Marketing Strategy for Company Eurovia

Kvapil, Antonín

oai:invenio.nusl.cz:223166

Marketing Strategy for Company Eurovia

Authors: Antonín Kvapil
Publication date: 1 January 2011
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská

Abstract

The Master´s thesis deals with proposal and creation marketing strategy. Thesis describes state of the Eurovia CS, a.s., analyzes microeconomics and macroeconomics surrounding and contains proposals of implementation marketing strategy in the company

info:eu-repo/semantics/masterThesis
Marketingová strategie; Marketingový mix; 7S analysis; Marketing; Analýza 7S; PEST analýza; Marketing strategy; SWOT analýza; PEST analysis; SWOT analysis; Marketing mix

Similar works

Full text

National Repository of Grey Literature

oai:invenio.nusl.cz:223166

Last time updated on 10/08/2016

This paper was published in National Repository of Grey Literature.

Having an issue?

Is data on this page outdated, violates copyrights or anything else? Report the problem now and we will take corresponding actions after reviewing your request.