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Key factors influencing economic relationships and communication in European agri-food chains

By Maeve Henchion and Bridin McIntyre


End of project reportThis report reflects the Irish contribution to an EU-funded project which aimed to: clarify the relevance of business-to-business relationships and communication in European agri-food chains, and identify the economic, social and cultural factors that influence agri-food chain relationships and business-to-business communication. Such research was expected to be of use to companies seeking to develop more sustainable business relationships.The project considered meat and cereal commodities in six EU countries. In total thirteen agri-food chains were examined: five pig-to-pigmeat chains, three cattle-to-beef chains, two barley-to-beer chains and three cereals-to-bakery product chains. The pig-to-pigmeat and cattle-to-beef chains were examined in Ireland.European Union (FOODCOMM

Topics: Agri-food chain, Business-to-business communication
Publisher: Teagasc
Year: 2008
OAI identifier:
Provided by: T-Stór

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