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A company electronic business model

By Drahomíra Soldánová

Abstract

The aim of my thesis is creation of a company electronic business model. The first part includes Internet background characterization and its users. Afterwards I focus on the electronic commerce and identify important parameters for an electronic business draft. Then follows an analysis of the present state of a company FOTO Sláma. I create the suitable electronic business model based on proposed strategies. In conclusion the benefits of my proposed model for FOTO Sláma are evalueted

Topics: company.; prodej; Elektronický obchod; sale; firma.; E-shop; electronic commerce; Internet; elektronické obchodování; elektronické podnikání; electronic business
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Year: 2007
OAI identifier: oai:invenio.nusl.cz:221434
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