Location of Repository

E-shop proposal

By Michaela Vyskočilová

Abstract

This bachelor thesis focuses on setting the optimal solution to an e-shop development for a company supplying capital equipments for water buildings. The company want to extend their sphere of action by setting up an e-shop offering their products on the Internet. They can choose from a number of e-shops provided by various companies. A part of my thesis is about choosing the way of developing the e-shop so that it meets the company requirements and that it is favourable for them at the same time. At the end of my thesis I want to asses the costs and also the anticipated benefits of the e-shop solution

Topics: marketingová strategie; E-Commerce; Elektronický obchod; E-Shop; marketing strategy; Internet
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Year: 2008
OAI identifier: oai:invenio.nusl.cz:245558
Download PDF:
Sorry, we are unable to provide the full text but you may find it at the following location(s):
  • http://www.nusl.cz/ntk/nusl-24... (external link)
  • Suggested articles


    To submit an update or takedown request for this paper, please submit an Update/Correction/Removal Request.