existing studies used as secondary data for this research. Keywords: Media, society, misconception, controversies, political system. DOI: 10.7176/NMMC/104-10 Publication date: June 30th 2023

    Impact of social media on secondary schools’ youths within Edo North, Edo State, Nigeria: A psychological perspective

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    This study examined the psychological impact of social media on Nigerian teenagers looking at how social media posts and tweets (messages) influence their perceptions towards migrating abroad. A survey research method was adopted to investigate the problem in its natural setting. Four secondary schools (SSs) within Edo North, Edo State, Nigeria were randomly selected from 56 government-owned SSs for the study. A questionnaire was used as a data collection instrument to obtain respondents' views (data) which was later analysed using SPSS. Spearman correlation and Pearson's R were used to measure the two hypotheses symmetrically. The chi-square was then used to test the results.  According to their opinions (data collected), the findings of the study revealed that Nigerian teenagers of school age have access to social media, prefer text, video  and audio kinds of information  and mostly prefer Facebook to other social media networking sites. After analysing the tested hypotheses, the researcher concludes that there is a significant relationship between social media messages and Nigerian teenagers’ desire to travel abroad.  Hence, social media messages or information affect their mental construct negatively which could be compared to mental slavery and they made some recommendations that would assist in mitigating these impacts

    African communication matrix: The influence of the secular on the church in Nigeria

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    African communication is an age-long dissemination system. Its continuous existence in the ever-growing Nigerian society is of interest to so many communication scholars. This study was conducted to ascertain what channels of the African communication system still exist and how these influence the religious setting in Africa using Nigeria as a case study. A survey method was adopted to investigate the problem in the two traditional kingdoms of Uzairue and Auchi, both in Edo state. A set of questionnaires were designed to elicit responses from the Christian respondents, and interviews were also conducted with chiefs of two selected traditional communities of Iyamho and Auchi. The secularization theory was used to explain the topic. The findings of this study reveal that African communication channels, particularly the talking drum, pot drum and wooden drum, are commonly used in rural settings and these have crept into the religious (Christian) settings where they are used as instruments of praise, worship and choir presentations. This study is aimed at providing useful information for the teaching of African communication systems in the departments of communication and media studies in Nigerian universities, in particular, and Africa in general. It will also help Africans appreciate the value of African communication instruments in the modern world as well as traditional African communication channels used in churches. This study recommends that further research should be conducted to ascertain why there is a decline in the use of African communication instruments.</jats:p

    COVID-19 pandemic’s broadcast media messages’ consumption in rural community and behavioral change

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    This study adopts FGDs as a research method. The discussion process was conducted in four different quarters that make up the community with 25 participants. Four research questions were formulated to guide the course of investigation. The findings of the study showed that a large portion of the community members are exposed to media messages on COVID-19 through the television. The findings also showed that, the community people particularly the educated ones watch TV on cable (GOTV and Startimes) and these are the people who shared information with family members, interpret it and take positive actions. While those who cannot read or write watch local NTA Auchi. These group of persons are few and mainly among the illiterate who source for news in local language.  A smaller proportion of the sample also affirmed that they do not watch TV or listen to radio for COVID-19 information due to hunger. This group maintained that they only watch Zee World channel. The findings also showed that no group talked about radio with emphasis. It is therefore, agreed that the rural community people in Iyamho do not depend on radio for information including COVID-19 information. In conclusion, the researchers agreed that rural dwellers of Iyamho are exposed to COVID-19 information on TV and the information has shaped their behavior by their interpretation of the messages received. The researchers also conclude that, radio is no longer fashionable in the rural community. It is therefore, recommended that subsequent studies on rural dwellers media message consumption should painstakingly interrogate the influence of social media. Again, in the future, if there is need for health awareness campaign, the government and health agencies should consider the use of traditional media to pass the information across to rural dwellers since illiterate folks still exit in the rural communities. TV information on health matters should be translated in rural languages on TV stations that are on GOTV and Startimes cables.

    Bioenergy revamping and complimenting the global environmental legal framework on the reduction of waste materials:A facile review

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    The challenges posed by climate change/global warming are very alarming, and they have become the focal point of attention for researchers within the global environmental domains. The development of bioenergy can help salvage this situation as a renewable energy source that makes use of recycled waste materials to create useful energy products. This review study found that the development of sustainable bioenergy is environmentally friendly, and it has been proven to be a better means of recycling waste materials into final energy products for sustainable development. The study hereby concluded and recommended that environmental policies concerning the sustainable development of bioenergy should be adopted within the various nations' local laws and the global environment at large, as this will result in adhering strictly to international environmental legal frameworks regulating the prevention and reduction of waste materials. The possible correlation of bioenergy with the Sustainable Development Goals is also highlighted
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