Free for All

Abstract

--Editorial by Robert L. Froemke, Polytechnic Institute of Brooklyn --Letter to the Editor--Free-for-All by R. M. Adelson, Imperial College of Science and Technology, London --Letter to the Editor--Free-for-All by Stanley F. Stasch, Assistant Professor of Marketing, Northwestern University --Letter to the Editor--Free-for-All by David B. Montgomery, Sloan School of Management, Massachusetts Institute of Technology