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CONSUMER ACCEPTANCE OF GENETICALLY MODIFIED FOODS

By Hsin-Yi Chen and Wen S. Chern

Abstract

Results from an Ohio survey indicate that respondents are willing to pay a premium, ranging from 5% for non-GM vegetable oil to 28% for non-GM salmon. Estimated consumer willingness to pay for non-GM foods varies among demographic groups with female, those aged between 35 and 60, and non-White respondents willing to pay a higher premium than others.Consumer/Household Economics, Food Consumption/Nutrition/Food Safety, Research and Development/Tech Change/Emerging Technologies,

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