14 research outputs found

    Pengaruh Tokoh Agama, Komunikasi Persuasif, Motivasi dan Kognisi Masyarakat terhadap Pelaksanaan Protokol Kesehatan

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    This study aims to determine how much influence the variables of religious leaders, persuasive communication, motivation, and community cognition together have on the implementation of the protocol in Tegal City. The research method used is quantitative with the number of samples used as many as 100 respondents. The sampling technique used a proportional stratified sampling technique with a standard error of 10%. The theory used in this research is the Elaboration Likelihood Model theory by Petty and Cacioppo. The analysis technique used is multiple linear regression. The results of this study indicate that there is a significant influence of the four independent variables of religious leaders, persuasive communication, motivation, and community cognition together on the implementation of the protocol. The magnitude of the resulting effect is 0.73 or 73%. There is still 27% of the effect resulting from other variables related to the implementation of health protocols in Tegal City

    TAYANGAN TELEVISI DAN SEPAK BOLA DI INDONESIA : TINJAUAN EKONOMI POLITIK MEDIA PADA PENYIARAN TELEVISI INDONESIA

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    Football being the most watched by the people of Indonesia. The survey results show that the sport of football is the most favorite sport for the people of Indonesia. Many media impressions utilize football as a personal interest. Impressions many football commercialized through various kinds of advertising. Even the ads on football very disturbing impressions football lovers as they often appear during a match. Football lovers also have to spend money to be able to watch a football match favorite team because of a football game the category of big match only televised pay especially the Premier League. Football match in Indonesia are often infiltrated by political elements in propagandize the audience. The political elite exploit it for lovers of this sport very much and can provide benefits for them. Many of the political elite in Indonesia, which has the media so as to facilitate them in conveying political information in secret. Profits are also enjoyed by the owners of the cafe. For football lovers who do not have pay TV can utilize the cafe as a place to eat and enjoy a football game with their community.Key words: football, TV, Program, media, political economy, pay t

    MODEL KOMUNIKASI DAKWAH DAI LEMBAGA PEMASYARAKATAN KELAS II-A PEKALONGAN

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    Prisoners are identical to someone who has committed a crime and is difficult to be accepted again in society. Prisoners are also identical with someone who it difficult to receive messages of kindness, especially messages from preachers. This is different from the Class II-A Penitentiary in Pekalongan, which is very enthusiastic about participating in da'wah activities. The communication model carried out can be well received by prisoners. The purpose of this study is to analyze the communication model used in conducting da'wah to prisoners. This study uses a qualitative research method using purposive sampling, namely preachers, correctional officers, and prisoners. The method of data collection was carried out by in-depth interviews. The results showed that the communication model that was carried out was very good so that it was able to make inmates enthusiastic in participating in these activities. The inhibiting factors in da'wah activities include the busyness of the preacher which makes da'wah cannot be done frequently, the second is environmental factors in prisons that are often exposed to rob, and the third factor is that communication technology has not been optimized to carry out da'wah in correctional institutions.Narapidana identik dengan seseorang yang telah melakukan kejahatan dan sulit untuk diterima lagi di masyarakat. Narapidana juga identik dengan seseorang yang sulit menerima pesan kebaikan apalagi pesan dari pendakwah. Berbeda dengan di Lembaga Pemsyarakatan Kelas II A Pekalongan yang sangat antusias mengikuti kegiatan dakwah. Model komunikasi yang dilakukan dapat diterima dengan baik oleh narapidana. Tujuan dari penelitian ini menganalisis model komunikasi yang digunakan dalam melakukan dakwah kepada narapidana. Penelitian ini menggunakan metode penelitian kualitatif dengan menggunakan purposif sampling yaitu pendakwah, petugas lembaga pemsyarakatan dan narapidana. Metode pengumpulan data dilakukan dengan wawawncara mendalam. Hasil penelitian menunjukkan bahwa model komunikasi yang dilakukan sangat baik sehingga mampu membuat narapidana antusias mengikuti kegiatan tersebut. Faktor penghambat dalam kegiatan dakwah diantaranya kesibukan dari dai yang membuat dakwah tidak bisa dilakukan secara sering, kedua adalah faktor lingkungan di lembaga pemasyarakatan yang sering terkena rob, dan faktor ketiga adalah belum mengoptimalisasikan teknologi komunikasi untuk melakukan dakwah di lembaga pemasyarakatan

    Pengaruh Terpaan Kampanye Sosial dan Role Model Pendidikan

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    IKIP PGRI Semarang dipercaya oleh Dirjen DIKTI sebagai contoh perguruan tinggi yang menerapkan pendidikan karakter. Penelitian ini ingin mengetahui pengaruh terpaan kampanye sosial dan role model pendidikan karakter terhadap perilaku akademik mahasiswa-mahasisswi IKIP PGRI Semarang angkatan 2012. Metode penelitian adalah kuantittaif secara eksplanatif dengan menggunakan paradigma positivistik. Banyaknya sampel yang digunakan pada penelitian ini adalah 339 yang terbagi secara proporsional dari 10 program studi. Hasil penelitian menunjukkan bahwa pengaruh yang ditimbulkan oleh terpaan kampanye sosial dan role model pendidikan karakter terhadap perilaku akademik mahasiswa-mahasiswi IKIP PGRI Semarang angkatan 2012 adalah 53,5%. Artinya masih ada 46,5% variabel lain yang mempengaruhi perilaku mahasiswa-mahasiswi IKIP PGRI Semarang angkatan 2012

