Mempertahankan Eksistensi Tradisi Tungguk Tembakau melalui Media Sosial

Tradisi Tungguk Tembakau di Desa Senden Selo Kabupaten Boyolali hanya dikenal dikalangan masyarakat setempat, karena saat itu belum mengenal media sosial, sehingga masyarakat luar tidak mengetahui adanya tradisi tersebut. Tujuan penelitian ini untuk menganalisis peran digital komunikasi dalam eksistensi Tradisi Tungguk Tembakau sebagai warisan budaya yang perlu dilestarikan dalam rangka meningkatkan kunjungan wisatawan di daerah tersebut, sehingga berdampak pada peningkatan pendapatan daerah dan masyarakat sekitarnya. Metode penelitian yang digunakan adalah penelitian kualitatif dengan pendekatan fenomenologi. Teknik pengumpulan data dengan teknik wawancara kepada dua orang warga Desa Senden. Hasil penelitian menunjukkan peran komunikasi digital yang digunakan mampu menginformasikan ke masyarakat luas atas keberadaan budaya lokal ini, sehingga eksistensi tradisi Tungguk Tembakau dapat terjaga dengan terlaksana setiap tahun. Media sosial yang sering dimanfaatkan adalah Facebook, Youtube, dan Instagram. Substansi penelitian ini memberikan kontribusi berupa rekomendasi kebijakan baru kepada Pemerintah Desa Senden terkait penerapan konsep smart village agar menjadi desa wisata dengan kegiatan yang terprogram untuk meningkatkan kesejahteraan masyarakat

Effect of Supply Chain Management Practices on Financial and Economic Sustainable Performance of Indonesian SMEs

In contemporary business environment firms focus on sustainable Financial and Economic performance. Sustainable performance of the firms happens is the result of continuous value generation for shareholders and stakeholders of firm. This study intended to investigate the effect of Supply Chain Management Practices (SCMP) on Financial and Economic Sustainable Performance of Indonesian SMEs. For the achievement of the objective of study, researcher used quantitative research approach and questioner method was applied for the collection of data. To fulfil the objectives of this study, the data was collected from the managing directors, supply chain managers, planning managers, and procurement managers. PLS-SEM approach was carried out by the study for the examination hypotheses. The results of study concluded that SCM Practices have significant and positive influence on Financial and Economic Sustainable Performance of Indonesian SMEs. Moreover, findings of this study indicated that effective application of SCMP could enhance the financial and economic performance of the SMEs in developing countries. Findings of the study highlighted that the relationship with customer, strategic supplier integration and level of information sharing is necessary for financial and economic sustainable performance of SMEs. This study contributes to Supply chain literature and offer new empirical evidence that supply chain management practices are significant for sustainable financial performance. However, this study used only three SCM practices (relationship with customer, strategic supplier integration and level of information sharing), the other important aspects of SCM practices such as SCM formulation, implementation and evaluation would be used in future research

Representative of Luft and Harry Ingham Theory in the User Interface of Tiktok Application

The shift in the form of communication between individuals through social media is an interesting agreement, technological advances that have occurred at this time have created many new media as a place for self-disclosure and expressing themselves. TikTok social media is one of the most widely used social media, especially among generation Z. Currently TikTok is growing as a lifestyle and phenomenon, but not everyone has the courage toexpress themselves or self-disclosure using social media to become a place for interpersonal communication between TikTok social media users in the form of self-disclosure to others. Supported by a good user interface and able to provide user experience to its users, theTikTok application has a user friendly appearance, where the buttons available have a clear shape and location that is easy to remember. This study examines how the form of self- disclosure or self-disclosure among generation Z on TikTok social media. The method used isa qualitative method. Self disclosure on TikTok social media is in the form of confessions of the heart, feelings, thoughts, emotions and information where informants feel relieved after doing self disclosure on TikTok social media with support from virtual friends as a form of replay. There is trust and a sense of comfort that exists and also knows each other through TikTok social media between himself and friends so that he feels safer when making self- disclosures because he is in the same frequency

Building Canvas Strategy for Integrated Tourism Area and Benchmark: Blue Ocean Strategy Approach

This research aims to identify tourism factors that should be eliminate, reduce, raise, and create (ERRC) to indicate the characteristics of Blue Ocean Strategy (BOS) in order to revitalize the development of Kenjeran tourism area, Surabaya by taking into account aspects of education, local economic improvement, and environmental conservation. The research methodology is based on descriptive approach through analyzing the strength, weakness, opportunities, and threats (SWOT) to find the key success factor, the industry benchmarks, and the tourism market agents in order to understand the ERRC and to set a canvas strategy. The result shows that Revitalization is done by; Eliminating Aspect of Sustainable Environment including environmental pollution, abrasion, and unregulated zone. Reducing Aspect of Attractions, including: a shift in local culture and focus on shopping area. Factors that should be raise is Aspect of Accessibility and Empowerment, including: tourism facilities, and community capacity development. whereasWhereas elements that should be created are included in Aspect of Tourism Industry, including pattern of partnership and community development. The novelties of this research is using Blue Ocean Strategy via a 4-step approach: Eliminate, Reduce, Raise, and Create (ERRC) to revitalize an integrated tourist area. Keywords: Eliminate; Reduce; Raise and Create (ERRC); canvas strategy; Blue Ocean Strategy