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Segmentation of the tourism market for Jakarta: Classification of foreign visitors' lifestyle typologies
Tara Farina Srihadi
Hartoyo
Dadang Sukandar
Agus W. Soehadi
Tourism segmentation
Psychographic lifestyle
Activities
Interests and opinion (AIO)
Cluster analysis
TMP, 19 (2016) 32-39. doi:10.1016/j.tmp.2016.03.005
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TMP
Copyright (c) 2016 The Authors All rights reserved
The Authors
2211-9736
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July 2016
32-39
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10.1016/j.tmp.2016.03.005
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Tourism segmentation; Psychographic lifestyle; Activities; Interests and opinion (AIO); Cluster analysis
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