    Komunikasi Lingkungan Video Youtube Watchdoc Kesetrum Listrik Negara

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    Abstrak: Penggunaan bahan bakar minyak, gas, batubara secara terus menerus dapat membuat lingkungan menjadi rusak. Penggunaan energi terbarukan menjadi sesuatu alternatif yang dapat dilakukan. Komunikasi persuasif terkait dengan lingkungan saat ini dilakukan oleh watchdoc melalui video di youtube dengan judul Kesetrum Listrik Negara. Penelitian ini mencari tahu makna pesan dari video tersebut menggunakan metode kualitatif deskripif dengan analisis semiotika Roland Barthes. Hasil penelitian menunjukkan bahwa makna pesan dalam video tersebut adalah mengajak masyarakat untuk menggunakan energi terbarukan untuk menyelamatkan bumi. Energi terbarukan sebenarnya memiliki efisien yang lebih bagus, akan tetapi tahap awal penggunaan membutuhkan biaya yang cukup besar. Perlu dukungan dari pemerintah untuk dapat mengawal penggunaan energi terbarukan sebagai prioritas penggunaan listrik. Penggunaan energi terbarukan ini sebagai alternatif pengganti listrik berbahan bakar batu bara maupun minya. Dukungan masyarakat dan akademisi menjadi salah satu faktor penting dalam implementasi energi terbarukan di IndonesiaAbstract: The continuous use of fuel oil, gas, coal can damage the environment. The use of renewable energy is an alternative that can be done. Persuasive communication related to the environment is currently being carried out by watchdoc through a video on youtube with the title Electric State Electric Shock. This study seeks to find out the meaning of the message from the video using descriptive qualitative methods with Roland Barthes' semiotic analysis. The results show that the meaning of the message in the video is to invite people to use renewable energy to save the earth. Renewable energy has better efficiency, but the initial stage of use requires a large enough cost. Support from the government needed to be able to oversee the use of renewable energy as a priority for using electricity. The use of renewable energy as an alternative to coal or oil-fired electricity. Community and academic support is an important factor in the implementation of renewable energy in Indonesi

    Sosialisasi Protokol Kesehatan Covid-19 dan Peran Role Model Keluarga

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    Tingginya kasus positif covid-19 setiap hari semakin mengalami peningkatan. Padahal kampanye sosial protokol kesehatan covid-19 sering digaungkan. Pada penelitian ini mencari tahu apakah ada pengaruh yang cukup signifikan dari kampanye sosial yang dilakukan dan juga peran keluarga melalui role model terhadap perilaku siswa. Penelitian ini menggunakan metode kuantitatif eksplanatif yang dianalisis menggunakan teori pembelajaran sosial Bandura. Sampel dalam penelitian ini adalah 317 responden dari 3 sekolah menengah tingkat atas di Kabupaten Tegal. Analisis yang digunakan adalah regresi linier. Hasil penelitian menunjukkan bahwa ada pengaruh yang cukup signifikan dari kampanye protokol kesehatan covid-19 (X1) secara bersama-sama dengan role model keluarga (X2) terhadap perilaku siswa dalam menaati protokol kesehatan covid-19 (Y). Besar pengaruh yang ditimbulkan adalah 43,4%, artinya masih ada 56,6% variabel lain diluar penelitian ini yang berpengaruh terhadap perilaku siswa. Siswa memahami kampanye sosial protokol kesehatan covid-19 yang selama ini dilakukan dan juga keluarga selalu mengingatkan untuk menaati protokol tersebut. Sebagian besar siswa menyatakan setuju bahwa dalam melakukan aktifitas diluar harus menaati protokol kesehatan yang telah ditetapkan

    The Identification of Persuasive Educational Message About Covid-19 Issue in New Media

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    Indonesia has becoming one of the countries with highest rate in Covid-19 transmission and part of 15 biggest countries in the world with highest death rate because of it. Various efforts have been conducting to persuade people such as delivering the Covid-19 education messages by new media TikTok.  This research is a qualitative research with content analysis as the method. The object choosen are three video in new media TikTok that come from the point of view of the health workers, family of the health workers and society. The theory used is The Persuasive Theory. The results show that the persuasive carried out through the research object used an evidence-based approach, using humor and based on diction. Based on diction is carried out from the side of the health worker family members. Based on the evidence is carried out from the point of view of people affected by the virus. The humor approach is carried out from the perspective of medical personnel. The message structure contained in the video object shows uniformity, including the presentation of messages consisting of one-sided, the order in which the message is presented using the climax flow and drawing conclusions that indicate the message is expressed or addressed directly

