What Drives User Stickiness and Satisfaction in OTT Video Streaming Platforms? A Mixed-Method Exploration

Abstract

This is an Accepted Manuscript of an article published by Taylor & Francis in International Journal of Human–Computer Interaction on 2023-01-02, available online: https://www.tandfonline.com/10.1080/10447318.2022.2160224. Deposited by shareyourpaper.org and openaccessbutton.org. We've taken reasonable steps to ensure this content doesn't violate copyright. However, if you think it does you can request a takedown by emailing [email protected]

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Last time updated on 08/08/2023

This paper was published in ZENODO.

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