The Faculty of Architecture - University of Ferrara (Degree in Architecture and Degree in Industrial Product Design), through the Research Center Architettura>Energia and the Material Design Laboratory, lead the 5th edition of the “Workshop of Architecture”, organized by the international journal OfArch as part of the MADE 2012. Within the expo, the design workshop and an exhibition presented the departmental academic and research results, integrated with a rich program of conferences and debates. The workshop, titled “Quali(ci)ty. Redesign and energy efficiency for a sustainable quality of life”, examined a design-applicative theme. The specific case study consisted of the MAPRE (fruit and vegetable marketplace) and the CAP (Agricultural Consortium) of Reggio Emilia, Italy. Altogether, a medium-sized complex currently abandoned, located on the edges of the historical city and close to the main road connections. The high-density buildings are used as office facilities and date back to the Fifties. The area also contains a series of industrial and technical buildings, some of which deserve to be reclaimed to improve the city’s physical and functional organization. The MAPRE still works, but it will eventually moved elsewhere. A strategic component of the project is the improvement of the connections between the site itself and the historical centre. The topic is the “smart city”, with the different sustainable options identified by the local administration. This will lead to cultural attractions, to improve living standards and to generate wellness for the inhabitants. So, which expertise can be put to used by the Faculty of Architecture of Ferrara? And which guidelines can be elaborated for the renewal, the reconstruction and the regeneration of a city? Beside the specific project site, the workshop aimed at demonstrating: an efficient approach to the problem, focusing on multi-scales and a multi-disciplinary design contribution; an osmotic interface with the territory and with the requirements of the authorities and the local production realities; the need to control and optimize the mobility and the energy processes of the overall “life-cycle”. Preserving and refurbishing most of the existing constructions, instead of demolishing and building new ones, helped achieving the target. / Vengono brevemente esposti i risultati del workshop progettuale “Quali(ci)ty. Redesign and energy efficiency for a sustainable quality of life”, che la Facoltà di Architettura di Ferrara è stata invitata a organizzare al MADE EXPO 2012, insieme a una mostra e ad alcune conferenze. Il tema sviluppato è stato quello della smart city e della sostenibilità ambientale, economica e sociale della città contemporanea, applicato a processi di rigenerazione di aree dismesse come rifiuto delle dinamiche di semplice demolizione e ricostruzione. Elementi fondanti sono la multiscalarità e la multidisciplinarietà del progetto
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