    Pengaruh Terpaan Kampanye Sosial dan Role Model Pendidikan Karakter Terhadap Perilaku Akademik Mahasiswa dan Mahasiswi IKIP PGRI Semarang Angkatan 2012

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    Abstrak IKIP PGRI Semarang adalah Lembaga Pendidikan Tenaga Kependidikan yang dipercaya pemerintah melalui Direktorat Jenderal Pendidikan Tinggi sebagai Model Pendidikan Karakter di Perguruan Tinggi. Berbagai upaya telah dilakukan oleh IKIP PGRI Semarang untuk menjawab kepercayaan yang diberikan oleh pemerintah. Kampanye sosial dilakukan melalui berbagai cara baik melalui kurikulum, media cetak elektronik maupun melalui model yang diperagakan oleh seluruh pegawai IKIP PGRI Semarang. Akan tetapi perilaku akademik yang menyimpang masih sering ditemui di kampus IKIP PGRI Semarang. Penelitian ini ingin mengetahui pengaruh terpaan kampanye sosial dan role model pendidikan karakter terhadap perilaku akademik mahasiswa-mahasiswi IKIP PGRI Semarang angkatan 2012. Metode penelitian yang digunakan adalah kuantitatif secara eksplanatif dengan menggunakan paradigma positivistik. Teori yang digunakan pada penelitian ini adalah teori atribusi, teori penilaian sosial dan teori pembelajaran sosial. Sampel yang digunakan pada penelitian ini adalah 339 dari populasi sebanyak 2221 mahasiswa dan mahasiswi IKIP PGRI Semarang yang terbagi secara proporsional dari 10 program studi. Hasil penelitian menunjukkan bahwa ada hubungan positif antara terpaan kampanye sosial pendidikan karakter terhadap perilaku akademik sebesar 64,2%. Begitu juga dengan hubungan yang ditunjukan role model pendidikan karakter terhadap perilaku akademik dengan presentasi sebesar 65,5%. Sedangkan pengaruh yang ditimbulkan oleh terpaan kampanye sosial dan role model pendidikan karakter terhadap perilaku akademik mahasiswa-mahasiswi IKIP PGRI Semarang angkatan 2012 adalah 53,5%. Artinya masih ada 46,5% variabel lain yang mempengaruhi perilaku mahasiswa-mahasiswi IKIP PGRI Semarang angkatan 2012. Kata kunci : Perilaku, Kampanye Sosial, role model Abstrac IKIP PGRI Semarang is Workforce Education Institutions whose trusted by the government through the Directorate General of Higher Education as a character education model in university. Various attempts have been made by the IKIP PGRI Semarang to answer the trust that given by the government. Social campaigns according to it have been done in a variety of ways such as appliance in curriculum, campaign through the electronic or mass media and figure model that was exhibited by all employee of IKIP PGRI Semarang. However, academic deviant behavior still often found in the campus of IKIP PGRI Semarang . This study investigates the effect of social campaigns and role models of character education to academic behavior of IKIP PGRI Semarang students, es. The method that used in this study is quantitative explanatif using positivistic paradigm . The theory is the attribution, social judgment and social learning theory. The number of sample used in this study is 339 from a population of 2221 that divided proportionally in 10 programs study . The results showed that there is a positive relationship between exposure of character education social campaigns and academic behavior with percentage 64.2 %. So is the relationship of a role model of character education and academic behavior, with percentage is 65.5 % . While the percentage of effects that caused by exposure social campaigns and role models of character education to academic behavior of IKIP PGRI Semarang student is 53.5 % . This means that there is 46.5 % of other variables that affect the behavior of IKIP PGRI Semarang student. Key word : behavior, Social campaigns, role mode

    PENDAMPINGAN DAN SOSIALISASI SITUS BELAJAR SEBAGAI PENUNJANG PEMBELAJARAN ONLINE

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    The COVID-19 pandemic has had a profound impact on all areas of life, including education. The education system, which was originally face-to-face, had to be replaced with online learning. Various problems arise related to the implementation of the Distance Learning or PJJ system. This system makes parents have to participate more in supervising as well as being a substitute for teachers at home in the learning process of their children. In addition, homeschooling also raises problems where students find it difficult to understand the material given by the teacher. The decrease in enthusiasm for learning becomes a problem when the PJJ system seems monotonous and boring. To support the government's program in breaking the chain of the spread of COVID-19 without reducing the effectiveness of online learning implemented by the Ministry of Education and Culture, this activity was carried out. This activity is expected to help reduce the anxiety of parents who are afraid that their children are not serious and have difficulty in learning. In addition, it is hoped that this activity will help participants to easily understand the material that has not been mastered. The methods of socialization, demonstration, and mentoring are carried out directly. The success of this activity can be seen from the assistance of the participants in solving the problems faced and the enthusiasm of the participants during the activity
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